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Invesco White Paper Series on the Active/Passive Debate This white paper was generated with the support of the Invesco Global Solutions Development and Implementation team. Focusing on investment outcomes: Combining active and passive investments in high-conviction portfolios Contributors: Duy Nguyen, CFA, CAIA Senior Portfolio Manager Chief Investment Officer Jacob Borbidge, CFA, CAIA Portfolio Manager Head of Research Michelle Shwarzman Product Management Director Greg Chen, PhD Quantitative Analyst Invesco s perspective on the active/passive debate At Invesco, we believe the greatest opportunity for investors to achieve their unique objectives is through high-conviction portfolios that go beyond the limitations of traditional market benchmarks. High-conviction portfolios can include actively managed funds, smart beta strategies and traditionally passive approaches that are all intentionally chosen and allocated with a client s goals in mind. In this white paper series, we explore various topics that are key to building outcome-oriented portfolios and moving past the active/ passive debate. When most investors think of diversification, they think about including stocks and bonds in their portfolios, or US and international investments. Fewer investors think about diversifying among investment vehicles such as active mutual funds, factor-based exchange-traded funds or passive benchmark strategies. But the Invesco Global Solutions Development and Implementation team (Invesco Global Solutions) believes vehicle diversification is a topic that deserves more attention our research shows that combining different types of strategies can impact a portfolio s risk and return characteristics, which may meaningfully affect an investor s long-term investment experience. Our team is dedicated to designing outcome-oriented, multi-asset portfolios that meet the specific goals of investors. In doing so, we employ a variety of investment vehicles including high-conviction fundamental active and factor-based strategies, as well as passive investments. We believe these portfolios have the potential to offer investors a more rewarding investment experience by helping to achieve specific objectives like diversification and improved risk-adjusted returns. Of course, diversification does not guarantee a profit or eliminate the risk of loss. In this paper, we will: Discuss the characteristics of fundamental active, factor-based and passive strategies. Explore the results of our study into the effects of combining vehicles within a portfolio. Demonstrate how our team combines different vehicles in pursuit of better investment outcomes in three case studies. Types of vehicles we considered for our portfolios In constructing high-conviction, multi-asset portfolios, we considered and evaluated the following investment vehicles: Strategies that choose investments based on an index (passive). These strategies seek to replicate an index s performance by holding its constituents, which are weighted by their market capitalization (market cap). Because little proprietary research and analysis are involved, these strategies are considered transparent and rules-based and are generally accessible at a lower price due to low turnover and trading costs. Strategies that choose investments based on the fundamental merits of a company and its stock or bond (fundamental active). These strategies seek to add value through proprietary expert research and security selection and to deliver outperformance versus a market-capweighted benchmark. Securities are weighted opportunistically, based on fundamental characteristics like book value or dividends. Because these strategies are professionally managed, they tend to incur higher fees. Strategies that select investments based on factors or the underlying characteristics of a security (factor-based). These strategies are rules-based, providing systematic exposure to one or more factors (such as low volatility or high quality) that account for an asset s risk and return. Securities are typically weighted by factor exposure with the goal of outperforming and providing differentiated exposure relative to their market-cap-weighted counterparts.

Active vs. passive: The wrong question? With flows often chasing performance, investor sentiment has shifted away from active strategies, which have largely underperformed their passive counterparts over the past decade (Figure 1). The additional recognition of the performance drag created by higher fees has also pushed investors toward passive strategies. Figure 1: The percentage of active funds that have outperformed their passive counterparts remains low Category 1-year 3-year 5-year 10-year US Large Blend 27.7 27.8 16.3 16.6 US Large Value 36.5 34.6 19.6 33.7 US Large Growth 49.3 18.9 11.9 12.2 US Mid-Blend 42.1 34.6 27.7 11.0 US Mid-Value 53.5 28.6 22.7 42.3 US Mid-Growth 41.4 32.6 26.1 32.5 US Small Blend 50.2 34.9 32.8 24.7 US Small Value 66.7 54.1 38.0 38.3 US Small Growth 22.3 28.6 20.6 23.2 Foreign Large Blend 63.6 47.6 44.7 33.9 Diversified Emerging Markets 63.0 55.9 61.2 42.3 Intermediate-Term Bonds 28.5 45.4 57.3 39.7 Source: Morningstar s Active/Passive Barometer, A new yardstick for an old debate. April 2016. Data and calculations as of Dec. 31, 2015. Past performance is no guarantee of future results. An investment cannot be made into an index/category. Consequently, flows into actively managed mutual funds have slowed considerably in recent years, finally turning negative in 2015 for the first time since the Great Recession in 2008 (Figure 2). At the same time, low-cost 1 passively managed exchange-traded funds have been experiencing record inflows. And while their share of industry assets under management is growing, passive strategies still represent just over a quarter of that total. Figure 2: Flows into active funds have slowed, but they still constitute the lion s share of assets under management Fundamental active AUM (LHS) Pure passive/index AUM (LHS) Factor-based AUM (LHS) Flows into active funds (RHS) US$ 2005 billions 15,000 10,000 2006 2007 201 187 2008 2009 305 2010 195 2011 21 2012 175 2013 151 2014 25 2015 YTD 2016 400 200 0 5,000-221 -226-145 -200 Source: Simfund MF (long-term, open-ended mutual funds and exchange-traded funds, excluding funds of funds), as of Sept. 30, 2016. So, is it game over for active funds? Not quite so fast. Although a lot has been made of the active versus passive debate, proponents of both investment styles have been able to find evidence of outperformance over sustained periods by adjusting the start and end dates as needed. 1 Since ordinary brokerage commissions apply for each buy and sell transaction, frequent trading activity may increase the cost of ETFs. 2

The fact remains that numerous academic and practitioner studies 2 have already supported the observation that different market conditions can lend themselves to the outperformance of different investment vehicles. Specifically, traced across a longer time horizon, passive outperformance has been shown to be cyclical (Figure 3). In other words, while active or passive strategies might outperform some of the time, they do not outperform all the time. Figure 3: Active and passive strategies have taken turns in outperformance Active Passive Lipper 3-year category percentile rankings (%) 0 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 20 40 60 80 100 Source: Lipper, Invesco as of Sept. 30, 2016. Active category represented by Lipper Large-Cap Core, Lipper Multi-Cap Core and S&P Objective Funds. Passive is defined as funds designated as Index Based, Pure Index and Enhanced Index by Lipper. Lipper percentile rankings based on total returns. Past performance is not a guarantee of future results. The question for investors is whether the future market environment will benefit active or passive investments. Of course, no one knows for sure. Given this uncertainty, we believe investors have the potential to achieve better long-term outcomes through high-conviction strategies that combine different asset classes and investment vehicles, offering investors the potential to access different return and risk profiles and achieve greater diversification than through asset classes alone. 3 About our study: Constructing high-conviction, multi-asset portfolios that combine different investment vehicles In order to evaluate the potential benefits of combining active and passive strategies, we conducted a study of performance data, net of fees, 4 for fundamental active strategies, passive strategies and factor-based strategies. The data cover monthly returns from January 2001 through June 2016. For simplicity, we limited the scope of the analysis to US large-cap equities, although we believe the study can be replicated and extended to additional asset classes. The investment vehicles are represented as follows: Pure passive. We used the returns of the SPDR S&P 500 Exchange Traded Fund (SPY), which tracks the S&P 500 Index. 2 Sources: Including but not limited to Abbot Downing 2012; O Shaughnessy Asset Management 2013; Fidelity 2015; Russell Investments 2015; Hartford Funds 2016; Leuthold Group 2016; Morgan Stanley 2016; State Street Global Advisors 2016. 3 Diversification does not ensure a profit or eliminate the risk of loss. 4 For the purposes of comparison, returns are analyzed net of fees for the representative 1,241 active mutual funds represented by the US Large Blend, Growth and Value Morningstar categories, net of nine basis points to represent passive strategies, and net of 30 basis points to represent US factor-based strategies. Information gathered for indexes from FactSet Research Systems Inc., active funds from Morningstar Direct, used with permission, and factor-based strategies from http://mba.tuck.dartmouth.edu/pages/faculty/ken.french/data_library.html#research 3

Fundamental active funds. Our initial universe included 1,241 mutual funds represented by US Large Blend, US Large Growth and US Large Value Morningstar categories. We narrowed the universe to create what we believe is a more accurate representation of active strategies, by: Selecting funds with an available track record of at least three years to account for fund mortality. Filtering out top-decile funds (based on three-year performance) to remove performancechasing, highly risky funds. Filtering out bottom-decile funds (based on three-year tracking error) to remove potential benchmark-hugging funds, and including only the most active (top-quintile) of the remaining funds in our sample. Factor-based strategies. To represent the returns of factor-based strategies, we relied on the data generated by the asset pricing model developed by Eugene Fama and Kenneth French, 5 who are widely regarded as pioneers in factor research. Factor refers to an objective determinant of investment style. In our study, we selected six factors that are commonly used to construct factor-based portfolios. We then segmented the large stock constituents of the New York Stock Exchange, American Stock Exchange and NASDAQ stock exchange using the definitions below: Quality Top 30% of stocks in terms of operating profit (annual revenues minus cost of goods sold, interest expense, and selling, general, and administrative expenses, all divided by book equity at the end of the last fiscal year) within the large stock universe Value Top 30% of stocks in terms of their book-to-market ratio within the large stock universe Small tilt Bottom 50% of stocks in terms of their market cap Investment Bottom 30% of stocks in terms of asset growth within the large stock universe Momentum Top 30% of stocks with the highest 12-month price return within the large stock universe Low volatility 20% of stocks with the lowest realized volatility, as measured by standard deviation, using 60 days of lagged returns Using this comprehensive data set we calculated historical total returns, excess returns (outperformance over the benchmark), volatility (as measured by standard deviation), and riskadjusted returns (the amount of returns adjusted for the level of risk) across different investment vehicles. We begin our analysis by establishing a baseline that evaluates the risk and return profiles of pure passive and fundamental active portfolios independently. The data suggest (Figures 4 and 5) that over the study s time period (January 2001 through June 2016), a fundamental active strategy provided higher average returns (6.20%) at the cost of higher volatility (15.54%), resulting in higher risk-adjusted returns (0.40) relative to a pure passive strategy (0.34). Figure 4: A fundamental active strategy had more attractive risk and return attributes Pure passive Fundamental active % Return Volatility 15 14.80 15.54 10 5 5.10 6.20 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. Past performance is not a guarantee of future results. 5 See Fama and French, 1993, "Common Risk Factors in the Returns on Stocks and Bonds," Journal of Financial Economics, and Fama and French, 2014, "A Five-Factor Asset Pricing Model" for a complete description of the factor returns. http://mba.tuck.dartmouth.edu/pages/faculty/ken.french/data_library.html#research 4

On its face, this finding would seem to corroborate the benefits of active investing in terms of improved risk-adjusted returns. But as we have mentioned previously, we are not trying to pick a winner between active and passive, as we have already recognized that outperformance is a product of specific market and economic conditions over a defined time period. Rather, our goal is to establish a point of departure for our analysis, and metrics by which to measure active risk and return for an equally-weighted portfolio of passive and active strategies. Then, we will analyze the potential for generating additional diversification benefits by combining fundamental active and factor-based investing. 1. Combining fundamental active and passive strategies To evaluate the potential benefits of combining fundamental active and pure passive strategies, we compared the return and risk attributes of those strategies to an equally weighted active/passive portfolio (Figure 5). The combined portfolio has a risk/return ratio of 0.38, which lies between the ratios for fundamental active (0.40) and pure passive (0.34): Figure 5: An equally weighted active/passive portfolio generated less active risk Portfolio Return Excess return Volatility Active risk Risk/return ratio Pure passive (100%) 5.10% 0.19% 14.80% 0.29% 0.34 Active/passive (50%/50%) 5.67% 0.38% 15.05% 1.93% 0.38 Fundamental active (100%) 6.20% 0.91% 15.54% 3.85% 0.40 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. Past performance is no guarantee of future results. To understand the impact of adding a passive strategy to an active strategy, let s take a closer look at the dynamics of risk in a combined portfolio. As expected, by bringing the strategies together, active risk or the extent to which a portfolio s returns diverge from its benchmark falls by half, from 3.85% in a fundamental active portfolio to 1.93% in an equally weighted active/passive portfolio. However, the overall risk of the portfolio the volatility falls by less than 50 basis points, from 15.54% to 15.05%, largely retaining the overall market risk. It would appear that adding a passive strategy to an active strategy can reduce risk by bringing the level of volatility closer to that of the benchmark, especially as in our example when adding a passive strategy to an active strategy with volatility already in excess of the benchmark. However, passive strategies can also be used to increase total portfolio volatility, for example, by adding a pure passive strategy to an active strategy that tends to have lower volatility, such as a dividend-oriented strategy. In doing so, we are seeking lower active risk, but we are also adding to absolute risk (volatility). We should also consider that while risk-adjusted returns and volatility are intuitive ways for investors to think about and analyze risk, these measures take into account performance on both the upside and the downside. We believe that investors are normally more concerned about the performance of their portfolios on the downside. For such investors, down-market capture is a measure that is used to evaluate how well or poorly an investment manager performed relative to an index during periods when that index has dropped. Our analysis suggests (Figure 6) that a combined portfolio could benefit investors by participating less on the downside than a fundamental active portfolio, and more on the upside than a pure passive portfolio. Figure 6: An active/passive portfolio has participated less on the downside than a fundamental-active portfolio Participating in down market (%) Participating in up market (%) Pure passive 100.12 99.27 Active/pasive 101.35 102.69 Fundamental active 102.57 106.11 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. Past performance is no guarantee of future results. These results confirm that adding passive strategies to a portfolio can address investor concerns about active risk, but it keeps intended and unintended market biases (portfolio volatility) in place. 5

We think about it this way: Sometimes a blunt instrument, like a passive strategy, can be used to address broad investor concerns. But if investors are looking to address specific issues sensitivity to volatility, to quality, to interest rates, to credit, to geographic exposure why use a blunt instrument when a precise tool is readily available? 2. Combining fundamental active and factor-based strategies Factor-based strategies can offer investors an additional, transparent, rules-based vehicle that, compared with market-cap-weighted passive instruments, may help mitigate investment biases and help manage underlying risk exposures by adding lesser-correlated sources of return. To evaluate the impact of factor-based strategies on investment outcomes, we constructed two equally weighted portfolios: Fundamental Active funds with a combination of factor-based strategies. We paired each fundamental active mutual fund with a combination of equally weighted factor strategies (i.e., size, value, quality, momentum and low volatility). Fundamental Active funds with the lowest-correlated factor-based strategies. We paired each fundamental active mutual fund with one factor-based strategy. We chose the factor that had the lowest correlation with the portfolio meaning that the past performance of the fund and the factor historically not moved in lock-step together. Our analysis suggests that combining fundamental active and factor-based strategies can meaningfully improve investment outcomes. In addition to providing increased investment capacity and liquidity, as well as cost-conscious portfolio construction, this approach could potentially result in increased diversification, which could benefit risk-adjusted returns (Figure 7). Figure 7: Incorporating factor-based strategies may result in better-diversified portfolios that have the potential to deliver more consistent investment outcomes Risk-adjusted returns Information ratio 0.6 Passive Active/passive Fundamental active Fundamental active + Factor-based (basket) Fundamental active + Factor-based (low correlation) 0.4 0.2-0.0 0.34 0.38 0.20 0.40 0.24 0.45 0.42 0.46 0.33-0.2-0.4-0.6-0.66 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. The Fama-French data source is Kenneth French s website at Dartmouth. http://mba.tuck.dartmouth.edu/pages/faculty/ken.french/data_library.html#research. Past performance is no guarantee of future results. Specifically, combining fundamental active and factor-based strategies in a single portfolio resulted in a higher information ratio, which measures excess return relative to active risk and represents how efficiently active risk is being allocated. In other words, for the factor-based combinations, excess returns increased by more than active risk. Adding uncorrelated sources of return in the form of factor-based strategies allows investors to diversify away some of the market biases inherent in their portfolios, potentially resulting in lower portfolio volatility, without compromising returns. The relationship between increased diversification and lower volatility is significant for investors. While volatility can produce higher-than-expected returns during a moment in time, greater portfolio volatility lowers the potential return over time due to the effect of compounding positive returns are made on less money which is a drag on long-term performance. We can see this to some extent in the response of the combined portfolios to negative market events, as they tended to participate less on the downside, both on average (Figure 8) and in terms of potential magnitude (Figure 9). 6

Figure 8: Combinations with factor-based strategies participate less in down markets on average Figure 9: Combinations with factor-based strategies reduce the magnitude of downside participation Pure passive Fundamental active + Factor-based (basket) Active/passive Fundamental active Fundamental active + Factor-based (low correlation) % Participation in up markets Less More 92 96 100 104 108 100 Less 104 96 92 % Participation in down markets 108 Maximum drawdown (%) 30 More 50.94 50.83 50.79 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. The Fama-French data source is Kenneth French s website at Dartmouth. http://mba.tuck.dartmouth.edu/pages/faculty/ken.french/data_library.html#research. Past performance is no guarantee of future results. 35 40 45 50 55 49.72 46.83 High-conviction case studies: A focus on process and investment outcomes Our comprehensive approach to high-conviction investing is focused on creating portfolios that not only seek to deliver better investment outcomes, but also incorporate a more flexible investment process that reflects individual client needs and objectives. The ability to combine fundamental active and factor-based strategies offers the possibility of increased portfolio diversification by broadening the investment opportunity set. It also allows us to incorporate cost considerations into portfolio design and construction. In terms of process, our high-conviction approach means that we do not believe investing is a one-size-fits-all proposition. While investing in strategies that mirror a benchmark might work for some investors, this would not work for all investors, particularly those who have a lower tolerance for volatility (absolute or relative). Our investment process is also able to accommodate differences in investor needs and objectives with regard to investment criteria, risk, quality concerns and even tax efficiency. It also introduces an element of investment flexibility, facilitating low-cost tactical positioning (should an investor so desire) that is more cumbersome to implement with fundamental active funds. In terms of outcomes, the potential to achieve higher risk-adjusted returns suggests that there is a higher probability of delivering on investor expectations. We explore the potential for better investment outcomes by looking at specific ways in which fundamental active and factor-based strategies can be combined and paired. Of course, there is no guarantee that investment techniques and risk analysis used by a portfolio manager will produce the desired results. Scenario 1: Asset class diversification As multi-asset investors, we recognize that strategic asset class diversification, achieved by adding less-correlated returns, can offer the potential benefit of improving risk-adjusted results. Fundamental active funds can be used to access these additional asset classes ones that require manager investment skill and knowledge to uncover opportunity by exploiting market inefficiencies, thereby allowing for potentially higher active returns. However, because the supply of skilled managers is finite and outperformance may not be consistent in the market cycle, factor-based strategies can help facilitate access to both efficient and inefficient markets more cost effectively. Combining fundamental active and factor-based strategies allows us to expand our access to broad asset classes in order achieve diversification in a way that balances active expertise with cost-effective approaches. We believe this allows for a broader set of asset class exposures, essentially expanding the risk/return efficient frontier (Figure 10), which moves up and to the left. 7

Figure 10: Asset class diversification can help improve a portfolio s risk/return profile Efficient frontier with added asset classes 1 (US mid- and small-cap equity, emerging markets equity and bonds, real estate, high yield bonds, mortgage-backed securities, and bank loans) Efficient frontier with limited asset classes 2 (US large-cap equity and core fixed income, and international developed equity) 10 Annualized return (%) 8 6 4 2 2 4 6 8 10 12 14 16 18 Annualized risk (%) Source: Invesco, as of Sept. 30, 2016. For illustrative purposes only. Past performance is no guarantee of future results. 1 Includes the following: US large-cap equity, US core fixed income, and international developed equity. US large-cap, represented by the S&P 500 Index, which is considered representative of the US stock market. Core fixed income, represented by the Bloomberg Barclays US Aggregate Index, comprising more than 5,000 investment-grade taxable bonds. International developed equity, represented by the MSCI EAFE Index, which is considered representative of stocks of Europe, Australasia and the Far East. The index is computed using the net return, which withholds applicable taxes for non-resident investors. US mid-cap, represented by the Russell Midcap Index, which is considered representative of mid-cap stocks. The Russell Midcap Index is a trademark/service mark of the Frank Russell Co. Russell is a trademark of the Frank Russell Co. US small-cap, represented by the Russell 2000 Index, which is considered representative of small-cap stocks. The Russell 2000 Index is a trademark/service mark of the Frank Russell Co. Russell is a trademark of the Frank Russell Co. Emerging Markets Equity, represented by the MSCI Emerging Markets Equity Index, which is considered representative of stocks of developing countries. The index consists of linked returns of the MSCI Emerging Markets Net Dividend Index and the MSCI Emerging Markets Gross Dividend Index for periods prior to the MSCI Emerging Markets Equity Index. US REITs, represented by the FTSE NAREIT All Equity REITS Total Return Index, measuring the stock performance of companies engaged in the ownership and development of the real estate markets. Emerging markets bonds, represented by Bloomberg Barclays Emerging Markets USD Aggregate Index, which tracks total returns US dollar-denominated debt instruments of the emerging markets. High yield bonds, represented by Bloomberg Barclays US Corporate High Yield Index, which is considered representative of fixed-rate, noninvestment-grade debt. Investment grade bonds, represented by Bloomberg Barclays US Aggregate Investment Grade Index, which is considered representative of the US investment-grade, fixed-rate bond market. Preferreds, represented by BofA Merrill Lynch Fixed Rate Preferred Securities Index, which tracks the performance of fixed rate US dollar denominated preferred securities issued in the US domestic market. Mortgage-backed securities, represented by the Bloomberg Barclays US MBS Index, which tracks agency MBS guaranteed by Ginnie Mae, Fannie Mae and Freddie Mac. Inflation-sensitive government securities, represented by Bloomberg Barclays US Treasury Inflation-Linked Bond Index, which measures the performance of the US Treasury Inflation Protected Securities (TIPS) market. Bank loans, represented by the CSFB Leveraged Loan Index, which is designed to mirror the investable universe of the US dollar-denominated leveraged loan market. 2 Includes: US large-cap equity, US core fixed income, and international developed equity. Scenario 2: Controlling for manager risk Fundamental active managers have the potential to deliver higher returns relative to their market-cap weighted counterparts. We want to gain access to highly skilled active managers, but a concentrated active portfolio could carry a disproportional amount of active risk. Pairing fundamental active managers with a factor-based or market-cap-weighted strategy in a high-conviction portfolio could allow for increased control over the allocation of risk without diluting potential return (Figure 11). Figure 11: Pairing active strategies with factor-based and passive strategies could reduce risk Active risk (%) Volatility (%) Return (%) Fundamental active 3.85 15.54 6.20 Fundamental active + Factor-based (low correlation) 3.45 14.10 6.43 Fundamental active + Passive (market cap weighted) 1.93 15.05 5.67 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. The Fama-French data source is Kenneth French s website at Dartmouth. Past performance is no guarantee of future results. Our analysis suggests that pairing a fundamental active fund with either a factor-based or a passive market-cap-weighted strategy can help reduce active risk (also known as tracking error), as well as total volatility. Pairing with a low correlation factor-based strategy, in particular, offered the potential for more diversification with a larger reduction in overall volatility, as well as higher returns. 8

Scenario 3: Managing factor exposures Investors may unintentionally or unknowingly have certain factor exposures in their portfolios, even from strategies that are driven by bottom-up stock selection (e.g., a quality bias in a growth portfolio). Our concern is that unintended factor exposure could result in unintended risk. Factor-based strategies can be paired with fundamental active strategies to help manage the factor exposures and correctly align the portfolio with investor needs and goals. Figure 12 illustrates how combining strategies can alter the balance of risk from factor exposures and risk from manager choices. Figure 12: Factor-based strategies may help address unintended investing biases Factor exposure (systematic risk) Manager exposure (idiosyncratic risk) Fundamental active Fundamental active + Active/passive 5 Factor-based 4 3.85 3.62 Risk (%) 3 2 68% 79% 1.93 1 32% 21% 68% 32% Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. The Fama-French data source is Kenneth French s website at Dartmouth. Our analysis suggests that adding factor-based strategies allows investors to continue to benefit from the bottom-up stock-selection skills of active managers, but reduces unintended market exposures. It also reiterates our previous point that adding a pure passive strategy is akin to using a blunt tool it can reduce risk indiscriminately, across both the factor exposures and the manager exposures. Factor-based strategies, on the other hand, act more like fine instruments that allow investors to tilt and manage portfolios to their needs and objectives. Factor-based strategies can also be used to intentionally remove unwanted factor exposures while maintaining others. Consider, for example, a skilled active manger that is both overweight market beta and tilted toward value. We may want to retain the value exposure but shed the beta exposure. Introducing a low-volatility factor strategy to the portfolio could help mitigate the beta exposure while preserving the value orientation. Conclusion Recency bias is the tendency to give a larger weight to recent experiences because they are easier to remember. This bias could lull investors into the belief that what has been will continue to be. That includes the expectation that recent market conditions including relatively low volatility and low yields that have been conducive to the outperformance of passive, market-cap-weighted funds may persist. Our approach to high-conviction investing recognizes that investors need to be prepared for changes in the market by diversifying across asset classes and investment vehicles, while meeting their specific needs and objectives. We acknowledge the benefits of investing in strategies that seek to replicate benchmark returns to gain low-cost, broad access to equity and fixed income markets. At the same time, the universe of transparent and rules-based strategies has expanded to include factor-based strategies, and we believe that there are potential benefits to combining these strategies with fundamental active funds. Consistent with client-specific objectives, this approach offers investors the potential benefits of higher risk-adjusted returns through increased diversification, greater investment capacity and liquidity, and lower fees, which could reduce the drag on long-term performance. 9

The Invesco Global Solutions team has extensive experience drawing on Invesco s deep pool of potential investments which covers the full spectrum of fundamental active funds and factor-based approaches to create global, outcome-oriented multi-asset strategies. High-conviction investing is not only a core skill of the team, which is applied consistently across our investment platform, but an integral part of our investment philosophy, which seeks to help investors meet their specific objectives and realize the full potential of their investment experience. Appendix Figure 13: Summary of risk and return metrics across investment vehicles (January 2001 September 2016) Return (%) Excess return (%) Tracking error (%) Volatility (%) Risk/ return ratio Information ratio Up capture (%) Down capture (%) Max drawdown (%) Pure passive 5.10 0.19 0.29 14.80 0.34 0.66 99.27 100.12 50.94 Fundamental active 6.20 0.91 3.85 15.54 0.40 0.24 106.11 102.57 50.79 Factor-based (basket) 7.19 1.90 3.89 14.52 0.50 0.49 104.36 95.51 48.73 Active/passive 5.67 0.38 1.93 15.05 0.38 0.20 102.69 101.35 50.83 Fundamental active + Factor-based (basket) 6.71 1.42 3.35 14.91 0.45 0.42 105.24 99.04 49.72 Fundamental active + Factor-based (low correlation) 6.43 1.14 3.45 14.10 0.46 0.33 99.30 93.18 46.83 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. Past performance is no guarantee of future results. Figure 14: Performance of a $10,000 investment Pure passive Fundamental active + Factor-based (basket) Active/passive Fundamental active Fundamental active + Factor-based (low correlation) Factor-based 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 $30,000 25,000 20,000 15,000 10,000 5,000 Sources: Morningstar Direct, used with permission, FactSet and Invesco, as of Sept. 30, 2016. Used with permission. Past performance is no guarantee of future results. 10

Figure 15: Historical factor returns (%) S&P 500 Index Size Value Quality Investment Momentum Low volatility 1991 30.47 46.91 27.16 42.49 25.42 43.55 27.92 1992 7.62 20.34 24.11 9.32 11.04 6.61 9.36 1993 10.08 19.13 22.22 3.10 18.56 25.22 11.37 1994 1.32-2.01-6.72 1.52 1.11-1.45 0.07 1995 37.58 29.92 42.96 42.50 38.47 39.12 42.56 1996 22.96 18.51 20.63 26.58 21.66 23.61 17.92 1997 33.36 26.12 35.66 35.01 31.61 32.81 36.64 1998 28.58-3.15 22.30 32.19 22.39 38.99 11.84 1999 21.04 25.84 1.89 18.21 6.30 36.93 1.07 2000-9.10 4.53 17.08-2.71 14.23-14.65 12.49 2001-11.89 13.48 1.44-5.25-4.59-9.58-5.82 2002-22.10-18.13-31.05-19.04-13.08-13.10-13.06 2003 28.68 56.47 27.63 21.45 38.77 27.07 19.81 2004 10.88 18.89 19.89 11.75 7.09 10.71 10.73 2005 4.91 5.69 12.20 4.54 2.32 15.85 2.69 2006 15.79 17.99 23.52 15.50 20.12 9.91 16.28 2007 5.49-2.81-0.12 12.15 2.61 19.14 6.59 2008-37.00-34.68-39.53-29.02-35.08-36.73-24.61 2009 26.46 34.26 19.12 27.12 25.60 15.77 18.40 2010 15.06 28.66 7.92 15.52 15.98 26.34 11.99 2011 2.11-6.41-10.23 5.16 0.24-4.32 10.61 2012 16.00 17.81 29.71 13.00 22.98 15.48 13.75 2013 32.39 42.67 40.15 31.06 35.03 37.09 29.45 2014 13.69 4.62 11.71 13.64 11.45 12.44 13.94 2015 1.38-5.08-7.87-0.42-0.35 5.22 0.05 YTD 2016 7.82 10.72 7.58 8.36 9.88 3.94 7.78 Source: See Fama and French, 1993, Common Risk Factors in the Returns on Stocks and Bonds, Journal of Financial Economics, and Fama and French, 2014, A Five-Factor Asset Pricing Model for a complete description of the factor returns. http://mba.tuck.dartmouth.edu/pages/faculty/ken.french/data_library.html#research Definitions Basis point is equal to one hundredth of one percent. Book value is a company s total assets minus liabilities and intangible assets. Correlation is a statistical measure that indicates the extent to which two or more variables fluctuate together. Drawdown is a decline in an investment or fund. Beta is a measure of risk representing how a security is expected to respond to general market movements. Smart Beta represents an alternative and selection index based methodology that seeks to outperform a benchmark or reduce portfolio risk, or both in active or passive vehicles. Smart beta funds may underperform cap-weighted benchmarks and increase portfolio risk. Idiosyncratic risk describes the specific factors that affect a stock, which have little or no correlation with market risk, and can therefore be substantially mitigated or eliminated from a portfolio by using adequate diversification. Market capitalization is the number of shares outstanding multiplied by the share price. Standard deviation is a measure of the dispersion of a set of data from its mean. The more spread apart the data, the higher the deviation. Systematic risk is also known as market risk. It reflects the uncertainty inherent to the entire market or entire market segment. Volatility is the amount of fluctuation in the price of a security or portfolio over time, as measured by standard deviation. 11

About risk In general, stock values fluctuate, sometimes widely, in response to activities specific to the company as well as general market, economic and political conditions. The Adviser may not be able to effectively manage the strategy s volatility or may be unable to trade certain derivatives effectively or in a timely manner. There can be no guarantee that the strategy will maintain its target volatility level, nor that maintenance of the target volatility level will ensure competitive returns. Debt securities are affected by changing interest rates and changes in their effective maturities and credit quality. There is no assurance these strategies will provide low volatility. A value style of investing is subject to the risk that the valuations never improve or that the returns will trail other styles of investing or the overall stock market. Growth stocks tend to be more sensitive to changes in their earnings and can be more volatile. As with any comparison, investors should be aware of the material differences between active and passive strategies. Unlike passive strategies, active strategies have the ability to react to market changes and the potential to outperform a stated benchmark. Other differences include, but are not limited to, expenses, management style and liquidity. Investors should consult their financial adviser before investing. Factor investing is an investment strategy in which securities are chosen based on certain characteristics and attributes, and can be employed by either active or passive vehicles. Explore High-Conviction Investing with Invesco All material presented is compiled from sources believed to be reliable and current, but accuracy cannot be guaranteed. This is not to be construed as an offer to buy or sell any financial instruments and should not be relied upon as the sole factor in an investment making decision. As with all investments there are associated inherent risks. Please obtain and review all financial material carefully before investing. This does not constitute a recommendation of any investment strategy or product for a particular investor. Investors should consult a financial professional before making any investment decisions. Invesco does not offer tax advice. Please consult your tax adviser for information regarding your own personal tax situation. Invesco Advisers, Inc. is an investment adviser; it provides investment advisory services to individual and institutional clients and does not sell securities. Invesco Distributors, Inc. is the US distributor for Invesco Ltd.'s retail products. Each entity is a wholly owned, indirect subsidiary of Invesco Ltd. invesco.com/us APHIC-WP-1 07/17 US4975