WHAT ARE REGISTERED SHARES?

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Regstered Shares Secton BECOME A REGISTERED SHAREHOLDER AND RECEIVE A LOYALTY BONUS +10% WHAT ARE? Holdng regstered shares means that your shares are regstered n your name, makng t easer for you to receve nformaton from L Oréal. YOUR LOYALTY IS REWARDED 16 f you regster your shares, L Oréal offers you +10% on your dvdend (1). Before the end of 2017 2018 / 2019 From 2020 You transfer your shares to regstered form. You keep your shares n regstered form for two full calendar years. You receve the frst pay-out of the 10% loyalty bonus for your shares held contnuously n regstered form snce 2017. You receve the 10% loyalty bonus n the followng years f you contnue to hold your shares n regstered form. (1) Up to a maxmum of 0.5% of the captal for the same shareholder, at the closng date of the last fscal year.

CHOOSE BETWEEN MANAGED REGISTERED SHARES AND DIRECTLY REGISTER OR TRANSFER YOUR SHARES TO REGISTERED FORM AND A SHARE SAVINGS PLAN If you hold your L Oréal shares n a share savngs plan (PEA) and you would lke to beneft from the advantages of holdng regstered shares, n partcular the loyalty bonus, whle keepng the tax advantages offered by the PEA, you should choose to hold managed regstered shares. ADVANTAGES OF DIRECTLY If you would also lke to beneft from free management and custody fees, as well as preferental brokerage and bank fees, you should choose to hold drectly regstered shares. However ths s only possble outsde a share savngs plan (PEA). EXCLUSIVE EVENTS When regsterng or transferrng your shares to regstered form, make sure to ndcate your emal address so that you can be nvted to attend events organsed especally for you! TAXATION Regsterng your shares wll not have any tax mpact. The tax treatment of regstered shares s dentcal to that applcable to bearer shares. IF YOU HAVE ANY QUESTIONS, PLEASE CONTACT US! VISIT THE LOYALTY BONUS AND SECTION ON OUR WEBSITE www.loreal-fnance.com/eng/regstered-shares-loyalty-bonus IN THIS SECTION, YOU WILL FIND ALL THE INFORMATION YOU NEED AND THE FORMS FOR REGISTERING OR TRANSFERRING YOUR SHARES, OR OPENING YOUR ACCOUNT. A DEDICATED SHAREHOLDER LINE IS AVAILABLE ON 0 800 66 66 66 from France or +33 1 40 14 80 50 from outsde France

? YOUR QUESTIONS WITH REGARD TO HOW TO CHOOSE THE METHOD OF HOLDING YOUR SHARES? Identfy the advantages that nterest you the most! If I regster my shares, can I sell them just as easly? Yes, your regstered shares can be dsposed of at any tme, just lke bearer shares. You retan complete freedom to manage your shares. How long does t take to regster my shares or to transfer them to regstered form? Tme may vary dependng on the fnancal nsttuton. Remember that to qualfy for the loyalty bonus from 2020, your shares have to be regstered as managed regstered shares or transferred to drectly regstered shares by 31 December 2017 at the latest! To make sure that ths s the case, we recommend that you transmt your order for regstraton by 8 December 2017 at the latest. How can I obtan a rembursement of the cost of transferrng my L Oréal shares to drectly regstered form? Some fnancal ntermedares charge fees to transfer shares to drectly regstered form, we therefore recommend that you ask your bank for nformaton. We remnd you that L Oréal wll remburse you any transfer fees up to a maxmum of 50. You smply have to send your request for rembursement together wth proof of the transfer fees and full bank account detals to the followng address: BNP Parbas Securtes Servces C.T.S. Émetteurs Servce Mouvements Ttres Grands Moulns de Pantn 9 rue du Débarcadère CUSTODY OF YOUR SHARES MANAGEMENT OF YOUR SHARES MANAGEMENT AND CUSTODY FEES TRADE ORDER BROKERAGE AND BANK FEES ANNUAL TAX DECLARATION ENTITLEMENT TO LOYALTY BONUS OF +10% NOTICE TO ATTEND THE ANNUAL GENERAL MEETING L ORÉAL AND YOU (1) Upon regstraton and wthn the lmt of avalable places. DIRECTLY REGISTERED SHARES BNP Parbas Securtes Servces Grands Moulns de Pantn Relatons Actonnares L Oréal 9 rue du Débarcadère Use the BNP Parbas Securtes Servces secure webste www.planetshares.bnpparbas.com or call +33 1 40 14 80 50 from outsde France Free Placed onlne on the secure webste www.planetshares.bnpparbas.com or to be sent to BNP Parbas Securtes Servces Preferental fees: - Brokerage fee of 0.15% wth a mnmum fee of 6.10 excludng tax - Bank fee of 7.62 excludng tax A sngle tax declaraton form (IFU n French) concernng tradng n L Oréal shares only s sent to you by BNP Parbas Securtes Servces MANAGED REGISTERED SHARES Yes, for shares that have been held n regstered form contnuously for 2 full calendar years and untl the date of payment of the dvdend Automatc sendng of the convenng notce paper or electronc verson - Automatc sendng of the Letter to Shareholders - Invtatons to shareholder meetngs n your regon - Partcpaton n events arranged specfcally for regstered shareholders (e.g.: factory vsts) (1) In the custody of your fnancal nsttuton Managed by your fnancal nsttuton Dependng on your fnancal nsttuton s fees To be sent to your fnancal nsttuton Dependng on your fnancal nsttuton s fees BEARER SHARES A sngle tax declaraton form (IFU n French) showng all the transactons on your share account s sent to you by your fnancal nsttuton No Sendng of the convenng notce by your fnancal nsttuton on request Sendng of nvtatons and nformaton on request

HOW TO REGISTER OR TRANSFER YOUR SHARES TO REGISTERED FORM? Regardless of your current stuaton, the regstraton of shares or converson to regstered shares takes place n 2 stages! You currently hold bearer shares of L Oréal and you wsh to convert them to managed regstered shares You currently hold bearer shares or managed regstered shares of L Oréal and you wsh to transfer them to drectly regstered shares You are not yet a L Oréal shareholder and you wsh to purchase drectly regstered shares (1) You wll have to repeat ths step when purchasng new shares. 1 ST STAGE 2 ND STAGE Send your fnancal nsttuton a request to regster your shares to managed regstered shares (1). The form s avalable on www.loreal-fnance.com n the Shareholders Corner, secton on Loyalty Bonus and Regstered Shares. Send your fnancal nsttuton a request to transfer your shares to drectly regstered shares. The form s avalable on www.loreal-fnance.com n the Shareholders Corner, secton on Loyalty Bonus and Regstered Shares. Send BNP Parbas Securtes Servces an agreement for account openng and stock market servces (COCPB n French). The form s avalable on www.loreal-fnance.com n the Shareholders Corner, secton on Loyalty Bonus and Regstered Shares. To be sent to: BNP Parbas Securtes Servces C.T.S. Émetteurs - Servce Mouvements Ttres Grands Moulns de Pantn - 9 rue du Débarcadère or request t on the followng number: 0 800 66 66 66 from outsde France Your fnancal nsttuton wll send your regstraton form to BNP Parbas Securtes Servces and wll contnue to manage your account. Your fnancal nsttuton wll transfer your shares to BNP Parbas Securtes Servces whch wll become your unque pont of contact. BNP Parbas Securtes Servces wll be your unque pont of contact. The custody fees for managed regstered shares may be ncreased. The fees for transferrng L Oréal shares to drectly regstered form wll be rembursed by L Oréal for up to a maxmum of 50 and upon proof of payment. TRADING CODE BONUS CODE FR0011149590 L Oréal shares whch were regstered pror to 31 December 2014 and whch already beneft from the loyalty bonus are dentfed by ths code.? HOW CAN YOU FOLLOW YOUR REGISTERED SHARES? The ntroducton of the preferental dvdend has made t necessary to create specfc ISIN codes. These codes make t possble to determne each year whether the shares concerned wll gve the rght to an ordnary dvdend or a preferental dvdend. FR0000120321 The L Oréal share s lsted and traded under ISIN code FR0000120321. L Oréal shares, whch have been regstered durng the current year, are dentfed by ths code and wll beneft from the loyalty bonus after 2 full calendar years. FR0013053097 L Oréal shares whch were regstered n 2015 and whch wll beneft from the loyalty bonus n 2018 are dentfed by ths code. FR0013217056 L Oréal shares whch were regstered n 2016 and whch wll beneft from the loyalty bonus n 2019 are dentfed by ths code. Only the FR0000120321 s a tradng code. If you want to sell shares wth the bonus codes FR0011149590, FR0013053097, FR0013217056, your fnancal nsttuton wll deal wth modfyng ths code n order to execute your order.

Become a regstered shareholder and receve a loyalty bonus +10% A preferental dvdend : 3.63 (1) nstead of 3.30 (2) (1) For shareholders who contnuously hold ther shares n regstered form for a mnmum of two full calendar years, up to a maxmum of 0.5% of the captal for the same shareholder. (2) Dvdend approved at the AGM of 20 Aprl 2017. Publshed by the Fnancal Communcatons Department of L Oréal - www.loreal-fnance.com. Photograph credts: Urban Decay, Thomas Gogny (p.1), Alan Buu (p.12), Okea/Imagehub88/Thnkstock, Kevn Dutton/GO Premum/ GraphcObsesson, Leonello Calvett/Scence Photo Lbrary/ Photononstop (p. 4 and 4 th cover page), X. Desgned and publshed by: Brde Blue