2018 AEP Medicare Marketing Studio Catalog (6/17)
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1 2018 AEP Medicare Marketing Studio Catalog (6/17)
2 Building your business? We ve got you covered. What it is Whether you re a seasoned vet or a first-time broker, the Medicare Marketing Studio (the Studio) is your go-to resource. Your one-stop shop for growing and supporting your Medicare business. Order marketing materials for print, mail or download Buy materials in bulk at a lower price Upload your own data list or buy one directly on the site to mail to your target audience Register Realize Relax The Studio is easy to navigate and available to you 24/7. It contains over 60 pieces of direct mail, flyers, posters, signs and more all designed to help you attract prospects and gain and keep your clients. You can download marketing pieces for free. Or you can have them printed and shipped at competitive rates. Why it works Signing up for the Studio is really as easy as Seriously. Three steps and you re in. You can check out some of our top-performing communications. And see a full list of materials ready for you to use. Wherever you are on your selling journey, you can breathe easy. We have the materials and tools to support you along the way. How it can help you Using the Studio is really simple. You can: Search for materials by state, county or even where you are in the selling season Customize documents by adding your contact details so prospects and clients know who to call The world of health care is complex. We ve got educational tools that can help explain to your prospects their Medicare options. And we have branded and unbranded pieces to help you sell your business. Simply put, the Studio makes doing business with us easy. And it makes doing business with your clients even easier. Aetna is the brand name used for products and services provided by one or more of the Aetna group of subsidiary companies, including Aetna Life Insurance Company and its affiliates (Aetna). 2 3
3 Registering that s really as easy as Register Start here Complete these three, easy steps to get marketing materials at your fingertips. Step 1: Check your You ll get a welcome as soon as you become ready-to-sell from us with the details you need to create your account. If you don t see an , be sure to check your spam folder. Step 2: Create your account With the details in hand, visit to create your account. You ll register as a new user using your National Producer Number as your user name. You can choose any password you d like. Step 3: Update your profile All the customized materials will automatically fill in your name and contact information the first time you log in to the Studio. You ll want to make sure that you update your profile with any changes. Part of an agency? Include your agency name on your profile, too. You ll be able to choose whether you want to show your agent name or agency name on materials. 4 5
4 Realize One-stop shop for all the materials you need You may have something in mind. Or maybe you just want to see what we offer. Whatever your story, we know we have something for you. Take a look at some of our sample materials to see how we can help make communicating with your prospects and clients much easier. And there s more. You can find a full catalog of materials here. To see a full list of PDP and MAPD marketing materials, you ll need to complete our certification process, including our Medicare Advantage modules. For help, visit our certification website at ext/ahip/login.php. Direct mail Flyers/brochures Posters/signs Aetna Medicare Come to a meeting to learn more about our plans Thinking of changing plans? If your current coverage isn t meeting your needs, there s a plan that works for you and we can help you find it. Just come to a meeting. We ll answer your questions and explain your choices. With starting at $0, why wait? Don t wait, enrollment ends December 7. With an Aetna Medicare Advantage plan, you ll get benefits like: PPO/HMO plans with low monthly plan for PPO/HMO plans with no annual deductible A credit up to $900 annually to your Medicare Part B premium Starting at $ 0 monthly plan SAM L PLE L PLE SA S SA SAMPLE SA SAMPLE SA SA SAMPLE S SAMPLE S SAMPLE SAMPL SAMPLE Call to learn more, sign up for a meeting or make an appointment. Come to a sales meeting near you. See reverse side for details. $ 0 Starting at Aetna Medicare monthly plan Enroll in a plan that works for you Thinking of changing plans? If your current coverage isn t meeting your needs, we can help you find a plan that works for you. With starting at $0, why wait? Enrollment ends December 7. Benefits include: PPO/HMO plans with $0 monthly plan for PPO/HMO plans with no annual deductible Call today to schedule a home appointment SAMAM A AMAM E SAMPLE SAM E SAMPLE This is where your details will appear. That way, your prospects know who to reach for their enrollment needs. No need to do the research, the writing or the design. These materials are ready to go with your name on them. 6 7
5 Direct mail Flyers/brochures Posters/signs Just come to a meeting. We ll answer your questions and explain your choices. With starting at $0, why wait? Don t wait, enrollment ends December 7. Aetna Medicare Starting at $ 0 monthly plan Call to learn more, sign up for a meeting or make an appointment. 仅需支付低额每月保费即可获得 Medicare Advantage 计划 以及更多福利 使用 低 每月保费帮您节省 SAMPLE S AMPL SAMPLE S SAMAM AMPL A AMAM E SAMPLE SAM E SAMPLE SAMAM A AMAM E SAMPLE SAM E SAMPLE 投保截止日 12 月 7 日 让我们找出适合您的 Medicare 计划 如果您当前的承保不能满足您的需求, 我可以帮您找出合适的 Medicare 计划 福利包括 : 有限的每年支付的医疗费用 一个简单计划涵盖医疗和处方药承保 多家健身房的健身会籍, 无需额外费用 庞大的医师和医院网络 今天就致电联系我 <Agent/Agency/FSR name> <1-XXX-XXX-XXXX (TTY 专线 :711)> < 每周七天, 早 8 点至晚 8 点 > 将由持照销售代理接听您的电话 Starting at $ 0 Aetna Medicare monthly plan Enroll in a plan that works for you Thinking of changing plans? If your current coverage isn t meeting your needs, we can help you find a plan that works for you. With starting at $0, why wait? Enrollment ends December 7. Benefits include: PPO/HMO plans with $0 monthly plan for PPO/HMO plans with no annual deductible Call today to schedule a home appointment SAMPLE S AMPL SAMAM A AMAM E SAMPLE SAM E SAMPLE You can download marketing pieces for free. Or you can have them printed and shipped at competitive rates. Just upload your own data list or buy one directly from the site to mail to your target audience. 8 9
6 Flyers/ brochures Direct mail Posters/signs Aetna Medicare Come to a meeting to learn more about our plans Thinking of changing plans? If your current coverage isn t meeting your needs, there s a plan that works for you and we can help you find it. Just come to a meeting. We ll answer your questions and explain your choices. With starting at $0, why wait? Don t wait, enrollment ends December 7. With an Aetna Medicare Advantage plan, you ll get benefits like: PPO/HMO plans with low monthly plan for PPO/HMO plans with no annual deductible A credit up to $900 annually to your Medicare Part B premium $0 Starting at monthly plan SAM L PLE L PLE SA S SA SAMPLE SA SAMPLE SA SA SAMPLE Call to learn more, sign up for a meeting or make an appointment. Come to a sales meeting near you. See reverse side for details. Coventry Medicare Come to a meeting to learn more about our plans Thinking of changing plans? If your current coverage isn t meeting your needs, there s a plan that works for you and I can help you find it. Just come to a meeting. We ll answer your questions and explain your choices. With low plan, why wait? Don t wait, enrollment ends December 7. With a Coventry Medicare Advantage plan, you ll get benefits like: PPO/HMO plans with low monthly plan for PPO/HMO plans with no annual deductible A credit up to $900 annually to your Medicare Part B premium Health and prescription drug coverage in one simple plan [VENUE NAME] [Street Address Line 1] [Street Address Line 2] [City, XX ] Save with Low [VENUE NAME] [Street Address Line 1] [Street Address Line 2] [City, XX ] monthly plan Call to learn more, sign up for a meeting or make an appointment. SAM L PLE L PLE SA S SA SAMPLE SA SAMPLE SA SA SAMPLE [VENUE NAME] [Street Address Line 1] [Street Address Line 2] [City, XX ] Obtenga planes Medicare Advantage con un límite en los costos de desembolso. Y mucho más! Encontremos el plan de Medicare que más le convenga. Si su cobertura actual no satisface sus necesidades, puedo brindarle ayuda para encontrar el plan de Medicare adecuado. Entre los beneficios se incluyen los siguientes: Un límite a los costos médicos que paga por año. Cobertura de salud y cobertura de medicamentos con receta en un solo plan simple. Membrecía en varios gimnasios sin costo adicional. Una amplia red de médicos y hospitales. Inscríbase antes del 7 de diciembre. Un Cobertura médica y de medicamentos en plan simple Llámeme hoy mismo. LE SA SA SAMPL A SAMPLE SA SA E SAMPLE SAM <De 8 a. m. a 8 p. m., los siete días de la semana.> Un agente de ventas autorizado responderá su llamado. Para utilizar en <county>.] Hosting a sales event? You can order marketing pieces for print or download. And you can buy materials in bulk at a lower price
7 12 Posters/ signs Direct mail Flyers/brochures Attract new customers by showcasing posters and signs at your events. Again, these pieces are available for free download. Or you can buy printed versions in bulk at a lower price. Spend more on life and less on your plan premium E SAMPLE AMPLE SAMPLE Enroll in a plan that works for you HealthAmerica Medicare MAMP Thinking of changing plans? If your current coverage isn t meeting your needs, we can help you find a plan that works for you. With new Medicare plans in your area, why wait? Don t wait, enrollment ends December 7. Benefits include: PPO/HMO plans with low monthly plan for PPO/HMO plans with no annual deductible A credit up to $900 annually to your Medicare Part B premium Health and prescription drug coverage in one simple plan PPO plan that gives you the freedom to see providers both in and out of network including when you travel in the U.S. Gap coverage for Tiers 1 & 2 preferred generic drugs Health and drug One coverage in simple plan SA Call today to schedule a home appointment. SAM Aetna Medicare is a PDP, HMO, PPO plan with a Medicare contract. Our SNPs also have contracts with State Medicaid programs. Enrollment in our plans depends on contract renewal. Our dual-eligible Special Needs Plan is available to anyone who has both Medical Assistance from the state and Medicare. See Evidence of Coverage for a complete description of plan benefits, exclusions, limitations and conditions of coverage. Plan features and availability may vary by service area. This information is not a complete description of benefits. Contact the plan for more information. Limitations, copayments, and restrictions may apply. Benefits, premium and/or co-payments/co-insurance may change on January 1 of each year. Members who get ExtraHhelp are not required to fill prescriptions at preferred network pharmacies in order to get Low Income Subsidy (LIS) copays. You must continue to pay your Medicare Part B premium. The Part B premium is covered for full-dual members. Other pharmacies, physicians and/or providers are available in our network. The formulary, pharmacy network, and/or provider network may change at any time. You will receive notice when necessary. Out-of-network/non-contracted providers are under no obligation to treat Aetna members, except in emergency situations. For a decision about whether we will cover an out-of-network service, we encourage you or your provider to ask us for a pre-service organization determination before you receive the service. Please call our customer service number or see your Evidence of Coverage for more information, including the cost-sharing that applies to out-of-network services. Aetna Medicare s pharmacy network offers limited access to pharmacies with preferred cost sharing in: <Suburban NY and Rural UT, AR and NY>. The lower costs advertised in our plan materials for these pharmacies may not be available at the pharmacy you use. For up-to-date information about our network pharmacies, including pharmacies with preferred cost sharing, <members please call the number on your ID card, non-members please call (TTY: 711)> or consult the online pharmacy directory at < Participating physicians, hospitals and other health care providers are independent contractors and are neither agents nor employees of Aetna. The availability of any particular provider cannot be guaranteed, and provider network composition is subject to change. Tivity Health and SilverSneakers are registered trademarks or trademarks of Tivity Health, Inc., and/or its subsidiaries and/or affiliates in the USA and/or other countries Tivity Health, Inc. All rights reserved. Aetna Resources For Living SM is the brand name used for products and services offered through the Aetna group of subsidiary companies Aetna Inc. Y0001_4010_10201_FINAL_XXXX Accepted XX/XXXX SAMP SAMPLE SAMPL SAMPLE S SA AMP AMPLE 13
8 Together, we can review your Medicare plan Now is when you can get the Medicare information you need It s time to review your Medicare health plan coverage. Find out what s new for Don t miss this opportunity to review your plan and get answers to your questions. <Agent Name> Call <phone number>. Calling this number will direct you to a sales representative. <8:00 a.m. 8:00 p.m. ET, Mon. Fri.> <Agent address> Together, we can review your Medicare plan Now is when you can get the Medicare information you need It s time to review your Medicare health plan coverage. Find out what s new for Don t miss this opportunity to review your plan and get answers to your questions. See you soon at a meeting near you! <Agent Name> To RSVP, call <phone number>. <8:00 a.m. 8:00 p.m. ET, Mon. Fri.> Calling this number will direct you to a sales representative. <Agent address> A (7/17) MT A (7/17) Direct mail Flyers/brochures Posters/signs You ve gained, and now it s time to retain. Keep those customers loyal by tapping into our retention communications. Thank them for their business. Remind them of your stellar service. That way, they ll continue to choose you, again and again
9 Direct mail Flyers/brochures Posters/signs We understand if you don t want to share the spotlight. That s why we also offer unbranded pieces. Same information without the Aetna name. Most people who are on Medicare are 65 or older. There are some people who are under 65 who qualify for Medicare because they have certain disabilities. Four parts to Medicare Original Medicare includes Part A (hospital insurance) and Part B (medical insurance). It usually covers some of your medical costs. You pay the rest. The ABCs of Medicare are Medicare Part A hospital insurance Helps cover inpatient care in hospitals Helps cover skilled nursing facility, hospice and home health care Medicare Part B medical insurance Helps cover doctors services, hospital outpatient care and home health care Helps cover preventive services You usually pay a monthly premium for Part B coverage The ABCs of Medicare Medicare is health insurance managed by the federal government Medicare Part C Medicare Advantage Combines Medicare Part A, Part B and usually Part D coverage in one convenient plan (you continue paying your Part B premium) Can offer extra coverage that goes beyond Original Medicare Medicare plans managed by private insurance companies Medicare Part D prescription drug coverage Helps cover the cost of prescription drugs LE SA SA SAMPL A SAMPLE SA SA E SAMPLE SAM Medicare plan provided by private insurance companies Do you have questions about Medicare? I can help. Call me today! [<Agent name>] <8a.m.to8p.m.,7daysaweek> NR_0001_ /
10 By your side every step of the way Relax Year-round materials to match your sales season You can breathe a sigh of relief. Your job just got way easier. Age-in Education Lead generation Open enrollment We understand the challenges you face and the needs you have as you navigate the sales season. Prior to the annual enrollment period (AEP), you need a solution for educating your clients about Medicare. We have that. During the AEP, you need a way to express urgency in choosing and enrolling in a health plan. We have that, too. The Studio has materials and tools to support you during all stages: Certification (July) Aetna contracting (August/September) Lead generation, like newspaper ads and materials to support sales events (October) Sales (October 15 December) Commission/busy active selling (January) Medicare age-in selling (year round) 18 19
11 Need help? Help For questions or technical support, just Or you can just reach out to your local Aetna Medicare broker manager. For a 10-minute step-by-step video tour of the site, visit and click the Training Video button on the home page. For general questions, visit and click the Help menu to check out our Quick Start Guide Aetna Inc (6/17)
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