Bonds. Brief Information on Bonds issued by HSBC Bank Armenia cjsc

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Bonds Brief Information on Bonds issued by HSBC Bank Armenia cjsc

Contents Brief Information on Bonds issued by HSBC Bank Armenia cjsc 1 HSBC Bank Armenia cjsc in brief 3 Latest Awards 4 The HSBC Group 5 Credit Ratings 7 Latest Awards 7 Analytical Information 9 Armenia Economic Outlook and Overview of the Banking System 9 HSBC Bank Armenia cjsc Business Profile 11 Investment highlights - Why to buy the bonds issued by HSBC Bank Armenia cjsc? 16

1 Brief Information on Bonds issued by HSBC Bank Armenia cjsc Classification Type Quantity Nominal value of one bond Allocation price Total value of the issue Annual interest rate Subscription for the bonds and related payments should be done in full at the Bank s main office or its branches and should be made to the special subscription account with HSBC Bank Armenia cjsc as follows: 217072925605001. Resident and non-resident individuals and legal entities can subscribe for the bonds. Subscription forms can be submitted to the Bank s main office or its branches Mondays to Fridays at 09:30-18:00, Saturdays at 10:00-14:00. Main office and branches addresses are provided below: Nominal, coupon, non-convertible bond Non-documentary 10,000 (ten thousands) 100,000 (one hundred thousands) Armenian Dram Bonds are allocated at nominal value 1,000,000,000 (one billion) Armenian Dram 9 (nine) percent Subscription start date 16 December 2008 Subscription end date Allocation start date 11 January 2009 Allocation end date 13 January 2009 Listing 10 January 2009. The subscription process will be stopped in case the subscription total value exceeds 10,000 (ten thousands). Bonds will be listed on Armenian Stock Exchange Main Office Republic Square Branch Komitas Branch Tigran Mets Branch Zeytun Branch Garegin Njdeh Branch Nor Nork Branch 66 Teryan St, Yerevan, 0009, Armenia 9 Vazgen Sargsyan St, Yerevan, 0010, Armenia 3 Komitas Ave, Yerevan, 0033, Armenia 31a Tigran Mets St, Yerevan, 0018, Armenia 1 Nersisyants St, Yerevan, 0014, Armenia 14 Bagratunyats Ave, Yerevan, 0039, Armenia 19/10 Gayi Ave, Yerevan, 0062, Armenia

2 Maturity of the bonds will be done by HSBC Bank Armenia cjsc on 13 January 2010: Recording and registration of the bonds can be done by the Central Depository of Armenia, HSBC Bank Armenia cjsc or any other licencesed custodian services provider. Payments against bonds to the registered owners of the bonds will be done on the next working day following the maturity of bonds. Bonds owned by individuals (including individual enterpreneurs) are guaranteed by the Deposit Guarantee Fund in accordance with the Law of RA on Insurance of Bank Deposits of Individuals

3 HSBC Bank Armenia cjsc in brief Who we are Our mission HSBC Bank Armenia cjsc was the first international bank to open in Armenia in 1996. The bank is a joint venture between the HSBC Group, which has a 70% ownership, and members of overseas Armenian businesses. Delivering an outstanding client experience based on excellence in sales, service and solutions Achieving a superior, ethically based, long-term return for our shareholders Leading in our chosen markets Creating a challenging, rewarding and pleasant work environment Assets AMD 108.5bln at 30 Sep 2008 Profit before tax AMD 3.5bln for 3 quarters of 2008 Total capital AMD 14.4bln at 30 Sep 2008 Branches Staff Customers Products and services Main office address HSBC Bank Armenia cjsc operates through 10 branches in Yerevan and 43 ATMs, which is the largest ATM network in the capital of Armenia. 415 employees Over 51,000 individual and 4,400 legal entities HSBC Bank Armenia cjsc offers a wide range of products and services to individual as well as corporate customers in Armenia and abroad, including current and saving accounts, term deposits, mortgages, consumer and car loans, credit and debit cards, safe deposit lockers, loans and trade finance to legal entities, custody and brokerage services in the securities market. It is one of the leading banks in the foreign exchange market. 66 Teryan Street, Yerevan, 0009, Armenia Contacts Tel: 374 10 515000, Fax: 374 10 515001, e-mail: hsbc.armenia@hsbc.com Web www.hsbc.am

4 Latest Awards 17 March 2008, Best Bank in Armenia award from Global Finance, New York, in the category The World s Best Emerging Market Bank in Asia Global Finance editors with input from industry analysts, corporate executives and banking consultants selected the best emerging market bank in the region and in 20 countries. Criteria for choosing the winners included growth in assets, profitability, strategic relationships, customer service, competitive pricing, and innovative products. The results of the exclusive survey were published in May 2008 issue. 28 November 2007, Bank of the Year award from The Banker, London. 16 November 2007, Absolute leader of the Armenia s banking system from Arminfo. The professional banking community of Armenia recognized HSBC Bank Armenia the absolute leader of the country s banking system. The specialists of ArmInfo came to this conclusion as a result of a regular professional cross questioning of 95 top-managers of 19 commercial banks. The poll-rating titled The Best Competitor is held by the Agency once per two years and reflects a generalized assessment of the quality of activities of competitorparticipants of the banking market by managers of the banks and their departments. The poll is conducted on such banking spheres and segments as the level of management, corporate management, participation in the real sector financing, activity in the consumer and hypothec crediting market, level of work in the exchange market, activity in card business, work in the area of money transfers and in securities market.

5 The HSBC Group Who we are Head Office Strategy The HSBC Group is one of the largest banking and financial services organisations in the world, with wellestablished business in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa. HSBC Holdings plc is incorporated in England, with its head office in London. HSBC s strategic direction reflects its position as the world s local bank with its uniquely cosmopolitan customer base. The combination of local knowledge and international breadth is supported by a substantial financial capability founded on balance sheet strength, largely attributable to the scale of the Group s retail deposit bases. HSBC is progressively reshaping its business by investing primarily in faster growing markets and, in the more developed markets, by focusing on businesses which have international connectivity. Assets USD$2,547 billion ( 1,278 billion, HK$19,864 billion) at 30 June 2008 Profit before tax USD$10,247 million ( 5,195 million, HK$79,896 million) at 30 June 2008 Capital strength Tier 1 capital ratio: 8.8% at 30 June 2008 Total capital ratio: 11.9% at 30 June 2008 International reach Staff Customers Share listings Around 9,500 offices in 85 countries and territories 335,000 employees worldwide About 100 million worldwide, with a total of 45 million customers registered for internet banking. HSBC Holdings is listed on the London, Hong Kong, New York, Paris and Bermuda stock exchanges. The company s US$0.50 ordinary shares are traded on the London, Hong Kong, Paris and Bermuda stock exchanges and are traded in New York in the form of American Depositary Shares, each of which represents five ordinary shares. Shares in HSBC Holdings are held by more than 200,000 shareholders in over 100 countries and territories.

6 Technology Customer groups and global businesses Personal Financial Services (including Consumer Finance) Commercial Banking Global Banking and Markets Private Banking Primary press contacts Web HSBC is a major user of advanced information technology, with an annual spending of US$5.9 billion. Its e- business channels include the internet, PC banking and telephone banking. HSBC maintains its own private telecommunications network one of the world s largest to deliver IT services to customers and staff around the world. HSBC web sites attracted 726 million visits during first half of 2008. HSBC provides to its personal customers worldwide with a full range of personal financial services, including current and savings accounts, mortgages, insurance, credit cards, loans, pensions and investments. Consumer finance, part of Personal Financial Services, facilitates point-ofsale credit to consumers, and lends money and provides related services to meet the financial needs of everyday people. HSBC is a leading provider of financial services to small, medium-sized and middle-market enterprises. The global business provides tailored financial services to corporate, institutional and government clients. HSBC is one of the world s top private banking businesses, providing financial services to high net worth individuals and their families in 96 locations. London: 44 020 7992 3756 / 44 020 7992 1573 Hong Kong: 852 2822 4929 New York: 1 212 525 3800; Chicago: 1 224 544 3310 www.hsbc.com

7 Credit Ratings HSBC Holdings plc Moody s S&P Fitch DBRS Long Term/Senior Aa2 AA- AA AA (high) Short Term P-1 A-1+ F1+ R-1 (high) Latest Awards 11 July 2008, HSBC tops survey of world s leading banks HSBC has jumped from third to first place in the latest annual Banker magazine survey of the world s top one thousand banks (Top 1000 1 ). HSBC is the first non-us company in nine years to lead the survey and tops the rankings by virtue of its Tier 1 capital and profit before tax, which last year reached a new high. 4 April 2008, HSBC tops Forbes 2000 list of world s largest companies HSBC has jumped two places to top the latest Forbes 2000 list of the world s largest companies, the first time a non-us company has led the rankings since its launch in 2004. The annual index surveyed blue-chip firms in 26 industries across 60 countries and ranked them according to a composite of sales, profits, assets and market value. HSBC is one of five high performers from the banking industry, having delivered 26 per cent annual average growth in revenue and 31 per cent in net income over the past five years.

8 18 February 2008, HSBC tops poll of world s most valuable banking brands HSBC, Europe s largest bank by market value, has been named the world s most valuable banking brand according to the Banker magazine s Top 500 Financial Brands listing. It also achieved the highest possible triple A brand rating. Chris Clark, Head of Group Marketing, HSBC, said: In just 10 years the HSBC brand has become a very powerful asset. Our focus on emerging markets will be underpinned by the strength of the brand. Many customers across all our business lines are increasingly looking for services and solutions with an international dimension. We are very well placed to help them and the brand sets out our credentials as these trends develop.

9 Analytical Information Armenia Economic Outlook and Overview of the Banking System Key Macroeconomic Data Economy & Finance 2002 2003 2004 2005 2006 2007 2008(p) GDP (USDbln) 2.4 2.8 3.6 4.9 6.4 9.1 10.8 GDP real growth % 13.2 14.0 10.5 13.9 13.3 13.7 10.0 Inflation % 2 8.6 2-0.2 5.2 6.6 4±1.5 Gross Domestic Savings (% of GDP) Current Account Balance (% of GDP) 4.3 6.4 9.9 16.1 17.7 14.7 - -6.2-6.7-0.5-1.8-1.8-6.2 - External Assets and Liabilities External Debt (USD bln) External Debt (% of GDP) Official International Reserves (USDbn) 2002 2003 2004 2005 2006 2007 1.0 1.1 1.2 1.1 1.2 1.4 43.2 39.1 33.1 22.4 18.9 15.8 0.4 0.5 0.6 0.8 1.1 1.8 Impressive macroeconomic performance Annual real economic growth averaged 13.1% over 2002-2007, rising from 5.9% in 2000 to 13.8% in 2007 Annual CPI inflation averaged 4.1% over 2002 2007 Fitch Rating BB, Outlook Stable

10 Credit outlook Strengths Strong economic policy framework Rapid growth Low government debt Rising official reserves; strengthening external liquidity Weaknesses Low per capita income Low tax revenues in GDP terms Small, highly dollarised financial sector Challenging geopolitical environment Armenia - Banking System Highlights One of the most developed sectors of the Armenian economy, and is internationally recognized to be advanced when set in a regional context Major and important consolidation has been achieved 22 banks currently operate in Armenia Financial discipline prevails, as supervision and regulation is strong Industry is moving towards risk based supervision, providing incentives to banks to become more responsible Armenian Banking system at glance Total assets of commercial banks of Armenia AMD967bln at 30 Sep 2008 Total capital of commercial banks of Armenia AMD217bln at 30 Sep 2008 Total customer deposits AMD526bln at 30 Sep 2008 Total loans and advances to customers AMD608bln at 30 Sep 2008

11 HSBC Bank Armenia cjsc Business Profile Current Product Proposition Current, saving and deposit accounts Remittances, cheques, cash operations Commercial loans Trade services Payroll services HSBCnet - ebanking Personal loans, including mortgages, car, property construction and renovation, unsecured general purpose loans, consumer electronics loans Debit and credit cards Safe deposit lockers Spot and forward foreign exchange Custody and brokerage services with securities Financial Highlights and Market Share Growth dynamics of bank s main balance sheet items 120 100 80 71.6 Total Assets (AMD bln) 80.3 104.2 108.5 80 70 60 50 Total Loans to Customers (AMD bln) 52.6 68.9 60 40 20 40 30 20 10 16.4 30.9 2005 2006 2007 3Q2009 2005 2006 2007 3Q2009

12 90 80 70 60 50 40 30 20 10 Total Customer Deposits (AMD bln) 81.9 69.4 61.9 84.1 16.0 14.0 12.0 10.0 8.0 6.0 4.0 2.0 6.9 Total Capital (AMD bln) 9.2 11.6 14.4 2005 2006 2007 3Q2009 2005 2006 2007 3Q2009 Profit before tax growth dynamics Market share at 30 Sep 2008 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 11.22% 12.56% 16.00% 11.18% 25.84% 14.45% 14.77% 6.62% Total Assets Total Liabilities Total Customer Deposits Total Loans Mortgages Investments in Securities Profit Before Tax Total Capital HSBC Bank Armenia cjsc Other banks

13 Risk Management Policies Management of risk is fundamental to the business of banking and is an essential element of the Bank s operations. The major risks faced by the Bank are those related to market risk (which includes interest rate and currency risks), credit risk and liquidity risk. Risk management policies and procedures The Bank s risk management policies aim to identify, analyse and manage the risks faced by the Bank, to set appropriate risk limits and controls, and to continuously monitor risk levels and adherence to limits. Risk management policies and procedures are reviewed regularly to reflect changes in market conditions, products and services offered and emerging best practice. The Board of the Bank has overall responsibility for the oversight of the risk management framework, overseeing the management of key risks and reviewing its risk management policies and procedures. Credit, market and liquidity risks both at portfolio and transactional levels are managed and controlled by the Asset and Liability Management Committee (ALCO). Credit risk Credit risk is the risk of financial loss occurring as a result of default by a borrower or counterparty on their obligation to the Bank. The Bank has developed policies and procedures for the management of credit exposures (both for on balance sheet and off balance sheet exposures). The Bank s credit policy is reviewed and approved by the Management Board. The Bank s credit policy is in line with HSBC Group standards and local regulations. The Bank s credit policy establishes: Procedures for review and approval of loan/credit applications; Methodology for the credit assessment of borrowers; Methodology for assessment of insurance companies; Methodology for the evaluation of collateral; Credit documentation requirements; Procedures for the ongoing monitoring of loans/other credit exposures and collateral.

14 Market risk Market risk is the risk that movements in market prices, including foreign exchange rates, interest rates, credit spreads and equity prices will affect the Bank s income or the value of its portfolios. Market risks comprise currency risk, interest rate risk and other price risk. Market risk arises from open positions in interest rate, currency and equity financial instruments, which are exposed to general and specific market movements and changes in the level of volatility of market prices. The objective of market risk management is to manage and control market risk exposures within acceptable parameters, whilst optimizing the return on risk. The Bank manages its market risk by setting open position limits in relation to financial instrument, interest rate maturity and currency positions which are monitored on a regular basis. The Bank s market risk policy is in line with HSBC Group standards and local regulations. Currency risk The Bank has assets and liabilities denominated in several foreign currencies. Foreign currency risk arises when the actual or forecasted assets in a foreign currency are either greater or less than the liabilities in that currency. The Bank manages its currency rate risk by setting open position limits by currency and by product type, i.e. by derivative instruments. Besides, limits are set for gross values and maximum terms for each product type. Interest rate risk Interest rate risk is the risk that movements in interest rates will affect the Bank s income or the value of its portfolios of financial instruments. The Bank is exposed to the effects of fluctuations in the prevailing levels of market interest rates on its financial position and cash flows. Interest rate risk arises when the actual or forecasted assets of a given maturity period are either greater or less than the actual or forecasted liabilities in that maturity period. The Bank manages its interest rate risk using Present Value of Basis Point calculations, which express the impact on the present value of a interest rate position of a one basis point change in the interest rate used to calculate the present value. Interest rate mismatch limits are set by currency and time buckets, separately for trading positions and total positions.

15 Liquidity risk Liquidity risk is the risk that the Bank will encounter difficulty in raising funds to meet its commitments. Liquidity risk exists when the maturities of assets and liabilities do not match. The matching and/or controlled mismatching of the maturities and interest rates of assets and liabilities is fundamental to the management of financial institutions, including the Bank. It is unusual for financial institutions ever to be completely matched since business transacted is often of an uncertain term and of different types. An unmatched position potentially enhances profitability, but can also increase the risk of losses. The Bank maintains liquidity management with the objective of ensuring that funds will be available at all times to honour all cash flow obligations as they become due. The Bank s liquidity risk policy is in line with HSBC Group standards and local regulations. The liquidity management policy of the Bank requires: projecting cash flows by major currencies and considering the level of liquid assets necessary in relation thereto; maintaining a diverse range of funding sources; maintaining a portfolio of highly marketable assets that can easily be liquidated as protection against any interruption to cash flow; maintaining liquidity and funding contingency plans; monitoring balance sheet liquidity ratios against regulatory requirements and HSBC Group requirements.

16 Investment highlights - Why to buy the bonds issued by HSBC Bank Armenia cjsc? Strong institutional shareholder One of the biggest banks operating in Armenia Well established client base Experienced top management team HSBC Bank Armenia cjsc Superior financial performance 12 years in the Armenian market of operation Operates in a country having underlying Strong macroeconomic fundamentals operates in a Dynamically growing market

17

Disclaimer This document includes brief information on the bonds issue conditions, brief information on the environment and brief information on the issuer. Full details of the issue, as well as the information about the financial position of the issuer are presented in the Prospectus on public offer, which was registered by the Central Bank of Armenia. Before making a decision on investing in the bonds the investors should read the Prospectus. This document also contains forward looking statements that relate among other things to the future plans, objectives, strategies, operations and performance of the issuer and the economic situation. Although the issuer believes that the basis for such forward looking statements to be fair and reasonable, they might not be achieved.