HSBC Holdings plc Morgan Stanley, European Financials Conference

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HSBC Holdings plc Morgan Stanley, European Financials Conference 1

HSBC is a leading universal and global bank Our global footprint Diversified global businesses and regions 1 Priority Network Rep office 2016: by global business RBWM CMB GB&M GPB Adjusted revenue $18.9bn $12.9bn $14.9bn $1.7bn $50.2bn RWAs $115bn $276bn $300bn $15bn $857bn Adjusted PBT $5.3bn $6.1bn $5.6bn $0.3bn $19.3bn Customer advances $306bn $282bn $226bn $36bn $862bn Customer deposits $591bn $342bn $256bn $70bn $1,272bn By region Europe Asia MENA NAM LAM Adjusted revenue 2 $17.3bn $23.3bn $50.2bn RWAs $298bn $334bn $857bn Customer advances $337bn $365bn $862bn Customer deposits $447bn $632bn $1,272bn 70 90% markets Our network covers countries accounting for more than 90% of global GDP, trade and capital flows > 45% Our international network supports more than 45% of our client revenue 4Interconnected global businesses share balance sheets and liquidity in addition to strong commercial links PBT by region Europe Asia RBWM, CMB, GB&M and GPB Middle East and North Africa North America Latin America $4.1bn $10.6bn $1.0bn $1.1bn $0.5bn Corporate Centre $(2.5)bn $3.6bn $0.6bn $0.3bn $0.0bn Total $1.6bn $14.2bn $1.6bn $1.3bn $0.6bn $17.3bn $2.0bn $19.3bn 1. Metrics relate to 2016 and are on an adjusted basis unless otherwise stated, totals provided are for the Group and include Corporate Centre. Details of reported results and a reconciliation of reported to adjusted results are included in the Appendix. 2. Amounts are non-additive across regions due to intra-hsbc items 2

Our universal banking model connects customers to opportunities Total revenue synergies by Global Business Revenue 1 2016, USDbn GB&M clients CMB clients RBWM clients Global Liquidity and Cash Management from CMB 2 GTRF solutions from CMB Asset management products from RBWM FX, derivatives, and capital financing from GB&M Investment and insurance from RBWM Asset Management products from RBWM GB&M products for retail and business banking solutions 3.0 2.5 1.1 GPB clients Referrals from three other global businesses Global Markets products to private clients Insurance and Asset Management products from RBWM 0.4 Total cross-business synergies revenue 7.0 In-business synergies 3 Securities services / custody (HSS) Asset management (manufacturing) Insurance (manufacturing) 3.5 Total revenue synergies 10.5 Cost and funding synergies 1. Cross-business synergies are presented as gross revenue and do not reflect any revenue sharing arrangement between Global Businesses 2. GLCM is now managed under GB&M. The GB&M portion is included as a revenue synergy to be a consistent with the treatment of GTRF 3. In-business synergies include separately managed operations that are reported within a global business line 3

as does our global footprint Group revenue classification Breakdown of international revenues by Global Business Adjusted revenue 2016 Growth 2015-16 % of GB revenue Examples International Revenue from clients with an international presence >45% of client revenue + Total Client revenue Nonclient revenue Domestic Corporate Centre Revenue from domestic businesses Revenue from BSM, Principal Investments, Risk Management, HBIO - GB&M 1 CMB 2 RBWM 3 / GPB represents c. 90% of GB&M revenue represents c.50% of CMB revenue represents c.20% of RBWM/GPB revenue Liquidity and cash management solutions for a US-HQ d multinational across 15+ international markets Trade financing for a Canadian corporate for its operations in Hong Kong International account transfers with a thumbprint 1. Excludes Principal Investments 2. Excludes CMB business banking 3. Excludes HASE and all insurance manufacturing revenue 4

Gained market share CMB and GB&M market shares RBWM market shares Global FICC market share 1 6.2% 6.5% Aug-16 GB&M Hong Kong mortgages 6 33.5% 34.1% Dec-16 Hong Kong Trade Finance 2 Singapore Trade Finance 3 10.8% 8.6% 13.0% Dec-16 12.9% Improving market shares in key market sectors RBWM UK mortgages 7 Hong Kong personal lending 8 7.3% 27.7% 8.2% Dec-16 28.8% Dec-16 Dec-16 Global Cross border M&A 4 4.2% 6.4% Dec-16 CMB Mexico personal lending 9 7.2% Aug-15 10.8% Aug-16 Offshore RMB bonds 5 15.1% 18.8% Hong Kong deposit share 10 30.7% 30.8% 2015 2016 Dec-16 1. Source: Citi Research 2. Source: Hong Kong Monetary Authority 3. Source: Monetary Authority of Singapore (MAS) Monthly Statistical bulletin 4. Source: Dealogic 5. Source: Bloomberg 6. Market share of counts; source: mreferral Mortgage Brokerage Services 7. Market share of approvals; source: Council of Mortgage Lenders, UK 8. Source: Transunion report, Hong Kong 9. Source: National Commission of Banking and Securities and based on 6 major banks in Mexico 10. Source: Hong Kong Monetary Authority; represents HSBC Group 5

Revenue growth Adjusted revenue by global business 2014-16 USDm Corporate Centre USDbn 51,129 3,899 2,079 (57)% (15)% 50,153 1,665 1,757 GPB restructuring During 2016, we established the Corporate Centre, to better reflect the way we manage our businesses. Corporate centre includes Central Treasury (which includes Balance Sheet Management) and our legacy businesses. 2014 3.9 US run-off (0.9) 45,151 3% 46,731 Momentum in GB&M and CMB; RBWM broadly unchanged 5% lending growth 10% growth in customer deposits Central treasury Property revaluations Intra-group financing transaction Industrial Bank dividend (0.1) (0.2) (0.1) (0.5) Mainly valuation differences on longterm debt and associated swaps and increased interest expense from TLAC / MREL; BSM revenues up during the period 2014 2016 Other movements (0.4) Corporate Centre GPB RBWM, CMB and GB&M 2016 1.7 6

Strong balance sheet Strong leverage ratio, % Strong Common equity tier 1 capital ratio, % Conservative Advances to deposits ratio, % 5.4 13.6 72.2 71.7 67.7 5.0 11.1 11.9 4.8 2014 2015 2016 2014 2015 2016 2014 2015 2016 7

Delivered consistent earnings and a stable dividend Consistency of profitability, 2007 to 2016 Consistency of dividends, 2007 to 2016 65% 80% 43% In addition we completed $2.5bn share repurchases in the second half of 2016 and announced a further repurchase of up to $1.0bn to be completed in the first half of 2017 28% 38% 32% HSBC North American peers European peers HSBC North American peers European peers Source: Individual company reports 1. Consistency defined as 1-10yr standard deviation / 10yr average, with a floor of zero. Profitability = reported PBT. Dividends = aggregate dividends declared. North American peers: Bank of America, Citi, JPM, RBC, Wells Fargo. European peers: Barclays, BNP, CS, Deutsche, Lloyds, Santander, Soc Gen, Standard Chartered, UBS, Unicredit 8

Conclusion Group financial targets Medium term prospects remain promising ROE >10% Despite geopolitical uncertainties, medium term prospects remain promising Costs Positive jaws (adjusted) 3% to 4% loan growth in 2017 Rising rates and steepening yield curves in USD and HKD will benefit the Group Well positioned to capture opportunities Dividend and capital Sustain dividend through long-term earnings capacity of the businesses 1 Contemplate share buybacks as and when appropriate, subject to the execution of targeted capital actions and regulatory approval Encouraging start to the year for our global businesses 1. Dividend per ordinary share 9

Appendix 10

Appendix: 2016 Key financial metrics Key financial metrics Return on average ordinary shareholders equity Return on average tangible equity Jaws (adjusted) Dividends per ordinary share in respect of the period Earnings per share Common equity tier 1 ratio Leverage ratio Advances to deposits ratio Net asset value per ordinary share (NAV) Tangible net asset value per ordinary share (TNAV) 2015 2016 7.2% 0.8% 8.1% 2.6% (3.7)% 1.2% $0.51 $0.51 $0.65 $0.07 11.9% 13.6% 5.0% 5.4% 71.7% 67.7% $8.73 $7.91 $7.48 $6.92 Reported Income Statement, $m 4Q16 vs. 4Q15 2016 vs. 2015 Adjusted Income Statement, $m 4Q16 vs. 4Q15 2016 vs. 2015 Revenue 8,984 (24)% 47,966 (20)% LICs (468) 72% (3,400) 9% Costs (12,459) (8)% (39,808) 0% Associates 498 (10)% 2,354 (8)% (Loss) / Profit before tax (3,445) <(200)% 7,112 (62)% Revenue 11,000 (3)% 50,153 (2)% LICs (468) 64% (2,652) (2)% Costs (8,411) 3% (30,556) 4% Associates 498 (6)% 2,355 (4)% Profit before tax 2,619 39% 19,300 (1)% 11

Appendix: Key financial performance 4Q16 and full year ROE impacted by GPB goodwill write-off, cost to achieve investment (CTA) and FVOD; Adjusted PBT up 39% on 4Q15 Quarterly 4Q15 4Q16 Includes: $(858)m +39% $(3,445)m $2.4bn writeoff of GPB goodwill We have written off the remaining goodwill in the European private banking business; this goodwill relates principally to the original purchase of Safra Republic Holdings in 1999 Reported PBT Adjusted PBT Significant items and currency translation 1,881 (2,739) 2,619 (6,064) $1.6bn adverse own credit spread movement $1.1bn CTA investment $1.1bn spent on CTA in 4Q16 bringing the total to $4.0bn since 2015 Expected cost savings of c$6.0bn to more than compensate for additional headwinds (previous target of $4.5 to $5.0bn) Will require additional planned CTA investment to achieve our cost saves; total planned CTA investment of c$6.0bn Full year 2015 2016 $18,867m $7,112m Return on equity: 8.5 7.2 0.8 (0.6) 0.5 0.3 (0.5) 7.7 (0.5) Reported PBT Adjusted PBT Significant items and currency translation (1)% 19,528 19,300 (661) (12,188) FY15 Reported Sig. Items UK bank FY15 ex. Revenue Costs ex levy Sig items, ex UK bank levy bank levy Tax FY16 ex. Sig items, ex UK bank levy UK bank levy (6.4) Sig. Items 0.8 FY16 Reported ROTE 8.1% 9.7% 8.5% 2.6% 12

Appendix: Financial overview Reconciliation of Reported to Adjusted PBT Discrete quarter 2016 4Q15 4Q16 vs. 4Q15 2015 2016 vs. 2015 Reported profit before tax (858) (3,445) (2,587) 18,867 7,112 (11,755) Includes: Currency translation 139 - (139) 840 - (840) Significant items: FVOD Gains on disposal Brazil disposal Cost-related Other Fair value gains / losses on own debt (credit spreads only) (773) (1,648) (875) 1,002 (1,792) (2,794) Gain on the partial sale of shareholding in Industrial Bank - - - 1,372 - (1,372) Gain on the disposal of our membership interest in Visa Europe - - - - 584 584 Gain on the disposal of our membership interest in Visa US - 116 116-116 116 Loss on disposal of operations in Brazil - - - - (1,743) (1,743) Trading results from disposed operations in Brazil (190) - 190 (78) (338) (260) Settlements and provisions in connection with legal matters (370) 42 412 (1,649) (681) 968 Impairment of GPB Europe goodwill - (2,440) (2,440) - (3,240) (3,240) UK customer redress programmes (337) (70) 267 (541) (559) (18) Costs to achieve (743) (1,086) (343) (908) (3,118) (2,210) Other significant items* (465) (978) (515) (699) (1,417) (718) Includes $1.5bn tangible gain $(1.9)bn FX recycling $(1.3)bn of goodwill Adjusted profit before tax 1,881 2,619 738 19,528 19,300 (228) *Other significant items include portfolio disposals and the costs associated with these, debit valuation adjustment (DVA) movements, fair value movements on non-qualifying hedges (NQHs), regulatory provisions in GPB, restructuring, and provisions arising from the on-going review of compliance with the Consumer Credit Act in the UK 13

Appendix Important notice and forward-looking statements Important notice The information set out in this presentation and subsequent discussion does not constitute a public offer for the purposes of any applicable law or an offer to sell or solicitation of any offer to purchase any securities or other financial instruments or any recommendation in respect of such securities or instruments. Forward-looking statements This presentation and subsequent discussion may contain projections, estimates, forecasts, targets, opinions, prospects, results, returns and forwardlooking statements with respect to the financial condition, results of operations, capital position and business of the Group (together, forward-looking statements ). Any such forward-looking statements are not a reliable indicator of future performance, as they may involve significant assumptions and subjective judgements which may or may not prove to be correct and there can be no assurance that any of the matters set out in forward-looking statements are attainable, will actually occur or will be realised or are complete or accurate. Forward-looking statements are statements about the future and are inherently uncertain and generally based on stated or implied assumptions. The assumptions may prove to be incorrect and involve known and unknown risks, uncertainties, contingencies and other important factors, many of which are outside the control of the Group. Actual achievements, results, performance or other future events or conditions may differ materially from those stated, implied and/or reflected in any forward-looking statements due to a variety of risks, uncertainties and other factors (including without limitation those which are referable to general market conditions or regulatory changes). Any such forward-looking statements are based on the beliefs, expectations and opinions of the Group at the date the statements are made, and the Group does not assume, and hereby disclaims, any obligation or duty to update them if circumstances or management s beliefs, expectations or opinions should change. For these reasons, recipients should not place reliance on, and are cautioned about relying on, any forward-looking statements. Additional detailed information concerning important factors that could cause actual results to differ materially is available in our 2016 Annual Report and Accounts. This presentation contains non-gaap financial information. The primary non-gaap financial measure we use is adjusted performance which is computed by adjusting reported results for the period-on-period effects of foreign currency translation differences and significant items which distort period-on-period comparisons. Significant items are those items which management and investors would ordinarily identify and consider separately when assessing performance in order to better understand the underlying trends in the business. Reconciliations between non-gaap financial measurements and the most directly comparable measures under GAAP are provided in the 2016 Annual Report and Accounts and the Reconciliations of Non-GAAP Financial Measures document which are both available at www.hsbc.com. 14