Rating Watch/Outlook. Weaknesses Modest asset-liability management (ALM) profile Limited market share, and geographic concentration in revenue profile

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1 Gruh Finance Limited January 2010 INSTRUMENTS RATED RATINGS Rs.5 Billion Commercial Paper Programme Non-Convertible Debentures Aggregating Rs.1.5 Billion Fixed Deposit Programme Date Rating Drivers Long- Term RATING HISTORY Fixed Deposit Short- Term No rating change in the last three years Rating Watch/Outlook Strengths Strong linkages with parent, Housing Development Finance Corporation Ltd (HDFC, rated AAA/FAAA/Stable/P1+ by CRISIL) Adequate asset quality Comfortable capitalisation Healthy earnings profile Weaknesses Modest asset-liability management (ALM) profile Limited market share, and geographic concentration in revenue profile Rating sensitivity factors Change in degree and type of support from HDFC Changes in CRISIL s view on HDFC s credit profile Volatility in earnings Changes in asset quality P1+ (Reaffirmed) AA/Stable (Reaffirmed) FAA+/Stable (Reaffirmed) Analytical Contacts at CRISIL: Pawan Agrawal Tel: +91-22- 33421 3301 Email: pagrawal@crisil.com Suman Chowdhury Tel: +91-22-3342 3293 E-mail: schowdhury@crisil.com CRISIL Rating Desk: Tel: +91-22-3342 3047/ 3342 3064 Email: CRISILratingdesk@crisil.com Disclaimer: CRISIL has taken due care and caution in compilation of data for this rating rationale, based upon the information provided by the issuer and also upon information obtained from sources it considers reliable. However, CRISIL does not guarantee the accuracy, adequacy or completeness of any information. CRISIL especially states that it has no financial liability whatsoever to the subscribers / users / transmitters / distributors of the rating or the rationale. No part of this rationale may be published / reproduced in any form without CRISIL's prior written approval. A CRISIL rating reflects CRISIL's current opinion on the likelihood of timely payment of the obligations under the rated instrument and does not constitute an audit of the rated entity by CRISIL. A CRISIL rating is not a recommendation to buy, sell or hold the rated instrument; it does not comment on the market price or suitability for a particular investor. All CRISIL ratings are under surveillance. Ratings are revised as and when circumstances so warrant. CRISIL Ratings rating criteria are generally available without charge to the public on the CRISIL public web site, www.crisil.com. For the latest rating information on any instrument of any company rated by CRISIL, please contact CRISIL RATING DESK at CRISILratingdesk@crisil.com, or at (+91 22) 3342 3001-09. CRISIL Complexity Levels are assigned to various types of financial instruments. The CRISIL Complexity Levels for the instruments featured in this document are available on www.crisil.com/complexity-levels. Investors are advised to refer to the CRISIL Complexity Levels for instruments that they propose to invest in. Investors can also call the CRISIL Helpline at +91 22 3342 3047 / + 91 3342 3064 with queries on specific instruments.

2 Outlook: Stable CRISIL believes that HDFC will retain its majority stake in Gruh Finance and will continue extending financial and management support to Gruh Finance. Gruh Finance is expected to maintain its comfortable capital adequacy and asset quality levels over the medium term. The outlook may be revised to Positive in case of improvement in Gruh Finance s market position or if there is a material increase in the degree of integration of the company s operations with HDFC. Conversely, the outlook may be revised to Negative if there is a significant deterioration in Gruh Finance s asset quality or a substantial decline in its earnings profile. Rationale Gruh Finance was promoted in 1986 as Gujarat Rural Housing Corporation Ltd by HDFC and the Aga Khan Fund for Economic Development. As of March 31, 2009, HDFC held a stake of 61.85 per cent in Gruh Finance, which amounts to a book value of Rs.540 million. Gruh Finance primarily extends housing loans in rural and semi-urban areas, which is a lower-income group market segment. This is distinct from, and complements, HDFC s target market segment. For the six months ended September 30, 2009, Gruh Finance reported a net profit of Rs.206 million on a total income of Rs.1500.8 million. In 2008-09, Gruh Finance reported a net profit of Rs.502 million (as against Rs.423 million in 2007-08), on a total income base of Rs.2953 million (Rs.2034 million). The rating is driven by Gruh Finance s following strengths: Strong linkages with HDFC HDFC holds a 61.85 per cent stake in Gruh Finance. The company enjoys strong equity and management support, in the form of help in formulation of guidelines and policies, from HDFC. In the past, HDFC has also invested in Gruh Finance s subordinated debt programme and funded its securitised portfolio. HDFC s vice-chairman and CEO, and managing director are Gruh Finance s chairman and non-executive director, respectively; Gruh Finance s managing director is a former HDFC employee. Gruh Finance s operating policy, sanctioning norms, and loan schemes are also modelled on those of HDFC. Gruh Finance operates in a niche segment, and caters to the lower income group in rural and semi-urban areas, which is distinct from HDFC s target segment. In addition, Gruh Finance is involved in cross selling of HDFC products, such as insurance. At present, Gruh Finance is a referral agent for HDFC Standard Life. However, the quantum of business generated through this channel remains small. Although Gruh Finance is in the same industry as its parent, the market segment that the company caters to is distinct from that of HDFC, thus ruling out direct competition with the parent. CRISIL believes that Gruh Finance will continue to receive the required support from HDFC to achieve profitable growth. Adequate asset quality Gruh Finance has adequate asset quality, underpinned by strong risk management systems and efficient credit approval and recovery mechanism. As on March 31, 2009, the company s gross non-performing assets (NPAs) were low at 0.9 per cent, against 1.1 per cent in the previous year. Gruh Finance has extended complete cover for its NPAs, and therefore, had zero net NPAs as on March 31, 2009. Although, GFL s asset quality has deteriorated in 2009-10 (refers to financial year, April1 to March 31), with its

3 NPAs increasing to 2.03 per cent as on September 30, 2009, CRISIL expects some recovery in the delinquency levels by March 2010. Gruh Finance caters mainly to the low-risk individual segment; however, of late, the company has begun issuing builder-developer loans. In 2008-09, it made disbursements of Rs.0.6 billion to builders, against total disbursements of Rs.6.56 billion for the year. The company has also progressively increased its exposure to the non-salaried individual segment. Despite the inherent weakness of this segment, Gruh finance has enjoyed good asset quality (gross NPA in this segment stood at 0.3 per cent as on March, 31 2009 as compared with 0.7 per cent a year earlier). Gruh Finance has maintained its asset quality across asset classes by strictly adhering to its conservative appraisal process, and by strengthening its monitoring and recovery processes. The average loan-to-cost ratio of the company stood at around 70 per cent for 2008-09, compared with 68 per cent for 2007-08. The company has set up a special team for follow-up and recovery of over-dues. In 2008-09, Rs.10.3 million was recovered from written-off accounts. CRISIL believes that the asset quality performance of loans to non-salaried individual and builder segments needs to be monitored closely over the medium term, especially in light of the weaker economic conditions and increased disbursements to this segment. The credit profile of customers in these segments is inherently weaker than that of salaried individuals; this could result in higher credit risks, especially in the light of the current slowdown in demand in the housing sector. However, given Gruh Finance s strong risk management systems and stringent credit appraisal processes, CRISIL expects the delinquencies from these riskier segments to be low. The company s asset quality is, therefore, expected to remain adequate over the medium term. Comfortable capitalisation Gruh Finance is comfortably capitalised. The company reported overall capital adequacy, as a proportion of risk-weighted assets, of a healthy 17 per cent as on September 30, 2009 (16.21 per cent as on March 31, 2009). The company s Tier I capital coverage for un-provided weak assets (two-year lagged NPA net of provisions) improved to over 28 times as on March 31, 2009, from 15 times a year earlier. Its gearing stood at 10 times on March 31, 2009. The company s capitalisation is supported by its adequate asset quality, healthy accruals to net worth, and flexibility to raise additional capital if required. CRISIL believes that Gruh Finance s Tier I capital is adequate, and that the company will maintain its capitalisation at comfortable levels and sustain a stable growth rate, over the medium term. Adequate earnings profile Gruh Finance has adequate earnings profile, driven by low cost of borrowings, efficient treasury management, and ability to pass on increasing interest rates to borrowers, which result in good interest spreads as compared with that of its peers. The company s earning profile is marked by an adequate net profitability margin (NPM, 1.9 per cent for 2008-09 compared with 2.5 per cent in the previous year) and return on average assets (2.2 per cent for 2008-09 compared with 2.4 per cent 2007-08). However, rising interest scenario in the latter part of 2007-08 and early 2008-09 have resulted in higher borrowing cost for Gruh Finance which has depressed the NPM for the year. However with the pressure on borrowing costs abating in 2009-10, the NPM is expected to improve during 2009-10. Moreover, the company s presence in far-flung rural markets, where competition is less, provides flexibility to generate above-average yields. The company has also increased its focus on non-salaried and builder loans, generating higher yields for the company. Floating rate loans account for over 90 per cent of Gruh Finance s existing portfolio, giving the company flexibility to pass on the increase in cost to its borrowers, and partially shielding the company s interest rate risks.

4 In an effort to reduce borrowing costs, the company often resorts to short-term borrowings, which, in an increasing interest rate scenario, can increase the company s borrowing costs and constrain the spreads. Lower-than-average fee income levels also constrain the company s earnings. Moreover, as the company seeks to expand its outreach to other states, operating expenditure is likely to inch upwards, muting Gruh Finance s profitability in the near term. CRISIL expects Gruh Finance s earnings to remain subdued as a result of reduced lending in the currently sluggish housing finance segment. Moreover, the company is enhancing its branch network, adding to its operating expenditure. However, given the company s ability to manage its interest spreads, CRISIL expects Gruh Finance to maintain an adequate earnings profile over the medium term. The above-mentioned rating strengths are partially offset by the following weaknesses of Gruh Finance: Modest asset-liability management (ALM) profile Gruh Finance has favoured short-term borrowings, resulting in a higher ALM mismatch than other HFCs to take advantage of the lower interest rates and significant pricing differential that exists between shortand long-tenure loans. Short-term ALM mismatches are however an inherent characteristic of the housing finance business. Also, short-term borrowings are difficult to refinance during tight liquidity conditions. The degree of ALM mismatches has reduced in 2008-09, driven by the company s increasing recourse to long-term finance. Long term refinance from National Housing Bank stood at Rs.10.72 billion as on March 31, 2009, as compared with Rs. 1.90 billion as on March 31, 2008. Also, existing liquidity in the form of unutilised National Housing Bank (NHB) limits, unutilised bank lines, and fixed deposits with banks stood at Rs.11.6 billion as on December 31, 2009. Besides, the company s longstanding relationships with bankers, and flexibility to take recourse to securitisation transactions with its parent, will help Gruh Finance manage its current ALM mismatches. Although the cumulative mismatches in the zero to one-year bracket have consistently reduced in the past three years, the degree of mismatches remains a key monitorable over the medium term. CRISIL believes that Gruh Finance s ALM profile is likely to remain modest over the medium term. Limited market share and geographic concentration in revenue profile Gruh Finance has a marginal market share: as on March 31, 2009, its outstanding loan portfolio stood at Rs.20.9 billion, accounting for less than 1 per cent of the overall individual housing loan outstanding in the industry consisting of banks and HFCs. Gruh Finance operates primarily in the rural and semi-urban areas of Gujarat and Maharashtra. Around 80 per cent of the company s outstanding portfolio is concentrated in these two states, exposing the company to significant level of regional concentration in revenue profile. The company is improving its geographical diversity; in 2008-09, it made around 41 per cent of fresh disbursements (to individuals) outside Gujarat and Maharashtra. The company set up six offices, most of them in new states in 2008-09, and started operations in Chhattisgarh and Tamil Nadu. The network of Gruh Finance s of retail offices stood at 89 as on March 31, 2009. Its high geographic concentration in asset portfolio is expected to reduce only gradually over the medium term.

5 Industry Prospects The housing finance industry, comprising both banks and housing finance companies, grew at an average rate of 33 per cent per annum from 2004 to 2007. This was driven by improved affordability of home buyers on account of rising income levels, falling borrower age profiles, demand exceeding supply, tax concessions, low home loan rates, and increase in the number of double-income households. However, CRISIL estimates that the industry will not be able to sustain this growth over the next three to five years, and the growth in housing loan disbursements will fall to 20 to 25 per cent. The slowdown is expected to occur primarily due to the reduced affordability for the average salaried employee in light of the sharp increase in property prices across major cities relative to the average increase in salary levels in the past 24 months. Nevertheless, in addition to the aforesaid reasons for the growth in the last three years, housing finance growth will continue at over 20 per cent levels over the medium term, supported by improved penetration into the self-employed category, continuing competitive pressures in the industry, keeping loan-to-value (LTVs) and instalment-to-income ratios (IIRs) at high levels, increasing home prices, leading to higher ticket sizes, and thrust on rural housing. Commercial banks command over 75 per cent of the market share in terms of fresh originations in housing loans, with HFCs accounting for the balance. Commercial banks have the natural advantages of wide reach, lower cost of funds, and ability to cross-sell products to existing customers. CRISIL expects that only strong HFCs, with wide reach and national presence, access to low-cost funds, strong credit assessment and underwriting skills, and those catering to niche segments, will profitably sustain over the long term. The industry, which has already witnessed some consolidation, will continue to see further amalgamations. Small players, who are unable to attract, or raise capital for growth, would be especially vulnerable to takeovers. Most small bank-promoted HFCs, such as Vibank Housing Finance Ltd, Andhra Bank Housing Finance Ltd, and CorpBank Homes Ltd, have already merged with their parent banks. BoB Housing Ltd is also in the process of merging with its parent, Bank of Baroda. Housing finance is a low-margin, high-volume business. With high growth rates, especially of the kind shown by banks, whose housing loan portfolios are still unseasoned, it is critical that both banks and HFCs tighten their appraisal and monitoring systems to mitigate asset quality-related risks and their impact on profitability. CRISIL estimates that weak assets defined as gross non-performing loans lagged by two years to account for high growth and seasoning of banks and HFCs had reduced to 4.15 per cent as on March 31, 2006, from around 5 per cent as on March 31, 2005. However, underwriting indicators such as LTVs, IIRs, and original tenures, have continued to move to riskier zones, on an overall basis. Also, there have been some players, including a few public sector banks, that have showed deteriorating asset quality. However, CRISIL estimates that the move towards high tenures and high IIRs is unlikely to lead to significant increase in delinquencies, as borrowers tend to prepay part of their loans regularly over the tenure of the loan from salary increments/bonuses. Prepayments reduce overall tenures and reduce the risks of long tenures and high IIRs taken by originators at the time of disbursements. Although the housing finance sector has seen six rate hikes by lenders since November 2004, the core profitability of HFCs continues to be under pressure due to rising borrowing costs. A CRISIL study reveals that in spite of the rise in interest rates, the incremental core profitability of the HFCs (excluding the market leader HDFC) is low at around 0.2 per cent (pre-credit costs and taxes). The core profitability is expected to improve as lending rates rise and scale benefits accrue to the companies in the form of reducing operating expenses. Some HFCs, in an effort to release the stress on their margins, are

6 increasingly resorting to short-term funding to reduce the overall cost of borrowing. As a result, these HFCs run higher mismatches in their ALM profiles. This stress on ALM profiles could lead to potential liquidity problems if the trend continues. However, the capitalisation (in terms of the capital coverage of weak assets) of CRISIL-rated HFCs is comfortable. The regulatory capital adequacy ratio of most of the HFCs is moderate. In order to sustain higher growth rates, HFCs are expected to shore up their capital adequacy primarily through the issuance of Tier II capital (and hybrid capital once permitted by the regulator National Housing Bank). CRISIL believes that its rated HFCs have significant flexibility to raise capital, either due to their strong reputation in the capital markets, or due to their strong parentage. Business Profile Market position Gruh Finance is a small HFC, with a market share of less than 1 per cent. In 2008-09, the company disbursed loans of Rs.6.56 billion through its 477 associates, and 89 branch offices, spread across seven states. Gruh Finance s disbursements have been adversely affected by the recent economic slowdown, and disbursements grew at a modest 4 per cent in 2008-09, after increasing at the rate of 30 per cent per year between 2004 and 2008. Disbursements to non-salaried individuals increased to Rs.3 billion in 2008-09 from Rs.2.7 billion in 2007-08. Builder loan disbursements were flat at Rs.0.63 billion in 2008-09 (See Chart 1). 0.1 3.6 2005-06 Chart 1: Total Disbursements (Rs Billion) 0.6 0.6 0.4 5.7 5.9 4.3 2006-07 2007-08 2008-09 For Financial Year Individuals Non-Individuals 7.0 6.0 5.0 4.0 3.0 2.0 1.0 - Disbursements in the six months ended September 30, 2009, were Rs.2.8 billion, as compared with Rs.4.2 billion during the corresponding period last year, a decline of 32 per cent. The fall in disbursements was due to slowdown in the property markets in urban and semi-urban areas of Gujarat. The outstanding loan book as on March 31, 2009, stood at Rs. 20.86 billion, as compared with Rs.17.7 billion a year ago. Chart 2: Improving Geographical concentration (%) Gruh Finance s operations are concentrated in the rural and semi-urban areas of Gujarat and Maharashtra. Nevertheless, the company has improved its geographical diversity; around 39 per cent of fresh disbursements (to individuals) in 2008-09 were outside Maharashtra and Gujarat, against 31 per cent in 2007-08 (See Chart 2). In 2008-09, the company set up six offices, most of them in new states, taking its network of retail offices to 89. 5 54 41 2005-06 22 43 35 2006-07 2007-08 For Financial Year Maharashtra Gujarat Others 31 41 28 41 33 26 2008-09 100 80 60 40 20 0

7 Asset quality Chart 3: Asset Quality (%) 2.5 2 1.95 1.5 1.48 1.36 1 1.12 0.94 0.66 0.5 0.23 0 0 0 0 2004-05 2005-06 2006-07 2007-08 2008-09 GNPA NNPA Gruh Finance s gross NPAs declined to 0.9 per cent as on March 31, 2009, from 1.1 per cent as on March 31, 2008. Gross NPAs have increased to 2.0 per cent as on September 30, 2009, from 1.4 per cent as on September 30, 2008. Two-year lagged NPAs, as a percentage of total advances, reduced to 1.4 per cent in 2008-09 from 1.8 per cent in 2007-08 (2.4 per cent in 2006-07). To expedite recoveries, Gruh Finance has set up a dedicated team for follow-up and recovery of over-dues. The average ticket size of Gruh Finance s loans is less than Rs.0.5 million, and the average loan-to-cost ratio of the company stood at around 70 per cent for 2008-09, as compared with around 68 per cent for 2007-08 (See Chart 3). Resources Gruh Finance has an adequate resource profile. The company s average cost of borrowings increased to 10.0 per cent in 2008-09 from 7.9 per cent in 2007-08, because of the increase in interest rates; (See Chart 4). In 2009-10, the average cost of borrowing is expected to reduce given the decline in the interest rates. Gruh Finance has a moderately diverse mix of retail and wholesale borrowings. The share of retail borrowings has remained 2005-06 2006-07 2007-08 2008-09 steady at 11 per cent in 2008-09. The company enjoys relationships with over 25 banks and also has access to funding from mutual funds and insurance companies. It also has an option of securitisation with HDFC, which further supports its resource profile. Financial Profile 6.5% Chart 4: Borrowing Cost (%) 7.2% 7.9% 10.0% 11.0% 10.0% 9.0% 8.0% 7.0% 6.0% 5.0% 4.0% Capital adequacy Gruh Finance s overall capital adequacy, as a proportion of risk-weighted assets, stood 20 at 16.2 per cent as on March 31, 2009, as 18 16 compared with 18.2 per cent as on March 31, 14 2008. The company s Tier I capital adequacy 12 coverage for un-provided weak assets, at 28 10 8 times as on March 31, 2009 (15 times as on 6 March 31, 2008, and 11 times in 2006-07), 4 2 remains robust, and is backed by its healthy 0 asset quality. Average return on net worth has remained healthy at around 25 per cent over the past five years. Gruh Finance s gearing stood at 10 times as on March 31, 2009, and is comparable to that of its peers. (See Chart 5) Per cent Chart 5: Capital adequacy 18.2 16.3 16.2 14.2 1.90 1.64 1.6 0.87 2005-06 2006-07 2007-08 2008-09 Networth (RHS) CAR (%) (LHS) 2 1.8 1.6 1.4 1.2 1 0.8 0.6 0.4 0.2 0 Rs. Billion

8 Earnings For the year ended March 31, 2009, Gruh Finance reported a healthy NPM of 1.9 per cent (See Chart 6). The company has successfully maintained adequate spreads despite rising borrowing costs, indicating the company s ability to pass on increase in borrowing costs to customers. In 2008-09, the return on average assets was 2.21 per cent (2.40 per cent for 2007-08), and return on average net worth was 24.5 per cent (24 per cent for 2007-08). Gruh Finance s core fee income has traditionally been low; it was less than 0.4 per cent of 3.5% 3.0% 2.5% 2.0% 1.5% 1.0% 0.5% 0.0% Chart 6 : Profitability total funds deployed in 2007-08. Its operating expenses declined to 0.9 per cent in 2008-09 from 1.03 per cent in 2007-08. NPM computation (in percentage) 2008-09 2007-08 2006-07 Yield on Average funds deployed 12.48 11.05 9.86 Borrowing Cost 10.01 7.87 7.22 Interest Spread 2.46 3.18 2.64 Operating Expenses/ Average funds deployed 0.91 1.03 1.09 Core fee income/ Average funds deployed 0.34 0.38 0.44 Net Profitability Margin 1.88 2.53 1.99 Liquidity and asset-liability management Gruh Finance s high reliance on short-term borrowings has resulted in a relatively higher ALM mismatch, as against that of other HFCs. Gruh Finance contracted short-term debt to take advantage of the significant pricing differential between short- and long-tenure loans. Gruh Finance has consistently run mismatches in the shorter term buckets; as on September 30, 2009, the cumulative mismatch in the 0-1 month bucket (25 per cent of cumulative outflows), 1-2 month bucket (17 per cent of cumulative outflows) 2-3 month bucket (14 per cent of cumulative outflows) and 3-6 month bucket (11 per cent of cumulative outflows). Gruh Finance s short-term borrowings as at September 30, 2009, stood at 21.9 per cent (of loan assets) limit, against the 50 per cent stipulated by its asset and liability committee (ALCO). Gruh Finance had liquidity in the form of unutilised NHB limits, unutilised bank lines, and fixed deposits with banks of Rs.11.6 billion as on December 31, 2009, which adequately cover the cumulative negative mismatches in the up to 1-year maturity bucket. Furthermore, strong parentage, and the option of securitisation with HDFC, enhances Gruh Finance s financial flexibility. 2.5% 2.0% 2.6% 3.2% 1.1% 1.1% 1.0% 0.5% 2.0% 0.4% 2.5% 0.4% 2006 2007 2008 2009 For the financial year ended March 31, Spread Core fee income 2.5% 1.9% 0.9% 0.3% Operating Expenses Net Profitability Margin

9 Past Financial Performance Year Ended March 31 2009 2008 2007 Equity Capital Rs. Billion 0.4 0.4 0.4 Net worth (reported) Rs. Billion 2.2 1.9 1.6 Loans outstanding Rs. Billion 20.9 17.7 13.8 Investments Rs. Billion 0.1 0.2 0.2 Total Funds Deployed Rs. Billion 25.3 20.1 15.1 Total Income Rs. Billion 3.0 2.0 1.5 Reported PAT Rs. Billion 0.5 0.4 0.3 Yield on Average funds deployed % 12.5 11.1 9.9 Yield on housing loans % 13.5 12.0 10.3 Interest / Avg. borrowings % 10.0 7.9 7.2 Overheads /Avg. Funds dep. % 0.9 1.0 1.1 PAT/Avg. Funds deployed % 2.3 2.5 2.3 PAT/Avg. Adjusted Net worth % 24.5 23.9 23.6 Total Debt/Reported Net worth % 10.2 9.3 8.0 Financials for the six months ended September 30, Particulars 2009 2008 Disbursements Rs. Billion 2.9 4.2 Total Income Rs. Billion 1.5 1.3 Interest and Finance Charges Rs. Billion 1.0 0.9 Operating Expenses (excluding interest, provisions and write-offs) Rs. Million 121.0 101.2 Provisions and Write-offs Rs Million 114.1 48.4 PAT Rs. Million 206.4 159.9 Gross NPA Per cent 2.0 1.4 CRISIL Limited CRISIL House, Central Avenue, Hiranandani Business Park, Powai, Mumbai 400 076 Tel: + 91 (22) 3342 3000 09 Fax: + 91 (22) 3342 3001 CRISIL rating actions are updated online on www.crisil.com