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2008 6A Q ƒ Xƒ Title Pages 62 Price PDF USD $ 1,600 Hard Copy USD $ 1,500 Release Date Jan/2009 Enterprisewide USD $ 2,400 Abstract IT training, English training and business training have become the backbones of China vocational training market. In 2008, China s IT training market scale was over CNY 5 billion and English training market scale has exceeded CNY 22 billion. There are more than 50,000 English training institutes in China currently. The total English training market value is expected to reach CNY 30 billion by the year of 2010. English and IT Training Market Scale and Forecast, 2007-2010 (Unit: CNY billion) Source: ResearchInChina In china, Chain training institutions are becoming popular; moreover, consumers are more loyalty with training brands than ever before, especially those IT training brands. Based on the authoritative statistics from the National Bureau of Statistics, Ministry of Education and Ministry of Personnel, this report gives an in-depth analysis of the status quo of china vocational training market, the future market developments, investment risks and c de f A B www.pday.com.cn( A { ) www.researchinchina.com(english) 7

opportunities as well as twenty-eight typical training institutions. 2008 6 ˆQ Š Œ ŠŽ 1. China Vocational Training Market Overview 1.1 Overview 1.2 Environments 1.2.1 Macro Economic Environment 1.2.2 Per Capita Level of Education 1.2.3 Demand of Undergraduates for Vocational Training 1.3 Relevant Laws and Regulations Contents 2. Language Training Market 2.1 Status Quo of English Training Market 2.1.1 Market Scales 2.1.2 Popularity and Reputation of English Training Institutes 2.1.3 Tuition Fees 2.1.4 Demand Analysis 2.2 Development Trend of English Training Market 2.2.1 Business Language 2.2.2 Professional English & Special English 2.3 T Other Languages Training 2.4 Investment Movements 2.5 Key Institutions 2.5.1 New Oriental Education & Technology Group 2.5.1.1 Company Profile 2.5.1.2 Operation 2.5.1.3 Development Strategies 2.5.2 Wall Street English 2..5.3 Newworld Education 2..5.4 Yuanpei Translation 2..5.5 EF (English First) 2..5.6 Li Yang Crazy English 2..5.7 Global IELTS 3. IT Training Market 3.1 Status Quo 3.1.1 Market Scale 3.1.2 Market Share Distributions 3.1.3 Increasing Market Concentration Degree 3.1.4 IT-training Consumers Tend to be More Rational 3.2 Development Trend 3.3 Investment Movements 3.4 Key Institutions 3.4.1 APTECH Ž www.pday.com.cn( ) www.researchinchina.com(english) 8

2008 6 šq œ ž Ÿœ 3.4.1.1 Company Profile 3.4.1.2 Operations 3.4.1.3 Development Strategies 3.4.2 NIIT 3.4.3 ThinkBank 3.4.4 Tarena 3.4.5 Oriental Standard 3.4.6 Eduask 3.4.7 Wonder Computer Group 3.4.8 Xinhua Computer Education 3.4.9 Ambow Education 3.4.10 Tsinghua Wanbo 3.4.11 GAMFE 4. Business Training Market 4.1 Market Development 4.1.1 Management Training Market 4.1.2 Finance Training Market 4.1.3 Other Business Training Markets 4.2 Investment Movements 4.3 Key Institutions 4.3.1 China Distance Education Holdings Limited 4.3.1.1 Company Profile 4.3.1.2 Operations 4.3.1.3 Development Strategies 4.3.2 Shengjing 4.3.3 Golden Century Education 4.3.4 Beijing Globle Education Consultants 4.3.5 Jingshikuaiji 4.3.6 Bafang Yongxin Education 4.3.7 Sunland Career 5. Other Training Markets 5.1 Psychologist Training 5.2 HR Training 5.3 Customs Declarer Training 5.4 Logistics Specialist Training 5.5 Beifang Auto Repair School 5.6 Shandong Huatai Vocational Training School 5.7 Quweijie Psychologist Training Institute 6. Investment Opportunities and Risks 6.1 Overall Opportunities 6.1.1 Investment overview 6.1.2 Investment and Competition Strategies www.pday.com.cn( ) www.researchinchina.com(english) 9

2008 ª6«Q ± ² ³ µ 6.1.3 Influences of Financial Crisis 6.2 Opportunities by Sections 6.2.1 English Training 6.2.2 High- Education 6.2.3 Finance Training 6.2.4 IT Training 6.2.5 Online Education 6.3 Investment Risks 6.3.1 Political Risks 6.3.2 Operational Risks 6.3.3 Teaching Quality Ricks 6.3.4 Scale Risks Selected Charts The quantity of University Graduates & Junior College Graduates in China, 2004-2007 Per Capita GDP and Average Salary in China, 1978-2007 Scale of China s Education Industry, 1985-2006 What Graduates Quality & Capability that the Companies Most Care About Brand Awareness of English Training Institutes Brand Reputation of English Training Institutes Language Training Tuition Fees School Distributions of New Oriental Education Revenue Structure of New Oriental Education, 2006-2008 Share Distribution of China IT Training Market in 2007 Profitability of China Distance Education Holdings Ltd., 2005-2008 Candidate Quantity of Customs Declarer Certificate Examination Per Capita Cash Revenue of Urban Residents, 2002-1H 2007 Financing Situations of Some English Training Institutes IPO Progress of some English Training Institutes Market Scale and Growth of China IT Training Market, 2006-2010 Financing Situations of Some IT Training Institutes M&A Activities in China IT Training Market Financing Situations of Some Business Training Institutes Investments Events of China Training Market in 2008 ¹ ²³«º www.pday.com.cn( ) www.researchinchina.com(english) 10

The Vertical Portal for China Business Intelligence. 2008 ¼6½¾Q À Á ÃÀÄ ÅÆÇ u» Î 2008 ÏÑÐÓÒÔÖÕØ ÖÙÓÚÖÛÓÜØÝ ÞØß http://www.pday.com.cn/htmls/report/200808/24510884.html à 2008-2009 ÏÑÐÓÒáÓâÖÔÖÕÓãÓÛÓÜÓÝÖÞØß http://www.pday.com.cn/htmls/report/200901/24510921.html à China Education and Training Industry Report, 2007-2008 (Updated Version) http://www.researchinchina.com/htmls/report/2008/5467.html à China Early Education Market Report, 2008-2009 http://www.researchinchina.com/htmls/report/2009/5631.html È ÉÊ Ë ÄŽ Ì www.pday.com.cn( ½ Í ) www.researchinchina.com(english) 11