The EU matters but how are EU matters received by the EU-citizens? The aim of this year's civil society media seminar is to analyse the way media are dealing with EU affairs in the Member States and in neighbouring countries. It will have a special focus on accurate and independent reporting on EU affairs, but also a particular emphasis on how public media social media included - can play a key role in a genuine European debate, allowing Europeans to learn more from each other. 19/11/2014 Time: 27 28 November 2014 Venue: Palazzo Reale, Sala Conferenze (terzo piano /third floor), Piazza del Duomo 12, Milan 09:15 09:45 Registration Thursday, 27 November 2014 09:45 10:45 Opening session chaired by EESC Vice-President Hans-Joachim Wilms Chiara Bisconti, Commissioner for Wellbeing, Quality of life, Sport and Recreation: welcoming speech Guillaume Klossa, Director at EBU, Public Affairs and Communications Stefano Rolando, Professor at the IULM University in Milan and President of the Club of Venice 10:45 11:00 Coffee break 11:00 12:30 Panel I: The EU in the news: generating interest and citizen engagement What do people say? o Sixtine Bouygues, Director for Strategy and Corporate Communication, European Commission Giving the news a European perspective o Anthony Bellanger, Commentator at France Inter
12:30 14:00 Lunch 14:00 15:30 Panel II: Independent reporting on EU affairs o Asunción Gómez Bueno, Chairperson of EBU News Committee "News strategies and Eurovision News Exchange" Moderator: Jean-Francois Istasse, Member of the CoR, Honorary President of the Parliament of the Wallonia-Brussels Federation of Belgium and former Senator The EU and the media in neighbouring countries From state media to public broadcaster o Radka Betcheva, Senior Project Manager, EBU Partnership Programme The EU in an enlargement perspective o Cveto Stantič, EESC member, member of the Communication, co-chair of the EU-Turkey Joint Consultative Committee Are truths in the EU still true outside the EU? o Indrė Vareikytė, EESC member, member of the Communication and chair of the EESC Cultural Subcommittee Moderator: Marie Zvolská, EESC member, member of the Communication
15:30 15:45 Coffee break 15:45 17:15 Panel III: Connecting citizens, the media and the EU in a digital society Reliable news on social media and applications o Per Palmqvist, Social journalism developer, Swedish Radio Can EU social networks burst out of the Brussels bubble? o Andras Baneth, Managing Director, European Office, Public Affairs Council Social networks: bringing politicians closer to their citizens? o Erik den Hoedt, Director at Public Information and Communication Office, Dutch Ministry of General Affairs Moderator: Beatrice Ouin, EESC member, member of the Communication 19:30 Networking dinner Starhotel Ritz, Via Spallanzani 40, 20129 Milano Friday, 28 November 2014 09:30 10:00 Opening of the second meeting day chaired by EESC Vice-President Hans-Joachim Wilms Luc van den Brande, Former President of the Committee of Regions (CoR) Federico Garimberti, Spokesperson for the Italian Presidency of the Council of the European Union
10:00 11:30 Panel IV: EP-elections 2014 This time it was different Eurovision-Debate / Media coverage in MS o Michael Mullane, Head of Eurovision Media Online, EBU o Davide Di Stadio, Europa Art director and project coordinator, RAI Civil society engagement in the campaign o Brando Benifei, Member of the European Parliament Review of the campaign/lessons learned 11:30 11:45 Coffee break 11:45 12:45 Expo Milano 2015 o Juana Lahousse, Director General for Communication, European Parliament Moderator: Luca Jahier, EESC member, President of the Various Interests General Introduction of the EU participation o David Wilkinson, Commissioner-General, Director of Scientific Policy and Stakeholders Relations, JRC Communication strategy of the Expo Milano 2015 Representative from Expo Milano 2015 (tbc)
12:45 13:15 Conclusions 13:15 Lunch to take away 13:30 End of the event Communication strategy of the EU at Expo Milano 2015 o Tremeur Denigot, responsible for communication EU pavilion Claudio Cappon, Vice-President EBU and former Director General of RAI Hans-Joachim Wilms, Vice-President of EESC