ICO Market Monthly Analysis February
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- Scot McBride
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1 ICO Market Monthly Analysis February
2 Introduction ICO Market Analysis February 2019 We are pleased to introduce you to our new ICO Market Monthly Report with analytics and trends for February 2019! This report aims to be your guide to the ICO market. It is based on the data that we carefully collected at ICObench to provide the best analytics. It is aimed to show you the current ICO market state and what it will be like in the nearest future. With increased popularity of ICO market, almost $25B has been raised altogether. With over 5.3K projects and 74K professional profiles in enterprise and blockchain published on the platform, we can ensure a clear outlook of the market and its community. We have processed and organized a magnificent amount of data for this report to show you the ICO market and its community s widely differing sides specifically ICO market size for a variety of industries, countries leading in crypto, projects ratings and ICO market trends. We hope that the data in the research will be useful to you. As always, we work on improvements and will be happy to know if you want to see any additional information in the ICO Market Monthly Report. We are looking forward to your feedback. Thank you for choosing ICObench Best, ICObench Team This publication has been prepared for general guidance on matters of interest only, and does not constitute professional advice. You should not act upon the information contained in this publication without obtaining specific professional advice. No representation or warranty (express or implied) is given as to the accuracy or completeness of the information contained in this publication, and, to the extent permitted by law, ICObench, its members, employees and agents do not accept or assume any liability, responsibility or duty of care for any consequences of you or anyone else acting, or refraining to act, in reliance on the information contained in this publication or for any decision based on it.
3 Executive Summary February has revealed a further downtrend in the ICO market. There was a drawdown in February as both the number of funds raised ($178 million) and the number of ICOs completed (78) are roughly twice less compared to January. Though, 38% of February funds raised belong to a single project. Thanks to this ICO United Arab Emirates is #1 country by the number of funds raised in February. It is very similar to the previous month s case. Moreover, the success rate has fallen below the general average. ICObench listing continues to decrease. Notably, there are no ICOs with an uncertain status, so the result is unlikely to change. In total, ICOs did well with the soft cap reaching last month. The target setting is becoming more appropriate. In total, ICOs did well with the soft cap reaching last month. The target setting is becoming more appropriate. Also, a very few projects decided to reschedule. The share of such projects declined from 1/4 in January to 1/8 in February. Meaning that most ICOs are satisfied with their fund-raising campaign results. The ICO period continues to enlarge, and it was a bit more than a month a year ago, it exceeded 2-month in summer, and it has exceeded 3-month this winter. In present market state projects need more time to reach their goals. The success rate is over 46% only for projects with ICObench rating These projects have got the greatest number of expert ratings.
4 Table of contents Aggregate Statistics Monthly Statistics Geographical Statistics Industries Statistics Rating Statistics
5 February s ICO market structure The market continues to lessen 5355 published ICOs ended ICOs not ended ICOs 1569 ICOs raised funds ICOs did not raise funds 332 ongoing ICOs 189 upcoming ICOs
6 ICOs that raised funds have higher ICObench rating on average. This trend is also held in February 2019 All ICOs ended for all time 4834 ended ICOs 1569 ICOs raised funds 3265 ICOs did not raise funds Average ICObench rating 3.3 Average ICObench rating 2.8 ICOs ended in January ended ICOs 23 ICOs raised funds 55 ICOs did not raise funds Average ICObench rating 3.8 Average ICObench rating 3.1
7 Roughly 1/8 of February ICOs have rescheduled and it was ¼ in January. 44 ICOs rescheduled 1/4 February rescheduled ICOs ICOs ended 3/4 1/8 11 ICOs rescheduled 78 ICOs ended 3 7/8 Mar-19 Apr-19 May-19 Jan-19 Feb-19
8 February 2019 resulted in a decrease of the Total Funds Raised to $180 million and the Average Funds Raised have decreased to roughly $8 million compared to past statistics Total funds raised Feb-19 $ Jan-19 $ Feb-18 $ All time $ Total ICOs ended Feb Jan Feb All time 4834 Average funds raised Feb-19 $ Jan-19 $ Feb-18 $ All time $ Average Rating Feb Jan Feb All time 2.9 February ICOs raised together a bit less than a half of the January result. Notably, the number of ICOs completed has also dropped twice compared to the previous month.
9 The share of ICOs that raised any positive amount of funds tends to decrease and it is below the general average now Successful ICOs Success Rate* Feb % Jan % Feb % All time % HC/SC ratio Feb Jan Feb All time 22 SC reached ($) SC reached (#) Feb-19 76% 31% Jan-19 52% 25% Feb % 55% All time 58% 29% HC reached ($) HC reached (#) Feb-19 6% 2% Jan-19 11% 2% Feb-18 19% 25% All time 6% 8% February 2019 ended up with a lower success rate compared to the previous month and to the general average. However, more ICOs reached soft cap 31% versus 25% in the previous month. The total soft cap was reached by 76% and the total hard cap by 6% in monetary terms. February ICOs did well with the soft cap reaching. *Success rate = #ICOs raised funds #ICOs ended
10 Bolton Coin stands out among February ICOs by the number of funds raised Bolton Coin $67.8mln BOLTON is a company dealing in the holding and managing of assets in high-profit industries. Lucre $11.2mln Brain Space $20.1mln EarthCycle $16.4mln IOU $11.7mln Brain Space is a multi-platform that is aimed to simplify and expand the possibilities of intellectual property registration. EarthCycle is a decentralized funding pool for green positive change businesses that are solving a major systemic issues like hunger or pollution. IOU transforms existing loyalty systems in order to provide more flexibility, control, and many more benefits for Merchants in order to guarantee the highest possible level of consumer satisfaction for the incurred marketing expenditures. LUCRE is an automated trading system & signal service for Cryptocurrencies, created to outperform the strategy of just holding Cryptocurrencies.
11 Ethereum keeps status of an undisputable leader across platforms to launch an ICO
12 Table of contents Aggregate Statistics Monthly Statistics Geographical Statistics Industries Statistics Rating Statistics
13 ICObench listing has a downward-sloping trend since summer STOs also seem to be losing its popularity in However, STOs were popular among both projects and the community till the end of STOs listed STO term popularity * % % 80% ICObench listing % 60% 50% 40% 30% 20% 10% 0 0% Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19 *The term s popularity is measured via google trends The data was taken from January 31, The data about funds raised by projects was collected based on the projects announcements. The portfolio of ICObench is constantly increasing and some ICObench 1 rating platform. All rights reserved.
14 Roughly twice less ICOs have completed in February compared to January Completed ICOs Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19
15 The number of funds raised has a downward-sloping trend since autumn Total funds raised, $ bln Average funds raised, $ mln 3,5 29,2 1,7 1,6 15, ,1 1,2 1,1 0,7 0,8 0,4 0,5 0,4 0,5 0,4 0,2 10,3 8,6 8 5,7 9,4 5,9 6 10,3 7,8 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19
16 ICO monthly funds raised seem to have a positive correlation with BTC price and ETH price ETH price and ICO funds raised BTC price and ICO funds raised Total funds raised, $ bln Average ETH price Total funds raised, $ bln Average BTC price , ,8 Average ETH price, $ ,6 1,4 1,2 1 0,8 0,6 0,4 0,2 Funds raised by ICOs, $ bln Average BTC price, $ ,6 1,4 1,2 1 0,8 0,6 0,4 0,2 Funds raised by ICOs, $ bln Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19
17 The share of projects with both soft and hard caps set stabilized at ~70% level. It signals that projects goal setting is taken more seriously Both SC&HC available HC available SC available 100% 74% 77% 79% 72% 90% 68% 66% 67% 69% 80% 54% 62% 57% 70% 60% 40% 50% 32% 40% 30% 20% 10% Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19 0% Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19
18 The activity on ICObench has fallen as the average number of expert ratings decreased in February Average number of advisors Average number of ratings Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19
19 A fund-raising campaign duration is increasing over time and has climbed to 3 months already. ICOs need more time to achieve the fund-raising campaign goal in the current market state Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18 Jan-19 Feb-19
20 Table of contents Aggregate Statistics Monthly Statistics Geographical Statistics Industries Statistics Rating Statistics
21 Singapore has lost leadership regarding the number of funds raised this month and 38% of funds raised in February belong to a single ICO from United Arab Emirates Top 10 countries by #ICOs Country ICOs Share UK 12 15% Singapore 9 12% USA 9 12% Hong Kong 5 6% Russia 4 5% Malta 4 5% Cayman Islands 3 4% Estonia 3 4% Indonesia 3 4% Netherlands 2 3% Subtotal 54 70% Total % 50% UK Singapore USA Hong Kong Russia Other countries # 15% 12% 50% Other countries 12% 6% 5% Top 10 countries by funds raised Country Funds raised, $ Share United Arab Emirates % Russia % Zimbabwe % Singapore % Netherlands % UK % Saint Kitts and Nevis % British Virgin Islands % Hong Kong % USA % Subtotal % Total % 73% 27% Other countries 7% 8% 9% 11% 38% United Arab $ Emirates Russia Zimbabwe Singapore Netherlands Other countries
22 The market has stable list of top countries standing out regarding the number of ICOs launched and the number of funds raised. Top 5 countries raised almost 2/3 of the total funds raised Top 10 countries by funds raised Funds raised, Country $ bln Share USA % British Virgin Islands % Singapore % 61% Switzerland % UK % Cayman Islands % Estonia % Russia % Hong Kong % Canada % Subtotal % Total % Top 10 countries by ICOs Country ICOs Share USA % Singapore % UK 410 8% 43% Russia 308 6% Switzerland 233 5% Estonia 217 4% Hong Kong 156 3% Canada 101 2% Germany 101 2% Australia 100 2% Subtotal % Total %
23 Only a half of the top 10 country by the number of funds raised has reached the hard cap more successfully than the average in February 11% United Arab Emirates 22% Russia 13% 14% 3% Zimbabwe 20% February 2019 HC reached 89% 8% Singapore 20% Netherlands Saint Kitts and Nevis February 2019 HC reached 40% 8% 9% British Virgin Islands 1% 4% 3% 1% Hong Kong 7% USA 7% Cayman Islands 32% 14% Not every top 10 country by the number of funds raised in February was rated at least the same as the average and raised more funds than the average January 2019 Country Funds raised, $ Average ICObench rating! United Arab Emirates " Russia # Zimbabwe $ Singapore % Netherlands & UK ' Saint Kitts and Nevis ( British Virgin Islands ) Hong Kong * USA Average rating in February USA Singapore Switzerland Cayman Islands UK Estonia Hong Kong Russia Gibraltar British Virgin Islands *Only ICOs with hard cap set are considered
24 Table of contents Aggregate Statistics Monthly Statistics Geographical Statistics Industries Statistics Rating Statistics
25 Among all ended ICOs the leaders by the number of funds raised are Cryptocurrency and Platform projects. In February the top 3 industries do not absolutely match with the general statistics Investment, $128.2mln Cryptocurrency, $123.2mln Real estate, $79.5mln Platform, $63.9mln Business services, $43.5mln Media, $39.2mln Software, $25.5mln Art, $20.1mln Smart Contract, $19.8mln Retail, $19.8mln Communication, $19.3mln Charity, $17.8mln Entertainment, $17.7mln Health, $16.7mln Sports, $16.7mln Artificial Intelligence, $15.2mln Tourism, $14.7mln Big Data, $14.6mln Infrastructure, $13.0mln Internet, $11.8mln Electronics, $11.7mln Legal, $6.1mln Education, $1.4mln Manufacturing, $1.3mln Other, $0.0mln Virtual Reality, $0.0mln Energy, $0.0mln Banking, $0.0mln February statistics Total funds raised by industries* Millions Cryptocurrency, $13.1bln Platform, $11.9bln Business services, $3.9bln Infrastructure, $3.5bln Banking, $3.3bln Investment, $3.2bln Software, $2.6bln Internet, $2.2bln Smart Contract, $2.0bln Media, $1.6bln Big Data, $1.5bln Entertainment, $1.4bln Communication, $1.3bln Artificial Intelligence, Retail, $0.8bln Other, $0.7bln Health, $0.7bln Energy, $0.7bln Real estate, $0.7bln Casino & Gambling, $0.6bln Electronics, $0.5bln Manufacturing, $0.4bln Sports, $0.3bln Education, $0.3bln Tourism, $0.3bln Virtual Reality, $0.3bln Legal, $0.2bln Charity, $0.2bln General statistics Total funds raised by industries* *Any ICO can be presented in multiple industries Art, $0.1bln Billions
26 The most popular industries in terms of the number of ratings in January were Business services, Communication, and Internet. The most numerous industries by the number of ICOs were Platform and Cryptocurrency. However, the average ICObench rating across industries is approximately the same Average ICObench rating ICOs Average number of ratings Number of ICOs Number of ratings Art Artificial Intelligence Banking Big Data Business services Charity Communication Cryptocurrency Education Electronics Energy Entertainment Health Infrastructure Internet Investment Legal Manufacturing Media Other Platform Real estate Retail Smart Contract Software Sports Tourism Virtual Reality 0
27 During the last 12 months the most numerous industries by the number of ICOs ended are Platform and Cryptocurrency as well as by the amount of the total funds raised. However, leading industries by the average amount of funds raised per ICO were Infrastructure and Casino & Gambling Average funds raised Number of ICOs Millions , Average funds raised ,0 13,0 8,4 9,3 8,6 7,9 10,1 7,1 15,3 8,3 10,9 11,4 14,5 7,3 8,3 12,2 5,3 11,0 7,5 13,2 7,8 9,3 7,7 7,9 7,4 18,5 11,7 6, Number of ICOs 0 0 Platform Cryptocurrency Business services Investment Smart Contract Software Internet Infrastructure Entertainment Banking Artificial Intelligence Big Data Communication Media Retail Other Health Education Real estate Tourism Energy Sports Manufacturing Charity Virtual Reality Legal Casino & Gambling Electronics Art
28 All industries except one underperformed by the average funds raised in February 2019 compared to the same indicator for the last 12 months Average funds raised deviation (February 2019 vs last 12 months) MILLIONS Business services (1 ICOs) Investment (2 ICOs) Retail (1 ICOs) Artificial Intelligence (1 ICOs) Tourism (1 ICOs) Communication (1 ICOs) The average amount of funds raised in February differs from the average amount of funds raised in the last 12 months. The most numerous industries regarding the number of ICO projects (Platform and Cryptocurrency) raised fewer funds on average than the average in the last 12 months except Business Services. Cryptocurrency (3 ICOs) Other (1 ICOs) Smart Contract (1 ICOs) Big Data (1 ICOs) Platform (2 ICOs) Infrastructure (1 ICOs)
29 Table of contents Aggregate Statistics Monthly Statistics Geographical Statistics Industries Statistics Rating Statistics
30 February ICOs allocation is almost equally distributed among rating groups 0% 0% General statistics Total number of all ended ICOs allocation 3% 7% 19% 26% 19% 16% 10% 1% By the end of January 2019, 4834 ICOs had been completed, and the most significant share of projects was rated with The second place is held by the group of ICOs that has been rated with Projects rated 3.5+ together are a quarter of the total number of ICOs February statistics Total number of ICOs allocation 14% 19% 26% 17% 18% In February 2019 ICOs were almost equally distributed among rating groups between 2.5 and 4.5. And there is no concentration in any rating range. Projects rated 3.5+ together are 39% of the total number of ICOs. 0% 0% 0% 3% 4%
31 38% of the February s funds raised belong to a single project Total funds raised allocation Success rate Number of ICOs % 15% 16% 15% General statistics 5% 11% 18% 23% 24% 41% 49% 57% 27% 28% %+ 57% 61% Number of ICOs Success rate Average success rate 2% 100% 80% 60% 40% 20% 0% Success rate Number of ICOs February statistics 18% Bolton Coin 1% 3% 7% 52% 20% 12% 46% 45% 23% 46%+ 57% 10% % Number of ICOs Success rate Average success rate 100% 80% 60% 40% 20% 0% Success rate According to the general statistics, projects with ICObench rating 3.5+ raise the majority of the total funds. However, this trend is not held in February Bolton Coin project has raised 38% of the total funds raised and its rating is 3.4. However, ICOs with rating 3.5+ have raised funds in at least 46% cases in February. But according to the general statistics, ICOs that were rated 3.5+ have a probability to raise funds of 49%+.
32 ICOs with a greater ICObench rating get more expert ratings on average Average funds raised Millions General statistics Average number of ratings Among all ended ICOs projects rated raise a greater amount of funds on average. Higher ratings are more frequent. Projects with ICObench rating 3.5+ raise a greater number of funds on average Average funds raised Average number of ratings Average funds raised Millions February statistics Average number of ratings ICOs rated seem to be underestimated and raised the greatest number of funds per project in February. The reason is Bolton Coin that has raised 38% of the total funds raised for the whole month. Also, projects with ICObench rating 4.0+ have got more expert ratings on average which makes the rating fairer. Average funds raised Average number of ratings
33 Thank you for your attention We are looking forward to your feedback. Please send your questions and suggestions to
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