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1 2003/2004

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3 Memory SUPERLEARNING: A COURSE FOR EXECUTIVES Scott Bornstein Memory Expert/Author/Consultant Bornstein Knowledge Management Systems We are changing the world faster than we can change ourselves, and applying to the present, the habits of the past. SIR WINSTON CHURCHILL A B TONE OF YOUR PROGRAM TODAY You're a winner, a doer, and a successful individual, or you would not be here today. This program is not designed to make you a different person. It is designed to share with you ideas, methods, and concepts that will help you challenge the boundaries of your potential and increase your overall leadership, productivity, and business effectiveness! OBJECTIVES In our minutes together, it would be impossible to teach you all the skills and systems; so here is what we will do: 1. Learn the basic SUPERLEARNING MEMORY POWER SYSTEMS that always get results. 2. Give you powerhouse learning solutions for personal and professional success: fact retention systems, names & faces recall, mind-mapping, and more! 3. Challenge you to expand your mind and your memory power in a creative way. The secret (if there is such a thing) is in the desire to learn HOW. 4. Have some fun and help you feel good about yourself. SELF-ASSESSMENT I am an expert at learning and remembering the following... My goal is to be able to effectively master... The smartest individual I know personally is... The best idea today is: W W W. ME M O RYPO W E R.N E T BO R N S T E I N KN O W L E D G E MA N A G E M E N T SY S T E M S (949)

4 Superlearning These illustrations distill the essence of SuperLearning... coordinating knowledge, compressing information, creating learning networks, commanding creativity, and constructing solutions that get results fast! Change habits, harness your brain s powerhouse abilities, and re-program your memory for maximum recall... in ten days. THE PROCESS KNOWLEDGE TRANSFER L E T T E R S WORD turnkey assuage chimerical laconic garrulous sinecure DEFINITION W W W. ME M O RYPO W E R.N E T BO R N S T E I N KN O W L E D G E MA N A G E M E N T SY S T E M S (949)

5 M E M O R Y MIND-MAPPING FOR EXECUTIVES Scott Bornstein Bornstein Knowledge Management Systems OUTLINE METHOD CORNELL METHOD NO-METHOD METHOD W W W. ME M O RYPO W E R.N E T BO R N S T E I N KN O W L E D G E MA N A G E M E N T SY S T E M S (949)

6 KN O W L E D G E N E T W O R K S C O R E C O M P E T E N C I E S M I S S I O N

7 Emotional Intelligence I D E A ( S ) TO R E V I S I T

8 Superlearning S & FA C E S F O C U S SAY OB S E RV E AS S O C I AT E US E 7X1 0 WR I T E FACTS FACTS FACTS FACTS Keep a "people that you meet" file! Make a ritual out of using your associative skills when meeting people and review once a week. In no time you will be able to meet and remember as many people as you wish! W W W. ME M O RYPO W E R.N E T BO R N S T E I N KN O W L E D G E MA N A G E M E N T SY S T E M S (949)

9 Superlearning S & FACES PRACTICE Research shows that displacing existing habits requires ten days of reinforcement of the new behavior desired. Commit the next ten days to completing the following practice and you will never again worry about your ability to remember names and faces! To get you started, pictures and names will be provided. Each succeeding day you will be asked to supply the name(s) of people you want or need to remember. As you come to each blank, use it to draw a picture, or make a note of a memorable characteristic or fact, or just write the name and association. Begin each new learning session with a short review of the previously learned names saying the name aloud and visualizing the face. A few moments of focused concentration and the name and face will be forever imprinted in your mind! When you are finished, you will have learned the names of 40 people 25 of which will be your colleagues, acquaintances, or friends. This will form the basis of your own names and faces system, generate successful habits of mind, and launch you well on your way! DAY 1 DAY 2 DAY 3 DAY 4 DAY 5 Frank Sesno Lisbeth Gant Stevenson Watts Wacker Frank Cappiello Catherine Crier Carol Kinsey Goman Ernest Boyer Susan Cook Loretta Malandro Daniel Burrus James Lovell Alan Parisse Rick Barrera James Humes Ellen Goodman W W W. M E M O RY P O W E R. N E T B O R N S T E I N KN O W L E D G E M A N A G E M E N T S Y S T E M S (949)

10 Superlearning S & FACES MORE PRACTICE & REVIEW Keep it up! You re doing great! Once you complete this mental exercise, your mind will subconsciously seek connections between new names and their owners. Create a people file and make it a habit to review one day later, one week later, and one month later. Review lists of names in advance of meetings and create the relationships before you actually meet the person or people. By eliminating even one step in the process, you are freeing your mind to concentrate on the other elements of the meeting. Mentally review the name during the course of conversation and look for one or two opportunities to use the name before you say goodbye. You Can Do It, All You Have to Do is Keep Doing It! DAY 6 DAY 7 DAY 8 DAY 9 DAY 10 W W W. M E M O RY P O W E R. N E T B O R N S T E I N KN O W L E D G E M A N A G E M E N T S Y S T E M S (949)

11 Notes

12 Research & sales offices Operational hubs Hong Kong CLSA Hong Kong 18/F, One Pacific Place 88 Queensway, Hong Kong Tel : (852) Fax : (852) Singapore CLSA Singapore Pte Ltd 9 Raffles Place #19-20/21 Republic Plaza II Singapore Tel : (65) Fax : (65) USA Credit Lyonnais Securities (USA) Inc Credit Lyonnais Building 1301 Avenue of The Americas New York, New York Tel : (1) Fax : (1) United Kingdom Credit Lyonnais Securities Broadwalk House 5 Appold Street, Broadgate London EC2A 2DA Tel : (44) Fax : (44) Emerging Markets China Beijing CLSA Beijing Unit 10-12, Level 25 China World Tower 2 China World Trade Centre 1 Jian Guo Men Wai Ave Beijing , P.R.C. Tel : (86 10) Fax : (86 10) China Shanghai CLSA Shanghai Room 03, 16th Floor Jin Mao Tower 88 Century Boulevard Pudong, Shanghai Tel : (8621) Fax : (8621) /4 China Shenzhen CLSA Shenzhen Room 3111, Shun Hing Square Di Wang Commercial Centre 333 Shennan Road East Shenzhen Tel : (86) Fax : (86) India CLSA India 8/F Dalamal House Nariman Point Bombay Tel : (91) Fax : (91) Indonesia CLSA Indonesia WISMA GKBI Suite 1501 Jl. Jendral Sudirman No.28 Jakarta Tel : (62) /2323 Fax : (62) Japan Credit Lyonnais Securities (Japan) Hibiya Kokusai Building 7th Floor Uchisaiwai-cho Chiyoda-ku, Tokyo Tel : (81) Fax : (81) Korea CLSA Korea 15th Floor Sean Building 116, 1-Ka, Shinmun-Ro Chongro-Ku Seoul, Tel : (82) Fax : (82) Malaysia CLSA Malaysia Suite 15-2 Level 15 Menara PanGlobal 8 Lorong P Ramlee Off Jalan P Ramlee Kuala Lumpur Tel : (603) Fax : (603) Philippines CLSA Philippines 18th Floor, Tower One The Enterprise Center 6766 Ayala Avenue corner Paseo de Roxas Makati City Tel : (63) Fax : (63) Switzerland CLSA Geneva 4 Rue du Parc 1207 Geneva Tel : (41) Fax : (41) Taiwan CLSA Taiwan 6/F, No. 117, Sec. 3 Min-sheng E. Road Taipei Tel : (886) Fax : (886) Thailand CLSA Thailand 16th Floor, M. Thai Tower All Seasons Place 87 Wireless Road, Lumpini Pathumwan, Bangkok Tel : (662) Fax : (662) Key to investment rankings: BUY = Expected total return greater than >20%; SELL = the share price is expected to decline. O-PF = stocks with expected local market relative performance of more than 0%; U-PF = stocks with expected local market relative performance of less than 0%. Recommendations are made on a 12 month time horizon. Additional information is available upon request 2002 CLSA Emerging Markets. The information and statistical data herein have been obtained from sources we believe to be reliable but in no way are warranted by us as to accuracy or completeness. We do not undertake to advise you as to any change of our views. This is not a solicitation or any offer to buy or sell. CLSA Emerging Markets has produced this report for private circulation to professional and institutional clients only. All information and advice is given in good faith but without any warranty. CLSA Emerging Markets, its affiliates or companies or individuals connected with CLSA Emerging Markets may have used the information set forth herein before publication and may have positions in, may from time to time purchase or sell or may be materially interested in any of the securities mentioned or related securities. This report is subject to the terms and conditions of use set forth on the website. MITA (P) No 328/07/2002. V /11/02b MSCI-sourced information is the exclusive property of Morgan Stanley Capital International Inc. (MSCI). Without prior written permission of reproduced, redisseminated or used to create any financial products, including any indices. This information is provided on an "as is" basis. The user assumes the entire risk of any use made of this information. MSCI, its affiliates and any third party involved in, or related to, computing or compiling the information hereby expressly disclaim all warranties of originality, accuracy, completeness, merchantability or fitness for a particular purpose with respect to any of this information. Without limiting any of the foregoing, in no event shall MSCI, any of its affiliates or any third party involved in, or related to, computing or compiling the information Find CLSA have any research liability for any damages on Bloomberg of any kind. MSCI, (CLSA Morgan Stanley <go>), Capital Reuters International (CLSA1-50), and the MSCI indexes firstcall.com, are services marks of MSCI multex.com, and its affiliates. The and Global use Industry our Classification Geminer Standard database (GICS) developed by and is the exclusive property of Morgan Stanley Capital International Inc. and Standard & Poor's. GICS is a service mark of MSCI and S&P and has been licensed for use by CLSA Emerging Markets.

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