Accessing Core Market Exposure: Market-Cap vs. Equal vs. Fundamental Weighting. Live Webinar January 20, p.m. EDT

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1 Accessing Core Market Exposure: Market-Cap vs. Equal vs. Fundamental Weighting Live Webinar January 20, p.m. EDT

2 Accessing Core Market Exposure Matt Hougan Global Head of Editorial President, ETF Analytics IndexUniverse Why even consider alternatives? What are the risks? Has the actual performance been good? Alternatives in special situations.

3 Our Panelists Anthony Davidow Managing Director, Portfolio Strategist Rydex SGI Christian Wagner Chief Executive Officer & CIO Longview Capital Management

4 Traditional Index Funds Percentage of Equity Mutual Funds Indexed Low cost Tax efficient Source: ICI Factbook. Lower risk

5 S&P 500 Index Why Consider Alternative Indexes? Dot-com Bust S&P 500 Equal Weight Index Launch Research Affl. Launches Fundamentally Weighted ETFs WisdomTree Launches 20 Dividend Weighted ETFs Sources: Bloomberg, S&P, Rydex, PowerShares, WisdomTree

6 Why Consider Alternative Indexes? Weight Matters!

7 Market-Cap Weighting vs. Alternative Strategies Vs. Irresistible Force Immovable Object 7

8 Market-Cap Index Flavors Pure Free-float adjustment Limit individual security weight Limit sector weight

9 Equal Weight Index Flavors Conventional EW ( CEW ) Sector Equal Weight

10 Fundamental Index Flavors Factors: Dividends Revenue Earnings Cash Flow Book Value Selection Weighting Time frame

11 SELECTION WEIGHTING Market Cap Weight Market Cap Market Cap Conventional Equal Weight Fundamental (a.k.a. Economic) Weight Market Cap Fundamentals (e.g., sales, book value, dividends, earnings, cash flow) Equal Value of each security Fundamentals (e.g., sales, book value, dividends, earnings, cash flow)

12 Efficiency Comparisons Actively Managed Alternative Indexes Market Cap Weighted Index Turnover Expense Ratios Cap. Gains Risk 50% % 0.30% ->2% High 15% - 30+% <3% - 15% 0.23% % 0.07% % Low Lowest Source: S&P, Vanguard, Rydex, BlackRock, PowerShares

13 Composition Differences Sector Tilts Value / Growth Tilts Market Cap Tilts

14 Jul-96 Jul-97 Jul-98 Jul-99 Jul-00 Jul-01 Jul-02 Jul-03 Jul-04 Jul-05 Jul-06 Jul-07 Jul-08 Jul-09 Jul-10 Cap Weight's Sector Tilts 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Russell 1000 CapWeight Utilities Technolgy Durables Materials HealthCare Financial Services Energy Consumer Staples Consumer Discretionary Sources: Russell Investments

15 Equal Weight Sector Tilts S&P 500 SPY S&P 500 EW RSP R1000 Sector EW EWRI Information Technology 19.0% 15.6% 11.1% Financials 16.0% 16.1% 11.1% Energy 11.9% 8.2% 11.1% Industrials 11.0% 11.6% 11.1% Health Care 11.0% 10.1% 11.1% Consumer Discretionary 10.6% 15.5% 11.1% Consumer Staples 10.4% 8.0% 11.1% Materials 3.8% 6.2% 11.1% Telecomm. Services 3.0% 1.8% 11.1% Utilities 3.0% 6.6% 11.1% Sources: SSgA, Russell Investments and Rydex May not sum due to rounding.

16 Fundamental Sector Tilts S&P 500 SPY Earnings EPS Dividend DLN Revenue RWL Composite PRF Information Tech. 19.0% 19.1% 9.8% 9.3% 10.5% Financials 16.0% 15.6% 9.2% 15.1% 21.1% Energy 11.9% 11.9% 11.5% 12.9% 12.5% Industrials 11.0% 9.5% 11.5% 11.1% 12.0% Health Care 11.0% 11.2% 12.9% 12.2% 8.8% Cons. Discretionary 10.6% 10.0% 7.6% 13.0% 11.6% Consumer Staples 10.4% 11.4% 18.0% 15.4% 9.1% Materials 3.8% 3.1% 3.3% 3.6% 3.9% Telecomm. Services 3.0% 3.2% 8.5% 3.3% 4.8% Utilities 3.0% 3.4% 6.1% 3.6% 5.2% Sources: SSgA, WisdomTree, RevenueShares and PowerShares May not sum due to rounding.

17 Value Tilts Market Cap Dividend Earnings Revenue Fund. Equal SPY DLN EPS RWL PRF RSP P/PE P/B Div. Yield Source: Morningstar. P/PE is price to prospective earnings.

18 Top-Tier Bottom Returns

19 Performance

20 Different Methods = Different Results Source: Bloomberg

21 Different Methods = Different Results Source: Bloomberg

22 Different Methods = Different Results Source: Bloomberg

23 Alternative ETF Actual Results 3-Year Results* Total Return Worst Case Volatility S&P SPY -2.8% -51.5% 30.2% Russell IWB LargeCap Dividend - DLN Earnings 500 EPS LargeCap Revenue RWL* RAFI Fundamental Comp PRF S&P 500 Equal Weight - RSP * Results are from 1/14/08 to 1/12/11 except for RWL, which incepted 2/2/2008. Source: Kwanti 23

24 Fundamental ETF Correlations 3-Year Correlation Dividend DLN Earnings EPS RAFI Comp. PRF S&P 500 Equal RSP S&P 500 Equal Sector Weight EQL IWB Russell IWD Russell 1000 Value * Results are from 1/14/08 to 1/12/11. Source: Kwanti 24

25 Where To?

26 Market-Cap Weighting works well when Large cap outperforms Growth outperforms Bubbles form but falter when Small cap outperforms Value outperforms Bubbles burst

27 Equal Weighting works well when Small cap outperforms Bubbles burst Sectors overweights outperform but falters when Large cap outperforms Bubbles form Sector underweights underperform. Interesting In: Emerging Markets

28 Fundamental Weighting works well when Small cap outperforms Value outperforms Bubbles burst But falters when Large cap outperforms Growth outperforms Bubbles form

29 Summary Alternative weighting applications: Replace market-cap beta Tactical shifts Look under the hood!

30 Our Panelists Anthony Davidow Managing Director, Portfolio Strategist Rydex SGI Christian Wagner Chief Executive Officer & Chief Investment Officer Longview Capital Management

31 Thank You For more information: IndexUniverse.com Information on Continuing Education credits will be sent by after a recording of this webinar is posted on IndexUniverse.com.

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