Nonqualified deferred compensation plans. Trends in Nonqualified Deferred Compensation

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Nonqualified deferred compensation plans Trends in Nonqualified Deferred Compensation 2017 research results, published March 2018 1

Insight through the lens of employers and their key employees 10th annual nonqualified deferred compensation plan study conducted by Principal The latest research results provide timely statistics and trends on deferred comp plans through the lens of both plan sponsors and participants. This report can help you benchmark against your peers and gain valuable insights. Here s what you ll find: Key findings in this year s study... 1 Top reasons the plan is valued... 2 What the trends tell us... 3 Employers: Statistics and insights... 4 Employees: Statistics and insights...6 Behind the scenes...8 Share the research and get more, all online principal.com/nqresearch These research results and much more are all available online, at your fingertips. Watch videos, download infographics and share the insights with your employees, peers and financial advisors. 2

Key findings in this year s study What employers said What key employees said Competitive benefits are key. The race to recruit and retain key employees is intensifying, making competitive benefits more vital than ever. In fact, it s the new top reason plan sponsors are offering the plan, and it s been on the rise since 2014. Other top reasons, showing steady results, include allowing participants to save more than qualified limits and using the plan as a retention tool. The rising value placed on benefits supports the reality that top talent is scarce and the market is competitive. A deferred comp plan provides a unique benefit that helps employers attract, reward and keep their key employees. We re in a battle for key talent. Simplicity, efficiency and flexibility are critical. And Employer 1 the deferred comp plan is meeting that need. When plan sponsors anticipate what changes they ll be making, expanding available investment options and eligible participants rose to the top. The role of the financial professional is important. New findings give insight on the role of the financial professional and where their value is needed most. Employers said they want to rely on them most for information on regulatory changes, initial plan set up, and participant education and advice. It s all about retirement. The trend continues to show the plan is important in helping participants reach their retirement goals. In fact, progress toward their retirement savings goal continues to be the primary reason to participate, and plays the largest role in deciding how much to contribute. The income bridge strategy is a popular approach in retirement. New this year, we found that half plan to use this source of income in their early years of retirement. It s a strategy that allows other retirement income, like Social Security, 401(k) and personal savings, to grow or be held until age-based limits are met. Employer match and affordability impact participation. Employer match continues to play a large role in key employees decisions to participate. More than half say an improved employer contribution or match would make the plan more appealing. For those that don t participate, the most common reason was because they didn t feel they could afford to defer income, not because they don t see the value of the plan. They re more confident in their retirement savings. Based on their current retirement savings, over eight in 10 key employees report confidence in retirement readiness. And almost three of those 10 state they re very confident. It s the best option for me to save for retirement at this time. Especially with the employer contributions. Survey participant 1 1 This is not a paid advertisement. The plan participant participated in a nonqualified deferred compensation plan through his/her employer with plan administrative services provided by Principal. The plan participant is not affiliated with any company of the Principal Financial Group and the views and opinions expressed are his/her own. 1

Top reasons these plans are valued Employers 1 Competing in the battle for key talent. The top two features that plan sponsors rank as most important are the ability to compete in the battle for key talent and to give those employees a way to save in excess of qualified plan limits. 2 Employer contributions are important, though optional. Over half (53%) of employers choose to make contributions to key employees plans. Retaining key employees and restoring the company s qualified plan contributions are the leading reasons why employers choose to make contributions. 3 Decision-making resources are valued. Information about investment performance and plan options are what employers find most valuable in helping key employees make plan decisions. Over the next year, employers say their most likely plan change will be to offer different investment options, followed by expanding the number of eligible employees. 4 Plan design matters. Most employers annually review design elements to help ensure the benefit is still meeting organizational needs. Employees 1 It s still about saving for retirement. The ability of deferred comp plans to help key employees save for retirement continues to be the most important role of the plan and a main reason for participating. 2 Retirement income source. Half of participants view the plan as a source of income to be spent down during the early years of retirement. More than 20% of participants say that the plan will provide 25% or more of their retirement income. One in ten participants view the plan as their number one retirement income source. 3 Flexibility in deciding how much to defer. The top factors key employees consider when determining an annual compensation amount to defer into the plan are progress toward saving goals, personal tax rates and current income needs. 4 Contributions from employers drive behavior. In 2017, 40% of participants say their employers make discretionary contributions on their behalf. And more than eight in 10 participants with an employer-match contribute enough to get the maximum match. 2

What the trends tell us Competitive benefits are more important than ever There s been a steady and significant increase in plan sponsors citing competitive benefits as an important factor in deciding to offer the plan. In fact, for the first time, it became the #1 reason. Meanwhile, the other top two reasons have shown a steady level of importance. Total importance for top reasons to offer the plan 100% 90% 80% 70% 2014 2015 2016 2017 Competitive benefits package Way to save in excess of qualified limits Retention tool for key employees Employers are extending the benefits of the plan Plan sponsors are showing continued increase in changes that increase the value of the plan for more employees. There s a steadily increasing interest in expanding eligibility and allowing participants to defer more. That s another sign that employers are focused on competitive benefits and using the plan to attract and keep top talent. Total likelihood of making these types of changes to the plan 30% 10% 2014 2015 2016 2017 Expand number of eligible employees Allow participants to defer more Key employees see more value in pre-tax deferrals There s been a significant increase in employees citing tax rate management as a major reason to increase future deferral amounts. Saving money for retirement remains the most popular reason for deferral increases. Manage income tax rate cited as major reason for deferral increases 50% 40% 30% 20% 2014 2015 2016 2017 Retirement is still the number one reason for participating Despite the tax environment, changes in economy or any external factors, meeting retirement goals still tops the list of reasons key employees participate in the plan. Total importance of the plan in reaching financial retirement goals 100% 90% 80% 70% 2014 2015 2016 2017 3

Employers: Statistics and insights Top reasons why plan sponsors offer deferred comp plans: 94% 93% 84% 81% Provide a competitive benefits package when recruiting key employees Help participants save for retirement beyond qualified plan limits Retain key employees Help key employees manage current taxation Importance of the plan for retirement and retention: Concern over whether key employees will have enough retirement income 82% 50% 32% Somewhat concerned Very concerned 64% 52% 12 % Concern over losing key employees to competitors Frequency that employers review the plan to identify needed changes: Investment options Participant eligibility 47% 59% 30% 14% One time per year Multiple times per year Employer contributions 49% 16% Financing options 50% 14% Contribution types/limits 53% 10% Distribution options 48% 12% Changes plan sponsors are most likely to make to their plan: 46% 31% 25% 25% Offer different investment options Expand number of eligible employees Change plan design to reduce costs Allow participants to defer more compensation into the plan 4

Factors that build satisfaction with plan record-keeper: Easy to do business with Partners effectively on plan-administrative challenges Resources to offer the best plan 88% 82% 81% Understands company needs Thought leadership Employer contributions into the plan: 53% Contribute 76% 64% Primary reasons for employer contributions 41% Retain key employees 40% Restore lost 401(k) match (The plan is) a mechanism by which we could both retain and attract the competitive talent that we are looking for. - Employer 1 10% Achieve organizational goals 9% Other How employers expect financial professionals to play the largest role: 75% Share information about regulatory changes 74% Handle initial plan set up 67% Provide participant education and advice Most valuable resources plan sponsors want to give participants: 49% Investment performance information 32% 29% Information about plan features Tools and calculators to help determine how much to defer 5

Employees: Statistics and insights Participants consider a deferred comp plan most important in: 74% Reaching retirement goals 55% 45% Participants are planning to increase contributions: Deciding to take a new job Deciding to stay with a current employer 23% 79% Desire to save for retirement goals 56% Can afford to defer more 48% Can t save enough in a qualified retirement plan 46% Help manage current income tax rate Expected retirement income by deferred comp plan participants: of participants anticipate of participants anticipate the 31% the plan will 21% plan will provide 10% provide 10-24% 25% or more of participants view the plan as their number one income source Main reasons for participating in a deferred comp plan: 64% Save for retirement 16% Reduce current taxable income 10% Employer contributions participants would miss Very important factors for participants in determining deferral amounts: 39% 27% 27% 23% 21% Progress toward savings goals Current income needs Personal tax rate Estimated salary and/ or bonus changes Overall investment portfolio 6

Likelihood of recommendation to participate: 71% of participants would recommend the plan to other eligible employees. 2 Retirement income spending strategy: 50% of participants will use income from this plan first in retirement, before other savings Employer contributions to participant accounts: 40% Participants with employers making discretionary contributions 24% Participants with employers matching their deferrals Reasons eligible employees don t participate: 26% Can t afford to defer 12% Don t understand the plan well enough 34% Other 17% Have enough taxdeferred savings 11% Have concerns about my plan I need the nonqualified plan to be able to save any significant amount automatically and tax free. - Survey participant 1 2 Significant increase over 2016 results. 7

Behind the scenes Employer profile Characteristics of plan sponsors who responded to the survey: Median number of employees 400 Median number of employees eligible to participate in the plan 15 Median number of years offering the plan 10 Provide a company contribution 53% Characteristics of all plan sponsors of a Principal nonqualified deferred comp plan: Not-for-profit organization 31% For profit organization 69% In business for 25 years or more 62% Median number of employees 400 Employee profile Characteristics of participants who responded to the survey: Size of employer Salary range 501-1,000 employees $150K - <$300K Characteristics of all participants in a Principal nonqualified deferred comp plan: Annual employee income 2017 actual plan 34% balances 3 <$25k 2017 actual plan 33% contributions 4 <$10k 30% <$150k 32% $25k - $100K 36% $10k - <$25k 48% $150k - <$300k 19% $100k - <$250K 17% $25k - <$50k About the survey Between July 24 and August 14, 2017, Principal conducted an online survey with employers having existing nonqualified defined contribution plans and key employees who were eligible to participate in a nonqualified plan with Principal. A total of 315 completed surveys were received from employers and 2,926 from key employees. 3 As of June 1, 2017 4 As of December 31, 2017 8

Our leadership strengthens your benefits You can trust our expertise and leadership. In addition to being the No. 1 provider of nonqualified deferred comp plans 5 and a leading provider of defined contribution plans 6, we ve been providing deferred comp solutions for more than 25 years and have over 75 years of retirement plan experience. A member of the FORTUNE 500, Principal has $668.6 billion in assets under management 7 and serves 22 million customers worldwide 8. Our employees are passionate about helping people and companies build, protect and advance their financial well-being. You can count on us to offer innovative ideas and real-life solutions that help make financial progress possible for clients of all income and portfolio sizes. 5 Based on total number of NQDC plans, PLANSPONSOR 2017 NQDC Buyer s Guide. 6 Based on recordkeeping plans, PLANSPONSOR Recordkeeping Survey, June 2017 7 As of December 31, 2017 8 As of September 30, 2017 9

Learn more For complete research results and more information, visit principal.com/nqresearch. principal.com Principal National Life Insurance Company and Principal Life Insurance Company, Des Moines, Iowa 50392-0001 Insurance products issued by Principal National Life Insurance Co. (except in NY) and Principal Life Insurance Co. Plan administrative services offered by Principal Life. Securities offered through Principal Securities, Inc., 800-247-1737, Member SIPC, and/or independent broker/dealers. Principal National, Principal Life and Principal Securities are members of the Principal Financial Group, Des Moines, IA 50392. Not FDIC or NCUA insured May lose value Not a deposit No bank or credit union guarantee Not insured by any Federal government agency Principal, Principal and symbol design and Principal Financial Group are trademarks and service marks of Principal Financial Services, Inc., a member of the Principal Financial Group. BB10711-08 04/2018 452930-042018 2018 Principal Financial Services, Inc.