Selling in the United Kingdom - How to find buyers in a stagnant market

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7 th ANNUAL PROPERTY CONFERENCE OF THE PORTUGUESE CHAMBER OF COMMERCE Selling in the United Kingdom - How to find buyers in a stagnant market London, March 10th 2011

7th Annual Property Conference Programme "Selling in the UK how to find buyers in a stagnant market" at the Pestana Chelsea Bridge Hotel, 354 Queenstown Road, London SW8 4AE on Thursday 10th March 2011 2.15-3.00pm Registration 3pm Conference opened by the President of the Portuguese Chamber, His Excellency The Portuguese Ambassador Mr. João de Vallera Welcome from the Portuguese Chamber of Commerce Christina Hippisley, General Manager, will introduce Conference Chairman Dr. 3-4.00 pm First Session Opening Speech from Conference Chairman Dr., Abreu & Marques e Associados Portugal s current residential tourism and real estate market and the outlook for 2011/12 Francisco Palma, Research Director, Espírito Santo Research Presentation of the executive summary of Portugal s first full scale study into residential tourism the facts, the figures, the future Andre Jordan, Chairman, The Andre Jordan Group How Portugal can take advantage of the current turbulence in international real estate markets 4.00-4.30pm Question & Answer session moderated by Conference Chairman Dr. 4.30-5.00pm Coffee Break

5.00-6.15pm Second Session Vasco Mendes, Head of Business Development, Pelicano Real Estate Investments, SA How are Portugal s leading developers still making sales in a difficult trading environment? Carol Mann, Partner, RGM Digital How to use the internet in the UK to create a new world of salesleads James Harrison, Sales Director, Pestana Real Estate, Algarve How Pestanahas adjusted its business model to meet the new demands of the UK consumer Andrew Coutts, President and CEO, ILM Group Can Portugal become a fashionable residential tourism destination again? Lindsay Brazington, Account Director, Village Design and Creative Marketing How to generate sales through effective marketing 6.15-6.45pm Panel Discussion moderated by Conference Chairman Dr. 6.45pm Closing Remarks from Dr., Abreu & Marques e Associados 6.50-7.45pm Drinks Reception 8pm Dinner for Speakers and Delegates at the Pestana Chelsea Bridge Hotel Conference hosted by Pestana Chelsea Bridge Hotel. Sponsored by Banco Santander Totta, Banco Espírito Santo Please note that due to unforeseen circumstances the speakers and topics may change prior to 10th March 2011

PORTUGAL S CURRENT RESIDENTIAL TOURISM AND REAL ESTATE MARKET AND THE OUTLOOK FOR 2011/2012

1. Residential Tourism 2.Real Estate market and the crisis 3. Outlook 4. New Markets 5.What developers have to do 6. What the government should do 7. Conclusions

1. Residential Tourism Concept Location, events and facilities Secondary home in magic cities New regions Leisure and office retirement Diversity see the country

2. Real Estate Market and the Crisis 2008 2009: Sales stagnation Credit restrictions Wait and see? Emerging markets What crisis?

2. Real Estate Market and the Crisis Figures in Portugal Portugal s Housing Market Recovery Falters in Q2-2010

2. Real Estate Market and the Crisis Figures in Portugal Portugal s Housing Market Recovery Falters in Q2-2010

2. Real Estate Market and the Crisis Figures in Portugal Portugal s Housing Market Recovery Falters in Q2-2010

2. Real Estate Market and the Crisis Figures in Portugal Portugal s Housing Market Recovery Falters in Q2-2010

2. Real Estate Market and the Crisis Figures in Portugal Portugal s Housing Market Recovery Falters in Q2-2010

2. Real Estate Market and the Crisis Figures in Portugal Portugal s Housing Market Recovery Falters in Q2-2010

3. Outlook Recovery measures and momentum Access to credit opportunities to foreign banks Crisis split an Europe of countries and speed differentiation in the recoveries Development stand-by The timing issue Mass paper sales are gone Back to the 60 s and consolidation

4. New Markets Selling in the UK the quality, value for money and return factors I am at home elsewhere The Scandinavian market Central Europe Asia (China, plus) Brazil (why go to Miami?)

5. What developers have to do Imediate enhance on information (the safety of buying in Portugal legal aspects of licensing and conveyance) Location integration in the comunity Sell the property, sell the country Keep the buyer busy. Don t go away

5. What developers have to do Secure financial packages Structure value (rentals, marketing) Quality and integration A satisfied buyer is your best real estate agent

6. What the Government should do The unlimited impact of WTT in country economines Taxation reduction or elimination of property taxes, capital gains, tax on income. Simplification of procedures Don t take away the money of the foreign investor Local taxes to support more future taxation

6. What the Government should do Promotion of events tailor made for the foreign residents The resident non-domiciled concept Scandinavian retirement schemes

7. Conclusions From passive to super-active Initiative and criativity The UK will never go away! A changing world EVEN THE PAST IS NO LONGER WHAT IT USED TO BE (G.K. Chesterton)

Thank your for your presence! ABREU & MARQUES Rua Filipe Folque, nr. 2 4th Floor 1069-121 Lisbon/Portugal www.amsa.pt