OUTLINE September 17, Effect of a Tax Increase. Demand & Supply Elasticities. Elasticity 9/15/2018 1:42 PM. Elasticity of A with respect to B

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OUTLINE September 17, 2018 Taxes and Deadweight Loss, continued Elasticity Total Revenue Effect Effect on Consumer Surplus Effect on Burden of a Tax Accounting versus Economic Profit (maybe) Effect of a Tax Increase Sales or excise tax Midterm #1: Thurs 9/27, 8 pm. Read the old midterms yet? Piazza!! Office Hours!!! SLC & Dept Tutors!! Extra handouts: in racks outside 532 Evans Elasticity Elasticity of A with respect to B How much does A change when B changes? Demand & Supply Elasticities How much does q D change due to...... a change in buyer income?... a change in price?... a change in other prices? percent change of A elasticity percent change of B How much does q S change due to...... a change in price? 1

Income Elasticity of Demand Remember: Normal Goods Inferior Goods Question: By how much does q D change when Y changes? Answer: Income Elasticity of Demand Examples: Income Elasticity %Δ Y = - 1 % %Δq D = - 5 % %Δ Y = +2 % %Δq D = -1 % Perfectly Inelastic: (Relatively) Inelastic: Unitarily Elastic: (Relatively) Elastic: Terminology Price Elasticity of Demand Remember: Demand ALWAYS slopes down Question: By how much does q D change when p changes? Answer: Price Elasticity of Demand Perfectly Elastic: 2

Examples: Price Elasticity of Demand %Δ p = -10 % %Δq D = +5 % Determinants of Price Elasticity of Demand Availability of Substitutes %Δ p = +2 % %Δq D = - 4 % Share of Total Spending Time Horizon Total Revenue (TR) Effect What happens to total revenue when price rises? TR (total revenue) = price * quantity Price Elasticity and Slope Price-Elastic Demand Price-Inelastic Demand Demand with Unitary Price Elasticity 3

Surplus Depends on Slope Price-Elastic demand relatively little consumer surplus Price-Inelastic demand relatively much consumer surplus Circle back: Burden of a Tax Tax on an item increases its price But (in the short run) not by the full amount of the tax Who bears the (greater) burden of the tax? Definition: Burden = % of tax paid Burden depends upon slopes of S and D That is, upon price-elasticity of supply and price-elasticity of demand Burden & quantity effect Depend on Price-Elasticity And Now for a New Topic Draw a big fat line in your notebook Supply 4

Firms Supply Decisions Question Why does supply slope up? Profit = Economic Profit Total Revenue Total Costs Assume Goal of firms is to maximize profit Total Revenue (TR) = Price * Quantity Total Costs (TC) include both 1) Out-of-pocket (explicit, accounting) costs 2) Opportunity (implicit) costs Opportunity Cost of Capital Capital (machinery) costs you $10,000 What if your $10,000 could earn 5 percent elsewhere Normal rate of return = rate financial assets are earning In this case, normal rate of return = 5 percent per year Opportunity Cost of Labor You could earn $40,000 per year working elsewhere Opportunity cost of your labor = $40,000 per year Here, Implicit cost of capital = 5% of $10,000 5

Accounting vs. Economic Profit Total annual revenue = $100,000 Annual accounting costs = $60,000 Your savings tied up in company = $50,000 Normal annual rate of return = 10 % Working elsewhere, you could earn $40,000 per year Accounting Profit = Economic Profit = 6