This application is for new and existing events. Tourism Event Sponsorship Funding Application Form for Events in Noosa for 1 August 2017-31 July 2018 Applicants are advised to read the Tourism Noosa Tourism Event Sponsorship Funding Application Guidelines for Events Held Between 1 August 2017-31 July 2018. Enquiries about the events sponsorship program should be directed to Susan Ewington at Tourism Noosa at: events@tourismnoosa.com.au EVENT SUMMARY Name of Event: Location Venue: Starting Date: Finishing Date: What type of sponsorship is sought?*: A - Cash Sponsorship B - Marketing Plan Support C - Combination of A and B Dollar amount of sponsorship sought: A B Number * of years sponsorship is sought: In accordance with the provisions of Clause 2 contained in the Tourism Noosa - Tourism Event Sponsorship Funding Application Guidelines. Name of Applicant Organisation: Postal Address: Contact Person: Telephone: Email: Primary Website: 1
What does your organisation do? Please provide details of your organisation s aims and objectives. What is the nature of your organisation? Company, Incorporated Association, Non-profit community group, Individual. Provide your ABN or ACN: Are you GST registered? Will you receive Commonwealth, State or Funding? Please provide details including Noosa Council funding. Have you received sponsorship from Tourism Noosa in the past? Please list year and amount for past five years. Have you applied for Council Permits? Description of Event: Please provide general overview of the event. Name of person/s responsible for event management: Name of person/s responsible for administration of funds: 2
ASSESSMENT CRITERIA - Please write short statements addressing each question. 1. Describe how your event will generate significant national and international visitation, preferably in the traditionally low visitor periods. (300 words or less) Projected participant numbers and origin please use numbers not percentages. ORIGIN PROJECTED THIS EVENT LAST YEAR PREVIOUS YEAR Local (within 50km): Intrastate (outside 50km): Interstate: International: Projected visitor numbers and origin please use numbers not percentages. ORIGIN PROJECTED THIS EVENT LAST YEAR PREVIOUS YEAR Local (within 50km): Intrastate (outside 50km): Interstate: International: 2. Outline what potential the event has to generate positive national media coverage in Noosa. (300 words or less) 3
ASSESSMENT CRITERIA - Cont. 3. Describe how the event has the capacity to enhance the visitor and community experience. (300 words or less) 4. Describe how the event has the capacity to enhance and to be consistent with the image of Noosa. (200 words or less) 5. Describe how the event has the respect for community, cultural and environmental values. (200 words or less) 6. Describe how you optimise the involvement of local business to spread the benefits of the event throughout the Noosa region. (200 words or less) 4
ASSESSMENT CRITERIA - Cont. 7. Business Plan. (please attach your business plan with application and summarise key points) 8. Marketing Plan. (please attach your marketing plan including budget) 9. Describe what efforts are being made towards the event becoming more environmentally sustainable. 10. Provide a proposed exit strategy for relying on Tourism Noosa sponsorship / funding to becoming a self sufficient event. 5
BUDGET - (For areas not applicable, leave blank) INCOME GRANTS / UNDERWRITING List all government grants that you expect to receive as direct support for the event. Specify whether it is cash, an underwriting or the provision of in-kind support. Also state whether it has any specific restrictions. Federal State Local Income SPONSORSHIP Please specify whether the sponsorship is by way of cash or the provision of in kind support. Also state whether it has any specific restrictions. Examples of in-kind support could include venue hire fee, provision of goods / services such as hire equipment or expertise required for the event. Please ensure you include the Tourism Noosa funds you are applying for. Naming Rights Tourism Noosa Income TICKET SALES Show calculations for each ticket category as follows: Number of tickets x price of ticket. E.g. 200 adults @ $20.00 ticket = $4000 Adults Children Students / Pensioners Income 6
BUDGET - Cont. INCOME - Cont. MERCHANDISING Show gross receipts from sales of each item as follows: Number x Gross sales price / item. E.g. 500 shirts @ $20.00 = $10,000 Food and Drink Programmes Commissions from Third Parties Income CARRY FORWARD INCOME Funds from previous year s event re-invested into this event. 2014 Event Income OTHER INCOME Use this section to list all other incomes specific to your events. Provide as much detail as you can to allow us to accurately analyse the expected results. Income GRANT INCOME Transfers to Budget Summary Total 7
BUDGET - Cont. EXPENDITURE GENERAL ADMINISTRATION Include all business related expenses such as stationery and office supplies. Accounting & Auditing Bank Charges Committee Meeting Expenses Car Parking, Taxis Computer Software & Maintenance Cleaning / Electricity / Gas Equipment Hire & Servicing Legal Fees Office Rent Postage & Couriers Printing & Stationery Telephone & Fax Expenses TRAVEL & ACCOMMODATION Include cost of travel, meetings and official functions directly related to administration of the event. Accommodation Airfares Food & Beverage (while travelling) Expenses 8
BUDGET - Cont. EXPENDITURE - Cont. INSURANCES Please consider all insurances, both general and those specific to the event. Directors & Officers Indemnity Property / Industrial Public Liability Travel Volunteers / Competitors & Spectators Workers Compensation Expenses SALARIES & FEES Please attach a schedule of gross salaries / fees allocated, specifying either set fee or per annum. Related expenses should include superannuation and normal on costs should be calculated as 10% of salaries, including full time and casual staff. Management Fees Salaries Consultants Related Expenses Expenses CARRY FORWARD INCOME This is the amount of cash generated from this event which will be invested into future events. Please provide details on how these funds will be utilised (e.g. investment in staff for future events etc). Surplus Funds Carried Forward from this Event Expenses 9
BUDGET - Cont. EXPENDITURE - Cont. OTHER ADMINISTRATION EXPENSES The administration expenses listed on the previous pages are merely a guide and are not intended to be exhaustive. Please use this section to list all other administration expenses that may be specific to your event. Provide as much detail as you can to allow us to accurately analyse the expected results. Expenses GRANT EXPENDITURE Transfers to Budget Summary Total EVENT EXPENSES EVENT EVALUATION / BID COSTS (if applicable) List and provide details for all costs associated with the initial evaluation of the event. Some of these costs may have already been incurred. Please include these amounts. Economic Impact Study Market Research Costs & Feasibility Costs Media Clippings Service 10
BUDGET - Cont. EVENT EXPENSES - Cont. SANCTION FEES (if applicable) Some events require sanctioning by national and or international bodies. Please specify which organisations are required to sanction your event and the approximate cost. International National FACILITY / VENUE Consider all costs such as design, labour, materials, cleaning, fencing, safety and security, temporary structures, toilet facilities etc for pre, during and post event. Safety and security may include police, emergency services and private security charges. Staff may include all paid facility / event staff, technicians etc. Cleaning / Waste Removal Venue Hire / Construction Equipment Hire / Maintenance Safety & Security Staff CEREMONIES Consider rehearsal costs, volunteer expenses, catering etc. Opening / Closing Gifts / Medals Prize Money 11
BUDGET - Cont. EVENT EXPENSES - Cont. ENTERTAINMENT Provide details of any costs associated with entertainment including performers for opening / closing ceremonies. Australian Performing Rights Association (APRA) fees or any other royalties. Include costs of travel and accommodation for performers only. Performers Fees Royalties Travel & Accommodation OTHER PRODUCTION COSTS Include any costs associated with additional lighting and audio for the venue, performance and / or public areas. Opening Closing Gifts / Medals / Trophies Prize Money TRAVEL, ACCOMMODATION & SERVICES Include all costs of travel, meetings and official functions specifically related to the event. Do not include any costs already included under Administration or Entertainment Travel and Accommodation Officials Participants VIP s 12
BUDGET - Cont. EVENT EXPENSES - Cont. MERCHANDISING All costs associated with purchasing, producing and selling merchandise should be included here. Food & Beverage Programmes Clothing / Souvenirs Commission to Third Parties OPERATIONAL COMMUNICATION Include costs related to communicating information both internally and externally during the event. This may include 2 way radios, satellite connections, screens etc Media Centre Timing / Scoreboard TICKETING PRODUCTION Printing of Tickets Booking Fees 13
BUDGET - Cont. EVENT EXPENSES - Cont. OTHER EVENT EXPENSES Please use this section to list other event expenses specific to your event. Provide as much detail as you can to allow your application to be accurately assessed. Accreditation / Registration Medical Uniforms Summary MARKETING AND PROMOTION EXPENSES Include costs associated with activities such as direct mail, print, radio, television, website etc. Intrastate Interstate Summary PROMOTIONS This should include promotional, event and sponsor signage costs as well as the costs associated with servicing sponsors including meetings, sponsor updates, cost of event tickets provided etc. Design of Logos, Printing & Production of Signage Publicity Servicing Sponsors Functions / Hospitality Summary 14
BUDGET - Cont. OTHER MARKETING & PROMOTION EXPENSES Please use this section to list all other expenses that are specific to your event. Provide as much detail as you can to allow your application to be accurately assessed. 15
BUDGET SUMMARY Your budget should balance. Cash Income = Cash Expenditure; In-kind Income = In-kind Expenditure. Description Cash ($) In Kind ($) INCOME Grants / Underwriting Sponsorship Ticket Sales Merchandising Carry Forward Income Income INCOME EXPENDITURE Administration General Administration Insurances General & Event Travel & Accommodation Salaries & Fees Carry Forward Income (to future events) Administration Expenses EXPENDITURE EVENT EXPENSES Event Evaluation / Bid Costs Sanction Fees Facility / Venue Ceremonies Entertainment Production Costs Merchandising Travel, Accommodation & Services Operational Communication Ticketing Production EVENT EXPENSES 16
BUDGET SUMMARY - Cont. Description Cash ($) In Kind ($) MARKETING AND PROMOTIONAL EXPENSES Marketing / Advertising Promotions Marketing & Promotional Expenses MARKETING AND PROMOTIONAL EXPENSES EXPENSES (Administration + + Marketing) ADD CONTINGENCY (5% OF EXPENSES) EXPENSES + CONTINGENCY BUDGET OUTCOME (Total income less total expenses should equal $0) The Budget Summary is similar to a balance sheet. When you add all the income amounts, the total must equal the total of all the expenditure amounts. 17
CERTIFICATION The accountable officer of the company, incorporated body, organisation or individual accepting legal and financial responsibility for the event should sign this application. In most cases this will be the President, Chairperson or Chief Executive Officer. Another office bearer in the organisation for example the Secretary or Treasurer should witness the application. I certify that: The information given in this application is true and correct and that all conditions of the grant will be complied with should a grant be approved; and there will be appropriate insurance coverage for this event. Full Name: Position in Organisation: Signature: Date: Full Name of Witness: Position in Organisation: Signature: Date: CHECKLIST Please ensure the following documentation is attached to your application. Copy of current business registration Copy of applicants Public Liability Insurance Policy as applicable Letters of support Business plan Marketing plan Completed applications should be forwarded to: CEO Tourism Noosa PO Box 851 Noosa Heads Q 4567 OR Emailed to: events@tourismnoosa.com.au 18