An Automotive Information Network Position & Blog Posting

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An Automotive Information Network Position & Blog Posting TEN THINGS THAT NEED TO BE FIXED, CAN BE FIXED, & SHOULD BE FIXED 1. Auto Dealers to Total Transportation Systems The way and process of buying a new or used vehicle has not really changed in 100 years. Car Buyers do not like to go to dealerships to buy a vehicle; Dealers are all about deals and selling vehicles and not yet about helping people manage how they move about. Being an automotive Dealer should not a place to avoid. Dealers need to become Retailers and call themselves that. Then change the existing dealer business model to a Total Transportation Management Center that provides management services that include every aspect of a customer s transportation needs from providing vehicle transportation and all services from short & long term rentals, bikes, full service maintenance, Insurance, and personal vehicle management & usage.

2. Women as Leaders, Game Changers, & Visionaries Men dominate and have not allowed women to share power, money or organizational control of companies, institutions, and organizations. This situation is compounded by males literally preying on, harassing, and intimidating women to gain sex, exploit female talent, and to advance their own personal careers and objectives. All publically-held companies must really comply with existing management and employee staffing policies, pay, and practices with no overlook but real oversight. Privately-held and small business would be required to have a truly Equal Opportunity policy that is published and subject to review and reporting. Women, the press, and responsible males need to be vigilant and persist about no longer tolerating the harassment of females in the work place.

3. Presidential Primary & Election Process Millions are spent in undisclosed Campaign contributions; Over yearlong campaigning with Office Seekers not doing their job that they currently hold is rampant. There is massive waste to time, money, and resources now. TV, telecom conglomerates, Internet and social media sites, and major media companies lobby and seek to preserve the ad revenue stream from political advertising. Cap Campaign funds at $100M with full contributor disclosure from individuals, corporations, and PACS. A National Primary with 60 days of campaigning should become the basic selection process for presidential nominees. State Primaries; should be a thing of the past. The Fed Government & Congress should set Campaign guidelines, rules, and enforce compliance;

4. NFL Team Movement to another City Cities with NFL Franchises build up a loyal and passionate fan base over time. People become devoted fans and follow their city s team every year. When and if a Franchise team moves or is transferred to another city, the identity of the team and its fan base becomes lost Example of Franchise Name change: It was and still is The Baltimore Colts, therefore the franchise names should remain in Baltimore and not be moved to become what is now the Indianapolis Colts Franchise names stay with a City of the franchise origin. Moving a franchise means that the new city should come up with a franchise name of its own; Owners can move teams but not the Team Name. Teams should fund stadiums not the city tax payers and fan base. This would be solved if the team ownership were publically held, not privately by a small group of billionaires.

5. College Athlete Scholarships & Pro Team Draft Athletes are given full tuition and cost of living scholarships for playing on a college team. If the athlete is particularly successful, he or she can elect to leave school, participate in a draft, and receive a large salary offer and financial benefits. The athlete has essentially received an education and funding of that education in exchange for playing a given sport. When the athlete leaves a college prior to graduation, the School has to start over and recruit more top athletic talent that does the same thing over and over again. Athletes who receive and accept a scholarship should sign contract for at least 4 years of athletic performance. If they leave college during that time to join a professional team, then they or the pro team must pay the school back for all scholarship funding and expenses. Pro team scouts and alumni should not be allowed to solicit, influence, or intervene under new NCAA rules

6. Campaign Funding: Campaign finance in America is corrupt, covert, and coercive. Massive funding is coming from sources that are unknown and undisclosed. Corporations have been classified by the Supreme Court as Individuals with no limits of the extent, source, or size of the political contribution. Rich people, corporate donors, and underground institutions now control the media, political parties, and for that matter, our elected officials. All federal campaigns are to be funded by the Federal government with limits and full disclosure and accountability to the funding. Each candidate for President or the House or Senate or any governmental office will be allocated so much funding over 60-day campaign period. Corporate contribution will be limited and transparent. PACs or advance fund raising in advance of the campaign would not be allowed.

7. Use or Consumption Tax Problem: The Federal, State and local tax law, structure, and administration has become a massive system of bureaucracy and corruption maintained by power centers of accountants, lawyers, and lobbyists. Whomever has the best accountant, tax lawyer, and tax preparer pays the least amount of federal, state, and local taxes. Unfairness is rampant and the income inequality gap is exasperated by the elite and their insiders benefiting from their power centers. Go to a tax structure that is based on Usage or Consumption, not income and the skill set to minimize any tax base. Eliminate deductions and establish a minimum tax payment structure that is based on Income level to go with the Consumption tax base. You spend a lot or buy a lot, you pay taxes based on that level of consumption. This could be a part of, a replacement of, or an addition to the existing Sales Tax structure in states, but extended to the Federal level.

8. Disclosure of Campaign Contributions by Politicians How an elected official votes, talks, or behaves is now largely determined by the people, corporations, and political institutions that contributed to his or her campaign. This has fostered and created probably one of the most corrupt systems ever, including some the most corrupt countries in the World. [Campaign Contributions] Politicians must disclosure annually exact how contributed, how much, and the source. The Media should not interview, feature, or cover a political or governmental official unless a complete disclosure of all campaign, lobbyists, or special interests is disclosed and displayed on the TV or Internet screen(s).

9. Newspaper Content Layouts and Story Presentation People do not really read newspapers young people in particular. Nor do many own or watch TV. The way that newspapers are written is some combo of story-telling and encyclopedic content of information with some colored photos. One cannot get a sense or understanding of why the article was written and what they should take away or even do something about the content and messaging in a given article. And there are dozens and dozens of articles that go on and on. Newspaper editors and writers should edit and structure their content using a So So- What format or What is going on (in 100 words or less) and What does it mean [ In 50 to 100 more words]. The articles should have headlines that engage the reader with subheads with topical sentence on every paragraph; There should be footnotes, referencing sourcing for more info and background, charts, state, and summarizing side bars galore.

10.Speed as a Core Element of Automotive Advertising Car makers continue to market their vehicles based on how fast they can go from zero to 60 and how cool one looks doing this speed binge. Auto manufacturers and ad agencies assume that young males are the primary buyers. This focus on performance produces nearly 50,00 people being killed every year caused by speed mixed with alcohol, texting, and distraction being the primary cause. The vehicle manufacturers, dealers, and automotive industry media need to seize upon the Safety and Vehicle Responsibility as their core sales and marketing message. Ad Agencies and marketing management can lead in changing the way vehicles are merchandized, marketed, and even rated. Edited & Curated by: Chuck Parker, Publisher Automotive Information Network, Inc www.automotivedigest.com 310 265-2225 cparker@automotivedigest.com November 2017