Knowledge is Power. Finance for Non Financial Managers. Tel: Fax:

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1 Tel: Fax: Knowledge is Power Finance for Non Financial Managers A SAQA registered qualification for Administrative Professionals in all Services Sectors SAQA S UNIT STANDARD ID , NQF LEVEL 4, 4 CREDITS FACILITATOR: Gerhard Visser

2 Introduction Today s working environment often requires individuals to broaden their skills and possess a working knowledge of business practices, principal amongst which is an appreciation of finance and accountancy. However, many individuals believe they have a mental block when it comes to figures and are consequently nervous of dealing with financial information. This course takes the fear out of finance by removing the myths and explaining financial and accounting concepts in a manner that is straightforward and easy to grasp. By attending this course, delegates will establish a working knowledge of finance and develop a firm understanding of its role within their organisation. They will also learn how financial information and budgets are compiled, interpreted and used to make business decisions. Furthermore, delegates will acquire the skills to run budgets, monitor department costs and assist in the preparation of financial information. Course Objectives Remove the myths and fears about finance and understand the jargon that surrounds many financial transactions. Develop an understanding of the key finance and accounting terms and understand the concepts behind them. Read, understand and interpret financial information, balance sheets, profit statements and annual reports. Work more productively with colleagues from the finance department. Prepare and monitor a budget. Utilise financial tools as a means of monitoring performance and ensuring that budgets are met. Appreciate the importance of reducing unnecessary costs and working towards increasedprofitability. Assist in the preparation of financial information. Course Designed For PAs, executive secretaries and office professionals who want to build their skills and understanding of finance. This course will benefit individuals with little or no prior understanding of business finance.

3 Introduction Course Outline Finance at Work The nature of business; business goals; the importance of finance; money as a measurement tool The implications of finance on your department Translating financial jargon into plain English The Nature of Accounting Finance as a means of measuring performance Recognising capital and revenue; devising capital and revenue statements to account for their use; the importance of this concept A simple framework to enhance understanding of financial and managerial accounting Introduction to the Key Financial Statements Profit and loss accounts The balance sheet, cash flow and funds flow statements Reading an annual report Comparing theory with practice; producing a simple set of accounts Interpreting Financial Information Understand the use of financial information as a management tool What the accounts are really telling us Understanding the bottom line Learning about your competitors The Forecasting and Budgeting Process The purpose of forecasts Budget: form and purpose The different types of budget Preparing and monitoring a budget Costs The nature of costs (fixed and variable, direct and indirect) Standard costing Overheads Break-even analysis and marginal costing Working Capital The need for working capital and its role in the organisation Management control in improving profitability Personal Development Formulating a personal action plan

4 Day One 8:30 9:00 Welcome, Indtoductions, Ice Breakers and Needs Analysis: What are financial statements? The 4 modules of the learner guide will be discussed. Income and expenditure statement Balance sheet Personal assets and liabilities statement Make financial decisions 9:00 10:00 Module 1 Analysing the basic elements of an Income and expenditure statement The purposes of an income and expenditure statement are explained and an indication is given of how often these statements are required Case Studies Sources of income and expenditure are identified for three different types of financial statements Sources of income and expenditure are explained with reference to an income and expenditure statement Three income and expenditure statements are examined and evaluated in terms of financial viability of the organisation Financial statements Income and expenditure statement Class Activity 1: Income and expenditure statements Income and expenditure statement (cont.) Sources of income and expenditure Sources in the Income and expenditure statement Class Activity 2: Sources of income and expenditure Income and expenditure statement (cont.) Evaluate the financial viability Financial ratio analysis Liquidity ratios Profitability ratios Class Activity 3: Financial viability 10:00-10:15 Tea/Coffee and Refreshments 10:15-12:30 Class Activity 4: PoE Activity 1: Analyse the basic elements of an income and expenditure statement Debrief and Summary 12:30-13:15 Full Buffet Lunch 13:15-15:00 Module 2 Balance sheet The purpose of a balance sheet A balance sheet is analysed and evaluated in terms of equity or financial net worth The concept of an asset is explained and the assets in a balance sheet are classified in

5 Day One cont. terms of fixed and current assets The concept of a liability is explained and the 15:00-15:15 Tea/Coffee and Refreshments liabilities in a balance sheet are classified in terms of long term and current liabilities Balance sheets for an entity are compared and evaluated in terms of performance over two years and a decision is made based on evidence in the balance sheet Balance sheet 15:15-16:30 Class Activity 9: Evaluate performance Class Activity 10: Short questions PoE Activity 2: Analyse the basic elements of a balance sheet Debrief and Summary Introduction Accounting equation Purpose Class Activity 5: Balance sheet Balance sheet (cont.) Equity / financial net worth Class Activity 6: Equity / financial net worth Balance sheet (cont.) Assets in the balance sheet Class Activity 7: Assets Balance sheet (cont.) Liabilities in the balance sheet Class Activity 8: Liabilities Balance sheet (cont.) Analyse and evaluate the balance sheet Entity performance Financial stability analysis

6 Day Two 8:45 10:00 Module 3 Personal assets and liabilities statement The key learning points / objectives of the module: After completing this module, the learner will be able to use compile a personal assets and liabilities statement, by successfully completing the following: A personal assets and liabilities statement is compiled based on own financial situation over the past year The situations when an assets and liabilities statement are required are listed and an indication is given of the advantages of keeping such records Personal assets and liabilities statement Introduction compile a personal assets and liabilities statement Class Activity 11: Personal assets and liabilities statement Personal assets and liabilities statement (cont.) Required situations PoE Activity 3: personal assets and liabilities statement Debrief and Summary 10:15-12:30 Module 4 Making financial decisions The financial strengths and weaknesses of an entity are analysed and suggestions are made of ways to improve income and reduce costs The concept of a cost to income ratio is explained and suggestions are made on how to improve the ratio The relationship between turnover, income, revenue, sales/earnings and profit is explained with examples The concept of cash flow is explained in terms of liquidity Using financial statements Introduction Financial strengths and weaknesses Cost to income ratio Improving the cost to income ratio Class Activity 12: Cost to income ratio Using financial statements (cont.) Class Activity 13: Analyse strengths and weaknesses Using financial statements (cont.) Relationships between terms Cash flow and liquidity Class Activity 14: Cash flow and liquidity 10:00-10:15 Tea/Coffe and Refreshments

7 Day Two cont. 12:30-13:15 Buffet Lunch 13:15-15:00 Using financial statements (cont.) Cash flow statement Key financial statements are interconnected Class Activity 15: PoE Activity 4: financial statements 15:00-15:15 Tea/Coffee and Refreshments 15:15-15:30 Debrief of programme 15:30-16:30 Recap, Questions and Close

8 Course Presenter GERHARD VISSER TERTIARY EDUCATION INSTITUTION: UNIVERSITY OF HULL, UK (2001) QUALIFICATION ATTAINED MBA Strategic Marketing (endorsed by IMM) SUBJECTS Dissertation completed which focussed on Corporate Competitive Intelligence Corporate Finance and Control Strategic Marketing Planning Human Resource Management Marketing Research Analysing the South African Consumer Brand Management Marketing Decision Support (Information Communication Technology) International Strategic Marketing Strategic Marketing Communication Strategic Management and Business Policy Executing Strategy Marketing Services INSTITUTION ATTENDED UNISA: UNIVERSITY OF SOUTH AFRICA QUALIFICATION ATTAINED BA FINE ARTS (Final year HOA not completed) COURSES JDG & MAST Train the Trainer Course JDG & MAST Service Excellence JDG Supercharged Selling JDG Workplace Assessor JDG Industrial Relations JDG Financial Analysis 7 Habits of Highly Effective People: S. Covey Retail Management: KBS Group Sales Management Tools for Growth: Sean King Strategic Planning Coaching for Achievement Team Building SBDC Entrepreneurs Course

9 Course Presenter EMPLOYMENT HISTORY Financial control and management of stores to the excess of R542m per annum Overseeing regional admin, service and security managers Overseeing total of approximately 510 personnel Daily control, monitoring, and support to all Branch Manager functions and key performances Management development and coaching, i.e. effective interviewing, time management, negotiating skills, emotional intelligence, etc. Sales performance to company budgets Effective management and control of Profit & Loss statements Auditing of administrative, service, and financial policies and procedures Planning and implementation of promotional campaigns and events, i.e. Pretoria Show, Bloemfontein Show, etc. Identification of training needs and development of training manuals Training of all newly appointed managers and development of middle management for succession planning Strategic and competitive pricing policies and creative merchandising management Stock control and stock holding management Market related product mix per target area Human Resource management and Industrial Relation policies and procedures, e.g. disciplinary processes and appeal hearings Project management of new store construction and shop fitting to specifications. Stocking and preparing store for operation. Development of healthy and proactive corporate culture Handling of high-level customer complaints and grievances Financial control and management of stores to the excess of R451m per annum Overseeing total of approximately 480 personnel Daily control, monitoring, and support to all Branch Manager functions and key performances Management development and coaching, i.e. effective interviewing, time management, negotiating skills, emotional intelligence, etc. Sales performance to company budgets Effective management and control of Profit & Loss statements Auditing of administrative, service, and financial policies and procedures Planning and implementation of promotional campaigns and events, i.e. Pretoria Show, Bloemfontein Show, etc. Identification of training needs and development of training manuals Training of all newly appointed managers and development of middle management for succession planning Strategic and competitive pricing policies and creative merchandising management Stock control and stock holding management Market related product mix per target area Human Resource management and Industrial Relation policies and procedures, e.g. disciplinary processes and appeal hearings

10 How to Register? Should you wish to book on this course, please make the following choices and fill in the Registration form on the next page and fax to or to Pretoria The Manhattan Hotel 3-4 May 2012 Johannesburg The Garden Court, Milpark Southern Sun Cape Town The Premier Hotel-Cape Manor Durban Venue & Dates Pietermaritzburg Bloemfontein Mpumalanga Mmabatho Mafikeng Polokwane Kimberley Fees & Pricing Structure Finance For non-financial Managers The MORE you book the CHEAPER the PRICE 1 del - R 4990 ex VAT 5+ del - R 4390ea (Ex Vat) 3+ del- R 4690ea (Ex VAT ) 10+ del - R 4090ea (Ex VAT) Our Special Offer to you Book before the 16/3/2012 and receive 10% discount Book before the 30/3/2012 and receive 5 % discount Book before the 6/4/2012 and receive a 2% discount NB: any bookings after the 6/04/2012 will not receive a discount

11 Terms & Conditions Fees include complete program & refreshments Payment is due 7 days from date of invoice Seats are on a first come first serve basis The fee does not include accommodation or airfares All intellectual property rights in all material produced or distributed by DIRECT MANAGEMENT SOLUTIONS in connection with this event is reserved and any publication or distribution thereof is prohibited In the event of cancellation, DIRECT MANAGEMENT SOLUTIONS will issue a credit voucher valid for 12 months from date of issue DIRECT MANAGEMENT SOLUTIONS will be able to mitigate any losses up to 50% of the total contract value All cancellations to be in writing and addressed to the Chief Financial Officer no later than 14 days prior to the event No cash refunds will be considered, however delegate substitutions are welcome In the event that DIRECT MANAGEMENT SOLUTIONS cancels the event, it reserves the right to transfer this booking to an alternate event All speakers and topics are confirmed at the time of going to press, however DIRECT MANAGEMENT SOLUTIONS reserves the right to alter this program without prior notice Should the event for any reason beyond the control of DIRECT MANAGEMENT SOLUTIONS be cancelled, the client indemnifies DIRECT MANAGEMENT SOLUTIONS from any and all costs, damages and expenses, including legal fees, which are incurred by the client, however DIRECT MANAGEMENT SOLUTIONS shall endeavour to reschedule such an event timeously This agreement is binding and shall be governed by the laws of South Africa. Course Name: Finance for Non-Financial Managers Please return signed registration form to WEB Course & Venue Selection ( Please See Previous Page for Venue, Date & Pricing Options) Course Date: Venue: Price: Department/Organisation/Individual Postal Address Department / Organisation / Individual Responsible for Payment Tel: Fax: VAT Number: Delegate Details 1. Name: 2. Name: 3. Name: 4. Name: 5. Name: 6. Name: Name: Designation: Tel: Fax: Signature: Date: Authorisation / Approval Order Number: Banking Details Direct Management Solutions Standard Bank Account #: Branch: Fish Hoek Reference: Please use your INVOICE NO Vat Registration #: Company Registration #: 2004/012612/23 Services Seta Accreditation #: 2643

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