TORONTO S NEXT MILLIONAIRE CONTEST OFFICIAL RULES AND REGULATIONS

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TORONTO S NEXT MILLIONAIRE CONTEST OFFICIAL RULES AND REGULATIONS NO PURCHASE NECESSARY. BY PARTICIPATING IN THIS CONTEST, EACH ENTRANT AGRESS TO BE LEGALLY BOUND BY THESE OFFICIAL RULES AND REGULATIONS ( Rules ). 1. The Toronto s Next Millionaire contest (the Contest ) starts at 8:00 a.m. ET on Monday, March 13, 2017 and closes on Thursday, April 27, 2017 at 4:00 p.m.. ET (the Contest Period ). No purchase necessary. Void where prohibited. 2. The contest sponsor is 99.9 Virgin Radio, a division of Bell Media Inc. (the Contest Sponsor ). 3. To enter and to be eligible to win, entrant must be a legal resident of Ontario and be eighteen (18) years of age or older. Despite the foregoing, employees and their immediate family members (including parents, siblings and children), and persons domiciled with an employee of the Contest Sponsor, its agents, parent, affiliated or related companies, subsidiaries, divisions, prize sponsors/suppliers, promotional and advertising agencies and/or any other entity involved in the administration or execution of the Contest (collectively, the Contest Parties ), are ineligible to enter. 4. TO ENTER the Contest, an announcement will be made eight (8) times each weekday (excluding Friday April 14, 2017) during the Contest Period on 99.9 Virgin Radio - one (1) announcement at each of the following approximate times: 8:00 a.m., 9:00 a.m., 10:00 a.m., 11:00a.m., 12:00 p.m., 1:00 p.m., 2:00p.m., and 3:00p.m. ET (each, an Announcement ). Each Announcement will tell listeners to call in for a chance to win. When you hear an Announcement, call the 99.9 Radio contest line at 416-872-9999 (the Contest Line ). In the event that the entrant is outside of the local calling area, standard long distance rates as charged by the entrant s long distance service provider will apply. The 30 th caller through on the Contest Line following an Announcement (each, an Eligible Caller ) will have the choice to either: (i) be deemed a potential Secondary Prize (defined below) winner; OR (ii) receive one (1) entry (an Entry ) into the Draw (defined below). Each Eligible Caller will be announced on-air and may be required to chat on-air. If there is not a clear telephone connection between the 99.9 Virgin Radio on-air announcer and an Eligible Caller, such that one or each other cannot hear the other (as determined by the 99.9 Virgin Radio on-air announcer at his/her sole and absolute discretion), such Eligible Caller will be disqualified, and the Contest Sponsor will not be liable in any way for such failed connection. Each Eligible Caller will then be required to provide a representative of 99.9 Virgin Radio with his/her name, address and telephone number. In conducting the Contest, 99.9 Virgin Radio and its representatives have the full and absolute discretion to disqualify any Eligible Caller who fails to respond on the phone or whose response cannot be heard, and the Contest Sponsor shall have no liability or responsibility to any Eligible Caller so disqualified. The odds of becoming an Eligible Caller (and having the choice to become a potential Secondary Prize winner) will depend on the total number of individuals calling the Contest Line following the applicable Announcement. 5. PRIZES Secondary Prizes - There are two hundred and sixty four (264) secondary prizes (each, a

Secondary Prize ) available to be won at the start of the Contest Period. Each Secondary Prize consists of $100 CAD. Limit of one (1) Secondary Prize per person/household. The number of Secondary Prizes will decrease throughout the Contest as they are awarded in accordance with these Rules. Grand Prize - There is one (1) grand prize (the Grand Prize ) consisting of the Canadian Dollar (CAD) equivalent of one (1) million units (e.g. dollars, rubles, etc., as applicable) of one (1) of the following currencies (see Section 9 below for details regarding how the applicable currency will be selected), which will be converted to CAD as outlined in the following table (each, a Conversion ): Country Currency (each, a Pre-Conversion Conversion to CAD Currency ) Canada Canadian Dollar $1,000,000.00 Russia Russian Ruble $22,600.00 India Indian Rupee $19,801.38 Bhutan Bhutanese Ngyltrum $19,798.78 Bangladesh Bangladeshi Taka $16,574.06 Liberia Liberian Dollar $14,051.12 Kenya Kenyan Shilling $12,832.29 Pakistan Pakistani Rupee $12,599.38 Nepal Nepalese Rupee $12,368.21 Iceland Icelandic Krona $12,362.55 Vanuatu Vanuatu Vatu $12,031.93 Algeria Algerian Dinar $12,006.47 Japan Japanese Yen $11,798.06 Serbia Serbian Dinar $11,314.39 Albania Albanian Lek $10,368.07 Jamaica Jamaican Dollar $10,329.09 Sri Lanka Sri Lankan Rupee $8,710.17 Angola Angolan Kwanza $7,966.86 Guyana Guyanese Dollar $6,351.59 Yemen Yemeni Rial $5,279.04 In the event the Grand Prize consists of the Canadian Dollar Pre-Conversion Currency, the Grand Prize (i.e. $1,000,000 CAD) will be paid in the form of a forty (40) year annuity, where the confirmed Grand Prize winner will be paid $25,000 CAD each year for forty (40) years (unless the verified winner elects to receive a one-time, lump-sum cash payment in an amount to be negotiated by and between said winner and Third Party Prize Provider). For greater certainty and the avoidance of doubt, the Conversions listed in the table above are final and binding on all entrants. In no event will the Grand Prize be a conversion other than the applicable Conversion or paid in a currency other than Canadian Dollars (CAD). 6. The Secondary Prizes and Grand Prize are collectively referred to as Prizes, each a

Prize. Each Prize will be awarded in the form of a cheque made out to the applicable winner. Each Prize must be accepted as awarded. The Prizes may not be transferred. The Contest Sponsor reserves the right in its sole and absolute discretion to substitute any Prize in whole or in part with a prize of equal or greater value. Each Prize winner is solely responsible for all costs not expressly described herein. 7. DRAW - On Thursday April 27, 2017 at approximately 4:00 p.m. ET, a random draw (the Draw ) will take place in Toronto, ON, from among all Entries received by Eligible Callers (there will be a total maximum of 264 Entries in the Draw). The Eligible Caller whose Entry is first selected in the Draw (the Qualifier ) will be eligible to attend the Event (defined below) for a chance to win the Grand Prize (subject to his/her compliance with these Rules, as determined by the Contest Sponsor in its sole and absolute discretion). The odds of becoming the Qualifier from among the Eligible Callers who selected to receive an Entry will depend on the total number of Eligible Callers who selected to receive an Entry, but will be no worse than 1 in 264. 8. After the Draw, the Contest Sponsor, acting reasonably, will attempt to contact the Qualifier to notify the Qualifier that he or she may be eligible to attend the Event by calling the Qualifier on the phone number provided at the time he/she became a Eligible Caller. THE QUALIFIER MUST RESPOND WITHIN ONE (1) HOUR to the notification call and must comply with any instructions provided in the notification call (as determined by the Contest Sponsor in its sole and absolute discretion) or he/she will be disqualified. The Qualifier is solely responsible for ensuring that his/her phone settings are set so as to be able to receive notification phone calls from the Contest Sponsor and timely checking his/her phone for any such phone calls or else the Contest Sponsor may disqualify the Qualifier at its sole and absolute discretion. Proof of identification must be provided upon request. For greater certainty and the avoidance of doubt, the Qualifier will not be provided with any type of transportation or accommodation in order to attend the Event. 9. GRAND PRIZE EVENT. The Qualifier must register with a representative of the Contest Sponsor at the Grand Prize event (the Event ) in person (no stand-ins allowed for any reason) at Virgin Radio headquarters (299 Queen Street West, Toronto, ON, M5V 2Z5) between 6:00 a.m. ET and 9:00 a.m. ET on Friday, April 28, 2017. Sometime between 6:00 a.m. ET and 9:00 a.m. ET, the Qualifier will spin the Grand Prize wheel (the Wheel ) to determine what Pre-Conversion Currency will form the basis of the Conversion. The Qualifier must comply with all of the Contest Sponsor s instructions (and its representatives instructions) in the course of participating in the Event, including without limitation in the course of spinning the Wheel, failing which (as determined by the Contest Sponsor in its sole and absolute discretion) the Qualifier will be disqualified and will forfeit the chance to win the Grand Prize. The Qualifier must successfully spin the Wheel such that the Wheel executes a minimum of four (4) complete revolutions for the spin to be valid. If the Wheel does not execute four (4) complete revolutions (as determined by the Contest Sponsor in its sole and absolute discretion), the Qualifier s spin will not be valid and the Qualifier will have to spin again for the chance to win the Grand Prize or should the Wheel stopper come to a complete stop and remain resting on a peg without completely pointing straight down into a space then the nearest space indicated by the direction in which the Wheel stopper is pointing (as determined by the Contest Sponsor in its sole and absolute discretion) will be deemed the selected Pre-Conversion Currency (as determined by the Contest Sponsor in its sole and absolute discretion). Following a valid spin, the Pre-Conversion Currency indicated by the Wheel stopper will form the basis of the Grand Prize (see above for details) and the Qualifier will be deemed the potential winner of such Grand Prize. The Wheel will include a total of

eighty (80) slots and the odds of the Wheel stopper landing on any given Pre-Conversion Currency are outlined in the following table: Slots Currency (each, a Pre-Conversion Currency ) Odds 1 Canadian Dollar 1.25 1 Liberian Dollar 1.25 1 Nepalese Rupee 1.25 1 Algerian Dinar 1.25 2 Russian Ruble 2.5 2 Bangladeshi Taka 2.5 2 Yemeni Rial 2.5 2 Sri Lankan Rupee 2.5 4 Serbian Dinar 5 4 Bhutanese Ngyltrum 5 4 Angolan Kwanza 5 4 Pakistani Rupee 5 6 Icelandic Krona 7.5 6 Indian Rupee 7.5 6 Japanese Yen 7.5 6 Guyanese Dollar 7.5 7 Jamaican Dollar 8.75 7 Vanuatu Vatu 8.75 7 Albanian Lek 8.75 7 Kenyan Shilling 8.75 80 10. In order to be declared a winner, each potential Prize winner must first correctly answer, unaided, a time limited mathematical skill testing question administered by the Contest Sponsor. Before being awarded a Prize, each potential Prize winner will be required to sign a full release and indemnity form (the Release Form ) stating that, among other things, he/she has read, understood and complied with these Rules, grants all consents required, agrees to be available and to participate in publicity and/or promotions related to the Contest and/or the Contest Sponsor and/or similar matters, authorizes the Contest Sponsor to broadcast, publish, disseminate and otherwise use his/her name, city/town/village and province/territory of residence, photograph, likeness, sobriquet and voice, in connection with any promotion and/or publicity, and/or for general news, entertainment and/or information purposes at no additional compensation to the potential winner, beyond the awarding of or participation in the applicable Prize, accepts the applicable Prize as offered and releases the Contest Parties and each of their respective officers, directors, employees, agents, representatives, successors and assigns (collectively, the Released Parties ) from any and all liability of any kind arising out of the potential winner s participation in this Contest and receipt and use of the applicable Prize. In the event that that a potential winner does not comply with all the provisions as contemplated in these Rules (as determined by the Contest Sponsor in its sole and absolute discretion), the Contest Sponsor shall have the right to disqualify such potential and the Contest Sponsor shall be fully and completely released and

discharged from any liability or responsibility in this regard and the applicable Prize will not be awarded. 11. All decisions of the Contest Sponsor with respect to any aspect of this Contest, including without limitation the eligibility of entrants, a Wheel spin and any other Event related decision, are final and binding on all entrants in all matters as they relate to this Contest. 12. The Contest Sponsor reserves the right, in its sole and absolute discretion, to require proof of identity and/or eligibility (in a form acceptable to the Contest Sponsor including, without limitation, government issued photo identification): (i) for the purposes of verifying an individual s eligibility to participate in this Contest; (ii) for the purposes of verifying the eligibility and/or legitimacy of any information provided (or purportedly provided) for the purposes of this Contest; and/or (iii) for any other reason the Contest Sponsor deems necessary, in its sole and absolute discretion, for the purposes of administering this Contest in accordance with these Rules. Failure to provide such proof to the complete satisfaction of the Contest Sponsor within the timeline specified by the Contest Sponsor may result in disqualification in the sole and absolute discretion of the Contest Sponsor. The Contest Sponsor assumes no responsibility for garbled, lost, late, delayed, destroyed or misdirected calls, mail, voice messages, e-mail or any computer errors or malfunctions. No correspondence will be entered into except with entrants requesting Rules by mail or requesting the name of the Prize winners (for which a self-addressed, postage paid envelope must be included). The Contest Sponsor does not assume any responsibility for incorrect or inaccurate capture of entry information, technical malfunctions, human or technical error, the malfunction of any Contest-related equipment (including without limitation the Wheel), seeding or printing errors, lost, delayed or garbled data or transmissions, omission, interruption, deletion, defect or failures of any telephone or computer line or network, computer equipment, software or any combination thereof. In the event the Wheel has been tampered with in any way, the Contest Sponsor reserves the right (at its sole and absolute discretion) to cancel the Contest and, in such event, the Grand Prize will not be awarded. Any Contest-related materials or data that have been tampered with or altered are void. If for any reason, in the opinion of the Contest Sponsor, in its sole and absolute discretion, the Contest is not capable of running as originally planned, or if the administration, security, fairness, integrity or the proper conduct of the Contest is corrupted or adversely affected, including by reason of tampering, unauthorized intervention, fraud, technical failures or any other cause, Contest Sponsor reserves its right to cancel, terminate, modify, amend, extend or suspend the Contest. Contest Sponsor reserves its right to modify the Rules in any way without prior notice or obligation, in the event of any accident, printing, administrative, or other error of any kind, or for any other reason whatsoever. The Contest Sponsor reserves its right in its sole and absolute discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of the Rules or otherwise in a disruptive manner. Any attempts to undermine the legitimate operation of this Contest is a violation of criminal and civil laws and should such an attempt be made the Contest Sponsor reserves its right to seek remedies and damages to the fullest extent of the law. The Released Parties shall not be held responsible for any errors or negligence that may arise or occur in connection with the Contest including any damage to an entrant s computer equipment, system, software or any combination thereof, as a result of their participation in this Contest. Without limiting the generality of the forgoing, the Contest Sponsor reserves the right, in its sole and absolute discretion, to administer an alternate test of skill as it deems appropriate based on the circumstances and/or to comply with applicable law. 13. Contest is subject to all applicable federal, provincial and municipal laws and regulations. By

entering this Contest each entrant consents to the collection, use and distribution of his or her personal information (information that identifies an entrant as an individual, such as home telephone number, age and home address) by the Contest Sponsor for the purposes of implementing, administering and fulfilling this Contest. Contest Sponsor will not sell or transmit this information to third parties except for the purposes of administering this Contest. By entering the Contest, entrants consent to the manner of collection, use and disclosure of personal information as set out in Bell Media Inc.'s Privacy Policy, which is available at bellmedia.ca/about/media_privacy.page. Any inquiry concerning the personal information held by the Contest Sponsor should be addressed to Bell Media Inc. at 299 Queen Street West, Toronto, ON, M5V 2Z5. This section does not limit any other consent(s) that an individual may provide the Contest Sponsor or others in relation to the collection, use and/or disclosure of their personal information. 14. In the event of any discrepancy or inconsistency between the terms and conditions of these Rules and disclosures or other statements contained in any Contest related materials, including but not limited to radio, point of sale, television, print or online advertising, the terms and conditions of these Rules shall prevail, govern and control. 15. All intellectual property, including but not limited to, trade-marks, trade-names, logos, designs, promotional materials, web pages, source codes, drawings, illustrations, slogans and representations are owned or used under licensed by the Contest Sponsor and/or its affiliates. All rights are reserved. Unauthorized copying or use of any copyrighted material or intellectual property without the express written consent of its owner is strictly prohibited.