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Patties Foods Ltd ABN 62 007 157 182 Operations 161-169 Princes Highway Bairnsdale VIC 3875 PO Box 409 Bairnsdale VIC 3875 Phone: 03 5150 1800 Admin Fax: 03 5152 1135 Sales Fax: 03 5152 1054 info@patties.com.au www.patties.com.au Corporate Office Chifley Business Park Level 2, 1 Joseph Avenue Mentone VIC 3194 PO Box 115 Dingley VIC 3172 Phone: 03 8540 9100 Fax : 03 9551 3393 Info@patties.com.au www.patties.com.au 22 August 2011 Announcements Officer Company Announcements Office Australian Stock Exchange Limited South Rialto Tower 525 Collins Street MELBOURNE VIC 3000 Patties Foods Limited (PFL) - Full Year 2011 Results Market Briefing Please find attached, the market briefing regarding PFL s full year results for the period ended 30 June 2011. The information contained in this announcement should be read in conjunction with the announcement on 22 August 2011 of PFL s year end report announcement, Appendix 4E and financial report for the year ended 30 June 2011. Yours faithfully PHILIP W THOMAS Company Secretary For further information refer to www.patties.com.au or contact: Greg Bourke, Managing Director 03 8540 9101

FULL YEAR RESULT 2011 Market Briefing Branded Frozen C.E.O. C.F.O. Greg Bourke Michael Knaap

FY11 provided continued profit growth. $20.0 $18.0 $16.0 $14.0 $12.0 $10.0 $8.0 $6.0 $4.0 $2.0 $0.0 FY07 FY08 FY09 FY10 FY11 Reported NPAT Significant items NPAT of $18.4m for the year - up by $2.7m (16.8%) on reported NPAT, and up by $1.6m (9.6%) on underlying NPAT for previous corresponding period (pcp) EBIT of $29.9m for the year - up by $2.7m (10.1%) on underlying EBIT for pcp. 2

Financial Highlights Revenue growth of 10.1% with increased market share in all categories. Gross margin reduced to 39.3% from 39.7% impacted by high raw material input costs, however partly offset with delayed price increases and manufacturing efficiencies. EBIT margin to sales at 13.8% is stable whilst in a challenging trading environment. Improvement in the net debt to equity ratio to 46.4% at 30 June 2011 down from 52.7% at 30 June 2010 Net Debt reduction trend continues to $59.7m at 30 June 11 down from peak at 31 Dec 08 of $76.9m. Final fully franked dividend declared of 4.2 cps (FY10 3.5 cps) taking the total FY11 fully franked dividend to 7.7 cps (up 18.5% for the year on the back of a total dividend increase of 44.4% in FY10.) Return on Equity increased to 14.8% pa up from 13.6% pa pcp. 3

Operational Highlights Largest non-acquisition revenue growth for the company - $19.9m. Strong growth in branded sales through new products and range extension. Angus range most successful new product launch in savoury category. Launch of Creative Gourmet Smoothie Cubes category innovation. Strong growth in Branded Out-of-Home sales from increased ranging, distribution and new customers. New TV commercials building consumer demand for Four n Twenty Angus, Patties Party and Creative Gourmet Smoothie Cubes Improved manufacturing efficiencies to reduce conversion costs, however, there is room for improvement. High raw material costs partly offset by delayed price increases. Improved safety result with less injuries and reduced injury costs. Ordered new packing automation and palletising equipment. 4

FY11 Financial Performance Revenue growth of 10.1% with increased market share in all categories Gross margin reduced to 39.3% from 39.7% impacted by high raw material input costs (partly offset with delayed price increases and manufacturing efficiencies) EBIT margin to sales maintained at 13.8% whilst in a challenging economic environment. Increased distribution costs required to support sales growth. Other costs effectively controlled notwithstanding an increase in advertising to support new product launches. Interest up by $300k impacted by increased interest rates. ($m) Jun-11 Jun-10 +/- % Net Sales Revenue 216.8 196.9 +19.9 +10.1% Cost of Good sold 131.5 118.8 +12.7 +10.7% Gross margin 85.3 78.1 +7.2 +9.2% Operating expenses 48.6 45.0 +3.6 +8.0% EBITDA (underlying) 36.7 33.1 +3.6 +10.9% Depreciation & Amort. 6.7 5.9 +0.8 +12.8% EBIT (underlying) 29.9 27.2 +2.7 +9.9% Interest 4.9 4.6 +0.3 +7.6% NPBT (underlying) 25.1 22.6 +2.5 +10.8% Tax 6.8 5.4 +1.4 +25.5% NPAT (underlying) 18.4 16.8 +1.6 +9.5% NPAT (reported) 18.4 15.7 +2.7 +17.2% EPS (reported) 13.2 11.3 +1.9 +16.8% EPS (underlying) 13.2 12.1 +1.1 +9.1% ROE (reported) 14.8% 13.6% +1.2% +8.8% Net Asset Backing (cents) 92 86 +6.0 +7.0% DPS (cents) 7.7 6.5 +1.2 +18.5% 5

Continued focus on capital management and balance sheet strength Conservative Gearing: Net Debt to Equity Ratio of 46.4% at 30 June 2011 (52.7% at 30 June 2010) Net Debt to EBITDA of 1.63x Interest Cover (EBIT/Interest) 6.1x Net Debt of $59.7m continues the reduction trend from peak in Dec 08 of $76.9m underpinned by improved working capital management and earnings. Finance facility renewed in Dec 10 with key facets being: 3 year term expiring Jan 2014. Comfortable covenants with headroom to support future investment. Competitive margin over BBSY Interest rate hedge on 50% of total debt. Capital expenditure for FY11 of $9.7m with the key project being investment in packaging automation of $5.6m. FY12 expenditure to complete the project will be $4.2m with commissioning in Dec 11. ($m) Jun-11 Jun-10 +/- Current Assets 73.1 62.8 +10.3 Fixed Assets 67.7 64.4 +3.3 Brands and Goodwill 78.9 78.5 +0.4 Investments in Associates 8.8 8.4 +0.4 Total Assets 228.6 214.1 +14.5 Current Interest Bearing Securities 2.2 2.2-0.0 Other Current Liabilities 32.1 24.9 +7.2 Non Current Interest Bearing Securities 58.8 60.9-2.1 Other non-current liabilities 7 6.3 +0.7 Total Liabilities 100.1 94.3 +5.8 Net Assets 128.5 119.7 +8.8 Equity 68.4 68.3 +0.1 Retained Profits and Reserves 60.1 51.4 +8.7 Total Equity 128.5 119.7 +8.8 6

Sustainable operating cash flows support dividend growth and investment opportunities Continued focus on cash generation. Cash generation and earnings continue to increase dividend. Total FY11 fully franked dividends of 7.7cps were up 18.5% on the back of a total dividend increase of 44.4% in FY10. Cash flow generated from operations was $22.7m, delivering a 2.74% increase on pcp whilst cycling out of $6m of timing benefits in FY10. Strong cash flows support future investment in profit enhancing projects FY11 Dividend payout ratio of 58% (FY10 57%). ($m) Jun-11 Jun-10 +/- Cash Flow from operations 22.7 22.1 +0.6 Net cash flow from investing activities -10.0-8.0-2.0 Net borrowings -2.2-7.4 +5.2 Dividends paid -9.7-7.6-2.1 Net equity 0.1 0.1 +0.0 Net cash flow from financing activities -11.8-14.9 +3.1 Net cash flow movement 0.9-0.8 +1.7 Closing cash balance 1.3 0.3 +1.0 Free cash flow 12.7 14.1-1.4 7

Packing Room Redevelopment Project on track for pre-christmas commissioning Building works near completion Palletiser installed week commencing 22 August 2011. Automation Factory Acceptance Testing due 19 September 2011. 8

In Home Savoury category Increased market leadership position Market Share % MAT 30 June 56.0 Increased market share. Angus drove category growth. PFL achieved strongest growth in category Sales growth driven by Four n Twenty Angus launch. Patties Party sales. 54.0 52.0 50.0 48.0 46.0 44.0 42.0 40.0 25.0 20.0 54.3 52.2 45.7 FY09 FY10 FY11 % growth from pcp 20.4 15.0 10.0 5.0 8.4 3.5 5.4 0.0 6.1 10.5-5.0 FY09 FY10 FY11 Category Growth PFL Growth SOURCE: Aztec retail scan data 9

In-Home Fruit Pie Category PFL increased share in low growth category. Increased market share. Category continues low growth. Consumer demand driven by low prices. Competitor now supporting category growth through T.V. commercials. 59.0 58.5 58.0 57.5 57.0 56.5 56.0 55.5 Market Share % MAT 30 June 58.6 57.3 56.7 FY09 FY10 FY11 % growth from pcp 16.0 14.0 12.0 10.0 8.0 6.0 4.0 2.0 0.0-2.0 9.6 15.0 1.3 0.1 2.5 4.8 FY09 FY10 FY11 Category Growth PFL Growth SOURCE: Aztec retail scan data 10

In Home Frozen Fruit Category Strong sales in increased competitive market. Strong sales growth due to Market Share % MAT 30 June Launch of Nanna s fruit range to broaden product offer and defend against value offers. Launch of Smoothie Cubes PFL increases market share and builds market leadership position. Creative Gourmet Smoothie Cubes has captured an average 8% share of category over the 5 months since launch. Frozen fruit category continues to be challenging with heavy competitor and private label discounting driving strong category growth. 60.0 50.0 40.0 30.0 20.0 10.0 0.0 50.0 40.0 30.0 20.0 10.0 0.0 48.1 51.5 42.6 FY09 FY10 FY11 % growth from pcp 42.2 18.2 17.8 6.7 10.1 2.3-10.0 FY09 FY10 FY11 SOURCE: Aztec retail scan data Category Growth PFL Growth 11

Total Out-of-Home sales flat, but branded sales strong. Out-of-Home market has been impacted by the challenging retail conditions. Total Petrol and Convenience market for hot savoury products has declined 2.5% from previous corresponding period. PFL has been impacted by: reduced sales of corporate unbranded products, and reduced sales of P&C private label products However, the Four n Twenty Angus launch and gaining new P&C contracts and increased distribution has offset the losses. 50.0 40.0 30.0 20.0 10.0 0.0 80.0 70.0 60.0 50.0 40.0 30.0 20.0 10.0 0.0-10.0 Petrol and Convenience Market Share % MAT 30 June including Private Label 27.1 44.1 45.8 FY09 FY10 FY11 2.9 FY10 % growth from pcp including Private Label 67.4 2.5 1.2 FY11 SOURCE AZTEC Category Growth PFL Growth 12

Future growth through Branded Innovation Angus Range Most successful launch in Savoury Category Smoothie Cubes Wide distribution In-Home with TV support Autumn 2011 These launches were supported by extensive T.V. campaigns 13

Strategic Framework Update - Good progress on the base, with more work to be done to develop and expand Progress PHASES Build the base Develop and grow Expand and extend For personal use only The leading Australian owned branded frozen foods company OUTCOMES Low costs High Cust Service Levels Defend the core Category Leadership New Products Extra Ranging Extra Distribution More customers New Channels New Regions New Categories New sub businesses ENABLERS Continuous Improvement Sales Forecast accuracy Excellent Execution Customer relationships Innovation everywhere Sales & Ops Planning Opportunity valuation Financial capacity Integration skills HIGH PERFORMING PEOPLE 14

Associate company Davies Bakery Pty Ltd. Davies Bakery is a manufacturer and distributor of bread and pastry products, and is 50% owned by PFL. The company s strategy is to be a: specialist manufacturer of a small range of frozen pastry products for PFL. fresh bread manufacturer servicing the Victorian bread market, and distributor of bread, pastries and cakes to the Victorian foodservice market. Davies has invested in state-of-the art pastry manufacturing equipment dedicated to supplying PFL. Davies and PFL have agreed on a long term supply contract which provides additional capacity to meet PFL s expected growth over the term of Patties Strategic Plan. The company generated strong profit growth from increased bread sales and paid its first fully franked cash dividend in June 2011. 15

In FY12 we will continue to Develop and Grow. FY 12 Initiative Expected Outcome Operational improvements Leverage increased economies of scale to improve production efficiency. Further reduce conversion costs. Customers Develop stronger In-Home customer relationships. New customers in Out-Of-Home channels. Implementing Brumby s supply contract Capture growth opportunities through category and channel growth. Brand Consumer Continue investment in Four n Twenty Brand. Develop and grow dessert brands. Promote and build Patties brand as premium entertainment range. Develop our insights into consumer behaviour, to determine who buys, what, and when. Increase Four n Twenty revenue and profit. New product launches and product support. Assist customers in creating and capturing increased demand. Capital Works Complete commissioning of Packing room redevelopment. Improved efficiencies. Balance Sheet and Working capital management Continue to minimise debt Improved gearing. People Develop the performance culture by ensuring focus and accountability on key result areas. Achieve higher performance. 16

Outlook The volatile economic climate and low consumer confidence represent a challenging environment as we start FY2012. There will be continued pressure on category growth, particularly in the Out-of-Home channel. However, with: our pipeline of innovative new products, supported by extensive consumer communication and marketing. the contribution from our new contracts and improved manufacturing efficiencies from investment in automation, we expect continued improvement in the Company s performance in FY2012. 17

Our brands meet demand from many types of consumers High Income Everyday Usage Special Usage Low Income 18

Any Questions?