Whoever claims that economic competition represents 'survival of the fittest' in the sense of the law of the jungle, provides the clearest possible

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1 Whoever claims that economic competition represents 'survival of the fittest' in the sense of the law of the jungle, provides the clearest possible evidence of his lack of knowledge of economics. -George Reisman

2 The marginal cost curve is the shortrun supply curve for a competitive firm. Supply curve A curve describing the quantities of a good a producer is willing and able to sell (produce) at alternative prices in a given time period, ceteris paribus.

3 Price (per bushel) $ Shutdown point Y Marginal cost curve X = Short-run supply curve for competitive firm Quantity Supplied (bushels per day)

4 Marginal revenue & marginal cost (dollars per day) MC AVC Revenue Amount by which variable cost exceeds revenue Quantity (sweaters per day)

5 Marginal revenue & marginal cost (dollars per day) MC = S AVC 17 Revenue = variable cost Quantity (sweaters per day) MR 0

6 Marginal revenue & marginal cost (dollars per day) S s Quantity (sweaters per day)

7 Short-run industry supply curve Shows the quantity supplied by the industry at each price plant size of each firm constant the number of firms constant It is constructed by the horizontal summation of all firm s supply curves.

8 ($) MC 1 MC 2 S p 0 0 q 1 q 2 Q 0 Q

9 The quantity of a good supplied is affected by all forces that alter marginal cost.

10 The determinants of a firm s supply include: The price of factor inputs Technology (the available production function) Expectations (for costs, sales, technology) Taxes and subsidies

11 If any determinant of supply changes, the supply curve shifts.

12 The investment decision is the decision to build, buy or lease plant and equipment. It also involves the decision to enter or exit an industry.

13 The shut-down decision is a short-run response. In the short-run, the firm must decide: Whether to produce or to shut down. If produce, what quantity? Start with quantity decision Investment decisions are long-run decisions. Long-run A period of time long enough for all inputs to be varied (no fixed costs).

14 When price does not cover average variable costs at any rate of output, production should cease. The shutdown point is that rate of output where price equals minimum AVC. shutdown minimum point price = AVC

15 Loss Quantity MC AVC ATC Price Y Shutdown Quantity MC AVC ATC Price shutdown point Profit Price or Cost Quantity MC AVC ATC X Price (=MR)

16 The short-run profit maximization rule does not guarantee any profits. Fixed costs must be paid even if all output ceases. A firm should shut down only if the losses from continuing production exceed fixed costs.

17 In the long-run, all inputs are variable. There is no fixed cost.

18 In making long-run decisions, the producer is confronted with many possible cost figures. A producer will want to build, buy or lease a plant that is most efficient for the anticipated rate of output.

19 Long-run cost The firm uses the economically efficient quantities of labor and capital (least cost for the output). This generates a firm s long-run average cost curve.

20 The long run average total cost curve is derived from the short-run average total cost curves.

21 Some tax changes alter short-run supply behavior. Others affect only long-run supply decisions.

22 Property taxes are a fixed cost. They raise average costs and reduce profit. Because they don t affect marginal costs, they leave the profit-maximizing output unchanged.

23 Payroll taxes increase marginal costs. They reduce the profit maximizing rate of output. They increase average costs and lower total and per-unit profits.

24 Profit taxes are neither a fixed cost nor a variable cost. They don t affect marginal cost or prices. They don t affect production level decisions but may affect investment decisions.

25 Property taxes affect fixed costs. Payroll taxes alter marginal costs. Profit taxes don't change costs. MC 1 ATC a ATC 1 MC b MC 1 ATC b ATC 1 MC 1 ATC 1 p e p e p e q 1 q b q 1 q 1

26 Returns to scale refer to the increases in output that result from increasing all inputs by the same percentage. Also referred to as economies of scale.

27 A given % increase in all the firm s inputs results in a larger % increase in output. ATC 0 = TC/q ATC 1 = 2TC/3q < ATC 0

28 20 TC 0 = 64 ATC 0 = 8 ATC 0 TC 1 = 2TC 0 = 128 ATC 1 = ATC Output (sweaters per day)

29 A given % increase in all the firm s inputs results in the same % increase in output. ATC 0 = TC/q ATC 1 = 2TC/2q = ATC 0

30 20 TC 0 = 64 ATC 0 = 8 ATC 0 TC 1 = 2TC 0 = 128 ATC 1 = 8 ATC Output (sweaters per day)

31 A given % increase in all the firm s inputs results in a smaller % increase in output ATC 0 = TC/q ATC 1 = 2TC/1.5q > ATC 0

32 20 TC 0 = 64 ATC 0 = 8 ATC 1 ATC TC 1 = 2TC 0 = 128 ATC 1 = Output (sweaters per day)

33 Economies of Scale Diseconomies of Scale Constant Returns 0 Output (sweaters per day)

34

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