Direxion Introduces PortfolioPlus ETFs. Your Asset Allocation Strategy. Plus a Little More.

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1 Direxion Introduces PortfolioPlus ETFs. Your Asset Allocation Strategy. Plus a Little More. PortfolioPlus ETFs are a suite of exchange traded funds that add 25% more daily exposure to popular broad-based indexes. These ETFs allow investors to obtain $1.25 worth of daily exposure to their benchmark index for every $1.00 invested. Advisors can apply these leveraged products to their existing asset allocation strategies to seek greater upside potential over time. PORTFOLIOPLUS ETFS COULD ALLOW YOU TO Target increased daily exposure to common broad-based indexes. Maintain allocations to the asset classes of the indexes within your strategy; and Seek to provide magnified returns in order to seek outperformance over time.* PORTFOLIOPLUS ETFS LINEUP (PPLC) PortfolioPlus S&P Mid Cap ETF (PPMC) PortfolioPlus S&P Small Cap ETF (PPSC) PortfolioPlus Developed Markets ETF (PPDM) PortfolioPlus Emerging Markets ETF (PPEM) PortfolioPlus ETFs deliver access to additional levels of exposure to magnify returns in a cost-effective, transparent, liquid structure, in order to help portfolios work harder. *Magnified returns may be postitive or negative. PortfolioPlus ETFs seek returns that are 125% the return of their benchmark indexes for a single day. The funds should not be expected to provide 1.25 times the return of their benchmarks cumulative return for periods greater than a day. Investing in PortfolioPlus ETFs may be more volatile than investing in broadly diversified funds. Compounding affects all investments, but has more impact on leveraged funds, particularly during periods of higher index volatility and longer holding periods. Due to periods of negative compounding caused by index volatility, a fund s return may be negative in the same period that its index s return is flat or positive. PortfolioPlus ETFs are intended to be used by investors who understand leverage risk and the effects of compounding, and intend to monitor their portfolios. 1

2 DISCLOSURES An investor should carefully consider a Fund s investment objective, risks, charges, and expenses before investing. A Fund s prospectus and summary prospectus contain this and other information about the Direxion Shares. To obtain a Fund s prospectus and summary prospectus call or visit our website at direxioninvestments.com. A Fund s prospectus and summary prospectus should be read carefully before investing. Shares of the PortfolioPlus ETFs are bought and sold at market price (not NAV) and are not individually redeemed from a Fund. Market Price returns are based upon the midpoint of the bid/ask spread at 4:00 pm EST (when NAV is normally calculated) and do not represent the returns you would receive if you traded shares at other times. Brokerage commissions will reduce returns. Fund returns assume that dividends and capital gains distributions have been reinvested in the Fund at NAV. Some performance results reflect expense reimbursements or recoupments and fee waivers in effect during certain periods shown. Absent these reimbursements or recoupments and fee waivers, results would have been less favorable. PortfolioPlus ETFs seek returns that are 125% the return of their benchmark indexes for a single day. The funds should not be expected to provide 1.25 times the return of their benchmarks cumulative return for periods greater than a day. Investing in PortfolioPlus ETFs may be more volatile than investing in broadly diversified funds. Compounding affects all investments, but has more impact on leveraged funds, particularly during periods of higher index volatility and longer holding periods. Due to periods of negative compounding caused by index volatility, a fund s return may be negative in the same period that its index s return is flat or positive. PortfolioPlus ETFs are intended to be used by investors who understand leverage risk and the effects of compounding, and intend to monitor their portfolios. t e info@direxioninvestments.com w direxioninvestments.com Direxion Shares Risks An investment in the ETFs involves risk, including the possible loss of principal. The ETFs are non-diversified and include risks associated with concentration that results from an ETF s investments in a particular industry or sector which can increase volatility. The use of derivatives such as futures contracts and swaps are subject to market risks that may cause their price to fluctuate over time. The ETFs do not attempt to, and should not be expected to, provide returns which are a multiple of the return of their respective index for periods other than a single day. For other risks including leverage, correlation, daily compounding, market volatility and risks specific to an industry or sector, please read the prospectus. Distributor for PortfolioPlus ETFs: Foreside Fund Services, LLC.

3 How do you plus a portfolio strategy without changing it?

4 Competition Grows as Margins Shrink. As an advisor, you work hard every day to set yourself apart from your peers in a way that helps build your business. But over the last decade, increased correlation among asset classes, the inability to outperform passive index investing, and downward pressure on fees even as over-head costs rise; all put pressure on you to add cost-effective value for your clients, while defending your margin. DIVERSIFICATION IS KEY Return % Risk % (standard deviation) For your clients, the main goal is to grow their assets while taking on an acceptable level of risk. For decades, diversification has been the tried and true method for reaching your clients objectives. It s no wonder, since effective asset allocation is the most fundamental investing principle because it helps investors seek maximum risk-adjusted returns, over the long run. Portfolio diversification through broad asset allocation allows investors the opportunity to seek to maximize risk-adjusted returns over full market cycles. How well you manage your clients assets against their individual risk profile over time, in the end may be your best weapon in setting yourself apart from other advisors. Traditional diversified asset allocation models have served investors well for decades. What if there was a way to add just a little more exposure to those diversified portfolios over time? Now there is. In general, advisors have relied upon actively and passively managed mutual funds and ETFs, to build different asset allocation models; we believe the PortfolioPlus ETFs can offer advantages over traditional investments for advisors seeking to outperform the market: Cost Effective. Actively managed funds offer access to the upside potential of the portfolio manager s best ideas, but typically involve higher fees, which can hurt long-term returns. Competitive Performance. Passive, traditional index tracking funds offer low-cost, broad market exposure, but by definition have no potential to outperform their benchmarks. Liquid Structure. The ETF structure offers daily liquidity and transparency compared to mutual funds, which trade at NAV and typically release holdings on a quarterly basis. 4

5 A Little Can Go a Long Way. For decades sophisticated institutional investors have been managing portfolios with the use of derivatives to increase exposure to certain asset classes. Over time, just a small amount of increased exposure might make a difference. Direxion created PortfolioPlus ETFs so investors could apply this institutional-style strategy, in a simple, cost-effective manner. Consider the PortfolioPlus ETF lineup of funds to help your clients portfolios work harder for them. ANNUALIZED RETURN 7.69% CUMULATIVE RETURN 34.31% ANNUALIZED VOLATILITY 13.63% 8.84% 40.12% 18.56% RISK/RETURN 0.56 MAX DRAWDOWN % % The above numbers show the non-leveraged returns of the S&P 500 Index compared to the returns of the PortfolioPlus S&P 500 ETF on a daily basis for the period of 1/07/2015 through 12/31/2018. This example shows what an investor might have experienced if they invested in the ETF. Performance is historical and does not guarantee future results. The investment return and principal value of an investment will fluctuate. An investor s shares, when redeemed, may be worth more or less than their original cost. Current performance may be lower or higher than the performance quoted. For the most recent month-end performance please visit the funds website at Max Drawdown The peak-to-trough decline during a specific record period of an investment, fund or commodity. A drawdown is usually quoted as the percentage between the peak and the trough. The risk/return ratio is a statistic that measures the dispersion of a dataset relative to its mean and is calculated as the square root of the variance. Volatility Historical volatility is based on historical prices and represents the degree of variability in the returns of an asset. This number is without a unit and expressed as a percentage.

6 Your Ideas. Plus. For long-term investors, portfolio diversification is key. Historically, a portfolio constructed of diversified investments provides for better risk adjusted returns and less volatility than any single investment found within the portfolio. PortfolioPlus ETFs provide an additional daily exposure just 25% to broad-market indexes through the use of leverage. Funds that employ leverage tend to thrive most consistently in low volatility environments. If you re successful at creating strategies that combat volatility, then PortfolioPlus ETFs may be just the right addition. Whether you decide to invest in the funds in one or two asset classes or more holistically, the pairing of your best ideas, plus the added strength of PortfolioPlus ETFs, may be a great way to set yourself apart. PERFORMANCE (As of 12/31/3018) 1M% 3M% YTD% 1Y % 3Y % S/I OF FUND % INCEPTION DATE EXPENSE RATIO GROSS/NET* PPLC PortfolioPlus S&P 500 ETF NAV /07/ / Market Close /07/ % SPXT The performance data quoted represents past performance. Past performance does not guarantee future results. Short-term performance, in particular, is not a good indication of the fund s future performance, and an investment should not be made based solely on returns. Because of ongoing market volatility, fund performance may be subject to substantial short-term changes. For additional information, see the fund s prospectus. *The Net Expense Ratio includes management fees, other operating expenses and Acquired Fund Fees and Expenses. If Acquired Fund Fees and Expenses were excluded, the Net Expense Ratio would be 0.32%. The Fund s Adviser, Direxion Advisors, LLC ( Direxion ) has entered into an Operating Expense Limitation Agreement with the Fund, under which Direxion has contractually agreed to cap all or a portion of its management fee and/or reimburse the Fund for Other Expenses through September 1, 2019, to the extent that the Fund s Total Annual Fund Operating Expenses exceed 0.32% of the Fund s daily net assets (excluding, as applicable, among other expenses, taxes, swap financing and related costs, acquired fund fees and expenses, dividends or interest on short positions, other interest expenses, brokerage commissions and extraordinary expenses). If these expenses were included, the expense ratio would be higher. Direxion has voluntarily agreed to waive all or a portion of its investment advisory fees and/or reimburse certain expenses of the Fund. Direxion may withdraw this expense limitation at any time. Direxion may not recoup any waived fees and/or reimbursed expenses. 6